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!
M.!Sco'!Parisi,!CHA!
EcoGreenHotel7President!!
Hospitality!professional!with!over!twenty!years!experience!with!major!hotel!chains,!such!as!
InterconDnental,!Starwood,!Hilton!and!Choice!Hotels.!General!Manager!of!the!United!States!
first!L.E.E.D.!cerDfied!and!"Environmentally!Friendly"!Hotel;!the!Sheraton!Ri'enhouse.!
!
!
EcoGreenHotel!is!a!hospitality!soluDons!company!dedicated!to!“SupporDng!Hospitality!
  !
Sustainability”!We!do!this!through!training,!educaDon,!energy!and!sustainability!soluDons!and!
an!online!purchasing!channel.!!
www.EcoGreenHotel.com..
www.EcoGreenHotelStore.com...
!


!
Travel & Tourism forecast to pass $2 trillion GDP in
2012

Travel & Tourism is set for a milestone year as the
industry’s direct contribution to the global economy
is expected to pass $2 trillion in GDP and 100 million
jobs. According to research by the World Travel &
Tourism Council (WTTC), the global Travel & Tourism
industry will grow by 2.8% in 2012, marginally faster
than the global rate of economic growth, predicted
to be 2.5%.

This rate of growth means that Travel & Tourism
industry is expected to directly contribute $2 trillion
to the global economy and sustain some 100.3
million jobs. When the wider economic impacts of
the industry are taken into account, Travel & Tourism
is forecast to contribute some $6.5 trillion to the
global economy and generate 260 million jobs – or 1       David Scowsill
in 12 of all jobs on the planet.                          WTTC President & CEO
2011 closes stronger than expected for business travel with total business
travel spending up 8.3% for third quarter 2011.

2012 will continue to see more measured growth as economic headwinds
persist. GBTA forecasts that business travel spend will increase by 4.6%
in 2012.
The CMI Green Traveler Study 2010-11


 The Green Traveler Study asked over 950 “eco-conscious” travelers

 • How do they travel, and how much?
 • What does “sustainable” or “green” travel mean to them?
 • How environmentally conscious are their purchasing decisions when not traveling?
 • What drives their interest in green travel options and destinations?
 • Will they pay a premium for sustainable choices?
 • Is there a gap between their intentions and their behavior?
 • What do they expect from green travel brands?
 •  How do they view green branding and messaging?
 •  What gives them trust — or makes them skeptical?
 • How deep is their commitment to green travel, and how far will they take it?
The CMI Green Traveler Study 2010-11


 Key Finding #1:
 Eco-Travelers Become Greener
 Travelers were more eco-conscious, shopping locally, recycling more at home and at
 work, buying recycled products, and avoiding unnecessary purchases.

 More active steps towards a sustainable lifestyle increased — composting, going
 vegetarian, bicycling or taking public transportation to work. Overall behavior and
 spending was 5-17% more environmentally friendly than 2009 respondents.

 5% more respondents acted on their environmental concerns while traveling.
 85% turned off the lights when they left the room
 75% say they had recycled and used their towels and sheets more than once
 7.5% increase in “researched and booked greener accommodations”
 4% more offset the impact of their travel
 5% whose environmental concerns impacted their discretionary travel style
 8% increase would most likely go on a greener vacation within the next year.
The CMI Green Traveler Study 2010-11

 Key Finding #2:
 Low Tolerance for High Premiums – The Green Price Point 62% of respondents said
 that they did not pay extra to stay at a “greener hotel” . And 87.3% of travelers
 paid between 0 and 5%, which represents more than a 13% increase over 2009.

 Is green getting cheaper?
 Are green practices something customers don’t know they’re paying for?
 Are economic conditions keeping travelers from acting on their green intentions?
 Green is still not something customers will actually pay extra for today; they won’t
 pay a “green tax.”

 One thing is certain — price remains a central concern among travelers. Price was
 ranked as the #1 criterion for choosing a hotel by more travelers than any other
 factor, including the hotel’s environmental programs.
The CMI Green Traveler Study 2010-11

 Key Finding #2:
 Low Tolerance for High Premiums – The Green Price Point

 Insight: Make green concrete. For most people, environmental sustainability is still a
 relatively abstract concept — especially when compared to practical issues like price
 and convenience.

 LEED certification, carbon offsets and sustainable materials do not have the visceral
 appeal of an ocean view or an Olympic-sized pool. Flipping those product attributes
 into consumer benefits drive sales and justifying price premiums. Instead of talking
 about LEED certification mention pure air, natural, non-toxic carpeting and healthy,
 organic linens are creature comforts that could compel customers to pay a premium
 for sustainability.

