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Top 10
Salesforce
Summer
‘21
Docmation | 2021
Salesforce
Einstein
feature
updates
LET’S TAKE A LOOK AT THE TOP
TEN FEATURES OF THIS
UPDATE…
Einstein Lead Scoring has a guided setup flow, and it
gives the option to users to score segments of
potential prospects for more precise results.
Personalization, natural language search, and
actionable instant results are now available to all
Einstein Search users at no additional cost.
Einstein’s classification tools have been improved
and extended, including Einstein Case Wrap-Up,
which is now available to the general public.
With all of Salesforce Einstein’s functionality, you can
work more productively and get more reliable and
customized results.
Docmation | 2021
1. Einstein’s Key
Account Identification
Einstein’s Key Account Identification gives you the exposure since Salesforce
does all the dirty work of scrubbing data and deciphering attributions to show
you which prospects are most likely to generate revenue.
Einstein’s Account Tier uses letters to rate the accounts, similar to Pardot
ranking. This ranking, unlike Pardot scoring, changes itself automatically. You
won’t have to depend on individual decisions to set the rules; instead, you’ll
be able to make more informed decisions on how to convert the prospects
this grading system poses to you.
With so many data generated by accounts, identifying the most recurring
aspects in each account can be time consuming. Einstein will show you how
those accounts compare to others based on their industry and historical
engagement in this game-changing release.
Docmation | 2021
Flows launched from the Einstein Next
Best Action and Actions &
Recommendations components now
support the Section component.
Translation Workbench now supports
labels for components in parts. Use the
Section component in Flow Builder to
easily organize screen components
into multiple columns.
With Einstein Send Time
Optimization, you can forget about
guesswork and complicated
segmentation.
Send list emails to individual prospects
at their preferred times as it uses
Einstein’s machine learning
capabilities to determine the best time
to send each email to each prospect.
Docmation | 2021
2. BoostEmail
Engagement with
Einstein SendTime
Optimization
3. BuildMulticolumn
Screensin Flow
Builder
B2B
Commerce
advancements
The Commerce App
The Salesforce Commerce app
enables
you to configure product hybrid lists, and
get a product list for each store at the
same time.
01
2. B2B Commerce Search
The improved B2B commerce search
feature enables Einstein search
recommendations, organizes product
search results, loads prices independently,
and removes the redirect if no product
search results are found.
02
Payment tokens for a
seamless checkout
Payment tokenization should be used to
collect customer information early in the
checkout process. You may use a payment
token to gather payment information, turn it
into a token, and transfer it into the
checkout process without storing
confidential payment information.
03
Docmation | 2021
Salesforce CPQ and Billing
improvements
1. Updated Permission Sets
for Access Requirements
After assigning new permission sets to
standard and customer users, allow a new
CPQ package setting. The setting restricts
access to data regulated by permission sets
to those that have been delegated to them.
3. Credit Notes Created with
Cancel and Rebill Now
When you cancel and rebill an invoice,
the resultant credit notes inherit the tax
and billing laws from the source invoice
row.
Previously, inheriting the parent product’s
billing and tax rules caused problems.
Docmation | 2021
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learned something new.
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Top 10 Salesforce Summer ‘21 Features

  • 2. Salesforce Einstein feature updates LET’S TAKE A LOOK AT THE TOP TEN FEATURES OF THIS UPDATE… Einstein Lead Scoring has a guided setup flow, and it gives the option to users to score segments of potential prospects for more precise results. Personalization, natural language search, and actionable instant results are now available to all Einstein Search users at no additional cost. Einstein’s classification tools have been improved and extended, including Einstein Case Wrap-Up, which is now available to the general public. With all of Salesforce Einstein’s functionality, you can work more productively and get more reliable and customized results. Docmation | 2021
  • 3. 1. Einstein’s Key Account Identification Einstein’s Key Account Identification gives you the exposure since Salesforce does all the dirty work of scrubbing data and deciphering attributions to show you which prospects are most likely to generate revenue. Einstein’s Account Tier uses letters to rate the accounts, similar to Pardot ranking. This ranking, unlike Pardot scoring, changes itself automatically. You won’t have to depend on individual decisions to set the rules; instead, you’ll be able to make more informed decisions on how to convert the prospects this grading system poses to you. With so many data generated by accounts, identifying the most recurring aspects in each account can be time consuming. Einstein will show you how those accounts compare to others based on their industry and historical engagement in this game-changing release. Docmation | 2021
  • 4. Flows launched from the Einstein Next Best Action and Actions & Recommendations components now support the Section component. Translation Workbench now supports labels for components in parts. Use the Section component in Flow Builder to easily organize screen components into multiple columns. With Einstein Send Time Optimization, you can forget about guesswork and complicated segmentation. Send list emails to individual prospects at their preferred times as it uses Einstein’s machine learning capabilities to determine the best time to send each email to each prospect. Docmation | 2021 2. BoostEmail Engagement with Einstein SendTime Optimization 3. BuildMulticolumn Screensin Flow Builder
  • 5. B2B Commerce advancements The Commerce App The Salesforce Commerce app enables you to configure product hybrid lists, and get a product list for each store at the same time. 01 2. B2B Commerce Search The improved B2B commerce search feature enables Einstein search recommendations, organizes product search results, loads prices independently, and removes the redirect if no product search results are found. 02 Payment tokens for a seamless checkout Payment tokenization should be used to collect customer information early in the checkout process. You may use a payment token to gather payment information, turn it into a token, and transfer it into the checkout process without storing confidential payment information. 03 Docmation | 2021
  • 6. Salesforce CPQ and Billing improvements 1. Updated Permission Sets for Access Requirements After assigning new permission sets to standard and customer users, allow a new CPQ package setting. The setting restricts access to data regulated by permission sets to those that have been delegated to them. 3. Credit Notes Created with Cancel and Rebill Now When you cancel and rebill an invoice, the resultant credit notes inherit the tax and billing laws from the source invoice row. Previously, inheriting the parent product’s billing and tax rules caused problems. Docmation | 2021
  • 7. Doyouhave any questions ? Send it to us! We hope you learned something new.