It's time to find your fight song event professionals. In this presentation, DoubleDutch CMO, Emily He, explains why she thinks there is a great divide between marketing and events and shares how she believes event professionals can rise to the top of their organizations. The path to marketing enlightenment is within reach, now you need to change your frame of mind when it comes to events. DoubleDutch CMO, Emily He, will give you the practical ideas and inspiration you need to bring your organization onboard and illuminate your path to leadership.