GPUG Partner Members should use this marketing plan to increase their brand awareness, build their customer base and promote their organization's products and services
1. @GPUG
MEMBERSHIP HAS ITS BENEFITS
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“BUILD YOUR BRAND” MARKETING PLAN
Complete these Marketing activities to increase your organization’s brand
awareness, build your customer base and promote your organization’s products
and services.
2. @GPUG
MARKETING ACTIVITY #1
Update your Company Profile in the Partner Directory
Why: Increase your visibility in search results and make it easier for users to reach
you
When: Immediately upon joining or renewing
How: Login to www.GPUG.com and click on Profile Update Company Profile
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3. @GPUG
MARKETING ACTIVITY #2
Volunteer
Why: Increase visibility of your organization’s name, share best practices and
support the Users in GPUG
When: Any time – this is a year-round activity with many ways to get involved
How: Visit www.GPUG.com/engage/volunteer to complete your volunteer profile
and indicate your interest to write an article, present at an event, host a webinar,
instruct a course or serve on a planning committee
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4. @GPUG
MARKETING ACTIVITY #3
Sponsor an Event
Why: Showcase your organization’s products and services and demonstrate your
commitment to and support of the Microsoft Dynamics GP User Group
When: Year-long opportunities are available to sponsor a local Chapter or a
National event like GPUG Summit or GPUG Focus
How: Login to www.GPUG.com and click on left navigation Dynamics Partners
Partner Resources, then scroll to Sponsor Opportunities
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5. @GPUG
MARKETING ACTIVITY #4
Present at a local Chapter Meeting
Why: Share best practices and knowledge with local Microsoft Dynamics® GP
users and build your reputation as a Subject Matter Expert in GPUG
When: Year-round at your next local Chapter meeting
How: Complete your volunteer profile at www.GPUG.com/engage/volunteer and
indicate your interest in presenting at a Chapter meeting
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