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"Бизнесийн англи хэл" Хичээл-3

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"Бизнесийн англи хэл" Хичээл-3

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"Бизнесийн англи хэл" Хичээл-3

  1. 1. Монголын нээлттэй сургууль ЛЕКЦ : Marketing Багш: Г.Оюунцэцэг/Магистр/ Утас: 95758198 Е-мэйл:oyunaa_mng58@yahoo.com
  2. 2. Сэдвийн зорилго, зорилт ЛЕКЦ1: Удиртгал ЛЕКЦ1: Удиртгал ЛЕКЦ1: Удиртгал ЛЕКЦ1: Удиртгал
  3. 3. Describing Products • Tell me about (this product) • What can you tell me about (this product)? • Can you give me some information/details about this? • What is special/unique about this? • What are the specifications? • Let me tell you about . . .
  4. 4. • This is our (newest) product. • This is one of our latest designs. • It is made of . . . • It can be used for . . . • You can use it to . . . • You can . . . with it • This has/contains . . . • This one features . . . • This comes with . . . • This is equipped with . . . • This particular model . . . • This is priced at . . . • This costs . . .
  5. 5. Some words you can use: rectangle, cylindrical, white, flat, silver, grey, metal, square, yellow, brown, Round, gold, black, plastic, rubber, glass, nylon, line paper, leather , cotton, silk, Polyurethane Shape Color Material bag watch Dress shoes translator
  6. 6. FUNCTIONS 2 anthracite counters with "azurage" Angled date window at 6 o'clock Black gold chronograph central second hand Black gold counters'hands with a white tip CARRERA & CALIBRE 18 - TELEMETER lettering on the dial Hand-applied polished faceted indexes Polished and faceted hour and minute hands with luminescent markers Polished steel case Polished steel crown with raised polished TAG Heuer shield Polished steel fixed bezel Polished steel push-buttons Printed minuterie on the flange Printed vintage Heuer logo Scratch-resistant "glassbox" sapphire crystal with double anti-reflective treatment Scratch-resistant sapphire caseback Silver dial with "sunray" effect
  7. 7. . • Shape : round • Color: black and white • Materials : STAINLESS STEEL - • QUARTZ MOVEMENT. • SCRATCH RESISTANT, ANTI-REFLECTIVE, K1 TEMPERED CRYSTAl. • 660 FEET / 200 METERS WATER RESISTANT. • 3 YEAR WARRANTY. • LIMITED EDITION, EACH WATCH INDIVIDUALLY NUMBERED.
  8. 8. • If you want to sell a product, it is important to present it as positively as possible. The list below contains words which are commonly used in advertising to present products. • Can you use them to complete the sentences below, changing the verb forms where necessary?
  9. 9. tried and tested to boast, dependable, top of the range, latest design, advanced, inexpensive , value for money , unbeatable, superior, long-lasting, unbreakable, easy-to-use , much-vaunted, rock bottom, unique, give guaranty
  10. 10. tried and tested to boast- хэрэглэхэд зориулж туршиж шалгасан Dependable- найдвартай top of the range - дээд зэрэглэлийн latest design- хамгийн сүүлийн шинэ загвар Advanced- дэвшилттэй inexpensive - нэг их үнэтэй биш value for money – тохиромжтой үнэ Unbeatable -нэн тохиромжтой Superior- хамгийн сайн long-lasting- удаан хугацааны Unbreakable- эвдрэхгүй easy-to-use – хэрэглэхэд амар much-vaunted- талархал хүлээсэн At rock bottom- доод үнэ unique- цорын ганц ер бусын give guaranty – баталгаа өгөх
  11. 11. • 1. The frame of this bicycle is titanium-enforced, making it virtually unbreakable. • 2. We are proud to present the much-vaunted new edition of our estate car - here it is! • 3. This product has been tried and tested by generations of satisfied customers. • 4. It might not look all that exciting, but it's certainly the most dependable product in its price range, it will simply never fail you! • 5. We are proud to offer the best value for money in the whole area. • 6. This notebook uses the most advanced processor technology available to date. • 7. This is a top of the range computer - you won't find anything better on the market at present. • 8. We believe that our product is superior to all its competitors at present. • 9. As well as air-conditioning, this model boasts super-speed heating. • 10. This is the latest design. You'll not find it anywhere else yet, we are the first to produce it, straight from the Milan Fashion Show. • 11. This is an inexpensive version of its brand counterpart, but I can assure you it's just as good, if not better! • 12. The step-by step guide makes this product the most easy- to-use you'll have ever had! • 13. We believe our prices to be unbeatable - if you find the same product cheaper anywhere else, we'll refund the difference! • 14. This product is unique - you'll not find anything else like it on the market! • 15. The latest technology at rock-bottom prices - that's our philosophy! • 16. This dye is the most long-lasting on the market - it will simply never wash out!
  12. 12. Value Grocery Tote - 15" x 13" • Product Details • This 80g non-woven polypropylene grocery tote has Herculean strength for those weekly grocery shopping trips. • Feel free to load up: hefty 20" double reinforced handles, an extra-large 10" gusset, and a PE board bottom stand up to large loads. • Makes a wonderful reusable alternative to in-store packaging and fits more too! • Size: 14-1/2" x 13" x 10". • Your price includes a one-color imprint on the front of the grocery bag. • Additional imprint color/locations available for an extra charge. • Set-up charge: add $50 per color/location. • Maximum number of imprint colors: 3 • Ready to ship in : 2 business days *.
  13. 13. http://www.eslgold.com/business/useful_exp ressions/describing_products.html

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