2. 2
Hosting an Amazon Giveaway
As a host, you can purchase
products from Amazon for a
Sweepstakes Giveaway in order to
attract new consumers and
encourage present consumers to
participate.
3. 3
What You Need
1. An Amazon account
2. A chosen prize and winner
3. Social Media accounts to promote
giveaway
5. 5
Selecting a Prize
Amazon has a wide selection of eligible items
available for your brand’s giveaway.
The only cost that is included is buying the
Not all products are available for giveaway.
You know if a product is eligible when you
visit the product detail page.
Most Kindle eBooks and items fulfilled by
Amazon are available for giveaway.
6. 6
Types of Giveaways
1. Random Selected Winner
2. First participants to Enter
3. Every nth participant (ex: 5th entry, 10th
entry, 15th entry…)
Random selected winner is the best
experience in most cases.
Three Models Include:
7. 7
Participants
Giveaways are only open to
legal residents of the United
States who are 18 years or
older.
Participants are allowed only
one entry.
8. 8
Promoting Your Amazon Giveaway
Advertising your giveaway is how you see
fit, which could include the possibilities of:
-Social Media Advertisement
-Email Blasts
-Blog posts on websites
Be sure to say “enter change to win” and
not “enter to win”
9. 9
Don’t Forget to Engage With Your Followers
The whole purpose of running the
giveaway is to interact with your followers
and gain a stronger presence online.
Have fun with it!