4. Pierre Coffin
β’ This director might bring attention from other people as he has
directed the Despicable me movies which are a big hit. This could
mean people will go to see the new minions film as they like the style
of films he makes.
5. The Minions also has there own
Twitter page which means that they
are able to reach a wider audience as
that is such a big platform with
millions of people using it.
6. Target audience
β’ The target audience for this film will be kids in the age range of
roughly 6 to 9 year olds as they advertise the film on things such as
happy meals which are only eating normally by the younger
generation. This also means that with the target audience being that
young they will have to have an adult with them while seeing the film
which brings in even more money.
β’ Another way in a way they have made It so that this film grabs the
attention of the younger audience is that there is a lot of gibbershish
language in the film which younger people will find amusing.
7. This graph shows that after the
release of the minions in Mc
Donald's the sales of the minion
film began to increase again
showing that it helped in a way.
8. Minions timeline
First trailer came out on
November 4 2014
Second trailer came out on February 3
2015
Third trailer came out on the May 13
2015
9. Minions timeline
Movie released on June 11
2015
Mc Donald's released the Minions addition to
happy meals on July 3 2015
A sky TV advert got released on
May 5 2015 including the
minions