 That said, numerous case studies across all tourism and hospitality segments show
 enormous cost-saving benefits to green initiatives, and CMIGreen identified
 operations as the place to find the ROI in green, not extra charges to consumers.
According)to)the)US)Green)Building)Council)buildings)in)the)US)
account)for:))

 • 72%!of!electricity!consumpDon!
 • 60%!of!total!non7industrial!waste!
 •40%!of!primary!energy!use!!
 •39%!of!CO2!emissions!!
 •13.6%!of!potable!water!consumpDon!

       In#the#US#alone,#hotels#represent#more#than#5#billion#square#feet#of#space,#
       nearly#5#million#guest#rooms,#and#close#to#$4#billion#in#annual#energy#use.###

       Business#mee?ngs#in#the#US#cons?tute#a#$175billion#industry,#
       and#Americans#make#more#than#400#million#longEdistance#
       business#trips#a#year.#
What)is)the)Standard)Defini<on)a)‘Green’)or)‘Sustainable’)Hotel?)
 In!general!a!green!hotel!will:!
 !
 • Minimize!local!environmental!impact!!through!the!use!of!new!technologies!to!use!
 less!energy,!water!and!resources!than!tradiDonally!operated!counterparts.!!
 • Provide!direct!financial!benefits!for!the!building!owners!and!operators!(lower!
 operaDonal!costs)!
 •Build!environmental!and!cultural!awareness!(educate!consumers)!
 •Provide!posiDve!experiences!for!both!guests!and!hosts.!
 •Have!improved!indoor!air!quality!!

      The#hotel#will#be#operated#under#the#sustainability#
      principals#of:#People,#Profit,#Planet#
According)to)the)US)Green)Building)Council)a)‘Green’)or)
‘Sustainable’)Hotel)will:))

 • Use!26%!Less!Energy!
 • Emit!33%!Carbon!Dioxide!!
 •Use!30%!Less!Indoor!Water!!
 •Send!50%775%!Less!Solid!Waste!to!Landfills!and!Incinerators!
 •Green!Buildings!can!also!encourage!the!use!of!alternaDve!transportaDon!
 (walking,!mass!transit,!low7emission,!fuel7efficient!or!alternaDve!fuel!vehicles)!



       The#hotel#will#be#operated#under#the#sustainability#
       principals#of:#People,#Profit,#Planet#
What)is)the)Standard)Defini<on)a)‘Green’)or)‘Sustainable’)Hotel?)




Currently,#there#is#NO#universally#accepted#Green#
Hotel#Standard##
Third)Party)EcoLabel)Cer<fica<ons
                               )
According!to!a!Responsible!Purchasing!Trends!report,!the!three!most!
recognizable!eco7labels!are:!
!
      )    )             )Recognized))))))))))U<lized))
ENERGYSTAR )             )))))))))100%))))))))))))))))))94%)
LEED) )    )             )))))))))))91%))))))))))))))))))70%))))))))))
GREENSEAL )              )))))))))))90%))))))))))))))))))66%         !
1)  EnergyStar)Benchmark))   Scored!between!17100.!50!is!
2)  EnergyStar)Labeled)      average.!!75!or!above!is!required!
    Building))               to!receive!label.!

GSV33))
                             Must!meet!minimum!standards!
•  Bronze)                   for!waste!reducDon,!energy!
                             efficiency,!water!use!reducDons,!
•  Silver))
                             green!cleaning,!hazardous!
•  Gold))                    substances!etc.!

LEED)NC,)EB)O&M,)CI))
                             Most!stringent!of!the!three!
•  Cer<fied)                  standards.!Requires!earning!
•  Silver))                  points!for!site!selecDon,!indoor!
                             air!quality,!waste!reducDon,!
•  Gold))                    energy!efficiency,!water!use!
•  Pla<num))                 reducDons,!and!purchasing!
!
    )   )   !
What)Cer<fica<on)is)right)for)my)hotel?)
EcoRooms® & EcoSuites™: (www.ecorooms.com) Certified properties must meet
eight strict eco-criteria for membership and certification. The criteria includes: use of
Green Seal certified cleaning and paper products, towel and linen reuse program,
recyclable waste program, energy efficient lighting, high efficiency plumbing, and
100% smoke-free properties.Rating: Must meet all eight program requirements
Recognized/Chosen by: American Hotel and Lodging Association (AH&LA) and the
American Automobile Association (AAA).

EPA’s Energy Star label: (www.energystar.gov) The Environmental Protection
Agency’s Energy Star program enables buildings to qualify through meeting strict
energy performance standards. Energy Star labeled properties use less energy, have
reduced operating expenses, and reduced greenhouse gas emissions. To be certified,
the property must attain a minimum score of 75, the top 25%, based on EPA’s
National Energy Performance Rating System. As of November 2010, there are 426
Energy Star labeled U.S. hotels. Rating: Must obtain a score of 75 or higher.

