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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 1
The distributive aspect of
cloud on the digital world
Jason Sherwood
Senior Manager Global Solution Architect - US

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 2
Our lack of flexibility is hurting
us more than we know and the
pain is growing exponentially.

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 3
Stefan Powell - https://www.flickr.com/photos/duchamp/

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 4
No Enterprise is an Island

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 5
Interconnection is Essential

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 6

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To Transform, IT Needs to Re-Architect
To Distributed and Interconnected

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 8
Equinix & Digital Media
The Production Workflow

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 9
Content Creation
Capture and Store Content at the Digital Edge
Access to Network
Ingress through private and public networks
1,400+ Networks,
180,000+ Cross Connects
Store/Archive
Options for public, private or hybrid storage
500+ Cloud Service
Providers
149+ Data Centers,
41 markets across
21 countries
>99.9999% uptime

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 10
Content Management
Building the Media Ecosystem at the Digital Edge
210+ EMCEE™
participants
800+ Content and Digital
Media Customers
Access to Applications
In the data center
In the Cloud
Access to Data
In the data center
In the Cloud
Access to Partners
User Experience
Volume
Security
User Experience
Velocity
Security
User Experience
500+ Cloud and
600+ IT Service Providers

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 11
Content Delivery
Store and Deliver Content at the Digital Edge
1,400+ Networks,
180,000+ Cross Connects
500+ Cloud Service
Providers
85+ AD-IX™ participants
149+ Data Centers,
41 markets across
21 countries
>99.9999% uptime
Access to End Users
Networks and Peering
CDNs
Clouds
Localized Data
In the data center
In the Cloud
Access to Distribution
Partners
Cross Connects
In the Cloud
Access to Partners &
Ecosystem
Content Insertion

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 12

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 13
ITN Sports
LIVE CONTENT
MULTIPLE LOCATIONS
DISTRIBUTIONVFX GRAPHICS SOUND
GRADE QCEDITING
BROADCASTER
SERVERS LD6
HQ
PLAYOUT PARTNER 1
LD4
Broadcast Content
delivered via Cross
Connect from LD4
Post production on assets within DC
Access using low latency, high performance
connection from Customer HQ
CONNECTIVITY PARTNER 1
EXISTING CUSTOMER CONNECTIONS
PLAYOUT PARTNERS
CONNECTIVITY PARTNER 2
Cloud Services

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 14
Ecosystem breadth and depth
Cloud & IT
IaaS1 SW2 SaaS3 IT SRV4
2,600+
6
7
8
9
10
1
2
3
4
5
Content & Digital Media
Web
PRTY5*
Social
NWK6
Video
Sites7* CDN8
800+
Gaming9
Network
ENT
NWK10
Wireless
SP11
Wireline
SP12
BB
SP13
1,400+
EquinixTop10ProviderPenetration
3,000+
Enterprise/Financial
Sample Lighthouse Deals Since 2015
#ofCustomers
*Denotes U.S. market only; Source: 1 Synergy Research; 2,3 IDC; 4 Bloomberg; 5,7 comScore; 6 Bloomberg; 8 Datanyze; 9 New Zoo Research; 10-13 Telegeography

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 1515
Ecosystems Matter
Rich cross-vertical connectivity: network, content, financial, cloud and enterprise
Ecosystem Evolution
• Network peering
• Network to all verticals
• Financial trading
• Cloud enabled enterprise
Los Angeles 2010 – Current
Cloud & IT Services
Network
Content &
Digital Media
Enterprise

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 16
Equinix Digital Media Ecosystem
Directly connect to companies for the creation and distribution of assets
Los Angeles
Sydney
Silicon Valley
DC
Amsterdam
New York
Singapore
Atlanta
Hong Kong
Chicago
London
800+
Content and Digital Media Companies

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 17
Mapping the Journey – IOA™ Blueprints & Patterns

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 18
Learn more about these architectures via the IOA Playbook
@ http://equinix.com/IOA

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© 2017 Equinix Inc. (NAB) Learn more at http://equinix.com/IOA 19
In a world in which business is
increasingly global, our
geographic footprint connects
you anywhere
• Fast and easy expansion to reach a
global customer base
• Accelerate applications and data
delivery
• Comply with audit and data
sovereignty requirements
More locations than any other
data center provider
• Americas: 15 metros,
500+ connected networks
• Asia and Australia: 8 metros, 350+
connected networks
• Europe and the Middle East: 17
metros, 550+ connected networks
Differentiated global platform
145+
Global Data
Centers
5 Continents 15 Countries 40 Metros
Unmatched global footprint of 145 data centers in 40 metros post transactions(1)
Network Dense, 1,150+ networks; Cloud Dense, 1,300 Cloud and IT service providers