The True Cost of Bad Customer Service

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Bad customer experiences are more expensive than you think. Learn the true impact of bad customer service and its effect on customer loyalty and satisfaction. See more at: http://www.desk.com/customer-service/bad-customer-service#sthash.TvTfSC5R.dpuf

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Most call centers are pressured to “get calls down and reduce talk time”. Time spent on calls is not viewed as investment but simply cost. This webinar builds on the blog and service myths paper and focuses on the silent majority of customers who are unhappy but never complain and show the need and benefit of an effective response/contact management support system. For every incremental dollar invested in handling calls from unhappy or befuddled customers, the company makes three to ten dollars in incremental revenue plus fosters positive word of mouth (WOM) where negative WOM existed in the past. This case compels both CFOs and CMOs to rethink their view of service.

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In an age where the social customer has risen to new heights, customer support teams have been required to adjust to meet the needs of their customer base more than ever. For Desk.com, our team strives to provide what we like to call: "Customer WOW" The real Customer WOW happens when you combine empathy and understanding for the challenge the customer is facing, identify and resolve the issue with skill (and bonus points for style), and drive and scale that learning back into the organization. Desk.com's Customer WOW team has taken it upon themselves to divulge some of the deep secrets of how to achieve these results. Check out their 13 principles to providing Customer WOW. Curious about Desk.com? Download this free kit to get started: http://bit.ly/FreeCustomerServiceKit

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There are many differences between business relationships and personal ones, but there are surprisingly a lot of similarities when it comes to being successful in either. Whether you’re looking for a long term relationship with a loved one (or potential loved one), or having a successful business; being able to nurture a relationship in just the right way is key to achieving that goal. Here are 10 rock solid tips to live by if you’re looking for true love in your personal life, or building a strong business relationship with your customers.

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Fewer Complaints Are Not Better

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Desk.com's Principles of Customer WOW

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