                                            #
What)Cer<fica<on)is)right)for)my)hotel?)
Green Globe Certification: (www.greenglobecertification.com) This is a certification label for
sustainability in both management and operations. Certification criteria cover several areas,
including sustainable management and social economic, cultural heritage, and environmental
aspects of sustainability. The program’s criteria are also updated annually to ensure
international compliance.
Rating: Must achieve threshold of at least 35% of the total 1,000 points

Green Key®: (www.greenkeyglobal.com) The Eco-Rating program is specifically designed
for hotel operations to rank, certify and inspect green initiatives. Based upon a
comprehensive environmental self-assessment, hotels are ranked and provided with
guidance on how to “unlock” opportunities. The program assesses the five main operational
areas of a property and covers nine sustainable practices. An on-site inspection may be
conducted to confirm green hotel rating.
Rating: One to Five Green Keys
Recognized/Chosen by: Carlson Hotels, Hyatt Hotels, Motel 6,MGM Resorts International,
Sofitel, Fairmont Hotels & Resorts and Accor in the U.S/North America region.
What)Cer<fica<on)is)right)for)my)hotel?)
Green Seal certification: (www.greenseal.org) This tiered certification is presented to those
lodging properties that achieve various levels of compliance with GS-33, Green Seal
Environmental Leadership Standard for Lodging Properties. Properties must demonstrate
science-based evaluation of sustainable practices in following areas: waste minimization,
energy efficiency, conservation and management, management of fresh water resources,
wastewater management, hazardous substances, and environmentally conscious purchasing.
Rating: Bronze, Silver or Gold Levels
Recognized/Chosen by: The city of Los Angeles through its Green Business Initiative, as well
as Chicago through its Green Hotels Initiative.

USGBC LEED® certification: (www.usbgc.org/leed) The Leadership in Energy and
Environmental Design (LEED) Green Building Rating System™ is the nationally accepted
benchmark for the design, construction, and operation of high performance green buildings.
Promotes a whole-building approach to sustainability by recognizing performance in five key
areas: sustainable site development, water savings, energy efficiency, materials selection, and
indoor environmental quality.
Rating: Certified, Silver, Gold, or Platinum Level#
Floor Area Forecast
                             (millions of square feet)
LEED$new$
construction$$
                                                                                                                                    49,167
projects$in$the$U.S.$
expected$to$exceed$
one$billion$square$
feet!$                                                                                21,173
$
$[This$includes$LEED$New$                                                                                                                             7,707
Construction$(NC),$Core$
&$Shell$(CS),$Commercial$                                                                                                                           7,359
Interiors$(CI),$LEED$                                                                                                     4,361
Schools$and$LEED$Retail,$                                                                               3,508
but$not$LEED$for$Existing$
Buildings(EB).]$                                                                                     3,959
                                                                             2,197
           GREEN BUILDING                                264


   MARKET                                   185




    IMPACT
                                  70
   A N D




                                                               37




   REPORT
                                             2009                                          2020                                         2030
                             Cumulative LEED NC Certified SF   Cumulative LEED CS Certified SF   Cumulative LEED CI Certified SF   Cumulative LEED EB Certified SF
What)are)Hotel)Companies)Doing)to)Create)Green)Programs?)
 • Fairmont!Hotels!&!Resorts!–!One!of!the!first!hotel!companies!to!
 incorporate!sustainability!into!their!organizaDon,!Fairmont’s!
 Environmental!Policy!outlines!!their!commitments!to!protecDng!the!
 natural!world.!
 • Starwood!Hotels!and!Resorts!in!addiDon!to!a!brand!wide!
 Environmental!Sustainable!Policy!all!Element!Hotels!are!to!pursue!
 the!U.S.!Green!Building!Council's!(USGBC)!LEED!CerDficaDon!
 • Marrio'!–!Has!over!275!Energy!Star!Labeled!Hotels!and!LEED!
 CerDfied!prototypes.!Spirit!to!Preserve!is!Marrio'’!s!Social!
 Responsibility!and!Community!Engagement!program!
 • Hilton!has!launched!LightStay!!and!a!Environmental!Policy!are!
 available!on!Hilton’s!Sustainability!web!page.!!
 • IHG!–!LisDng!eight!steps!it!will!take!to!improve!its!relaDonship!with!
 the!earth,!IHG’s!Environmental!Policy!is!clear!and!aggressive!
 including!a!branded!Program!Green!Engage!!
What)are)Hotel)Companies)Doing)to)Create)Green)Mee<ngs?)
 • Starwood!Hotels!&!Resorts!has!introduced!green!meeDng!
 guidelines!at!its!North!American!properDes!and!plans!to!roll!out!the!
 pracDces!globally!next!year.!
 • Fairmount!Hotels7Eco7Meet!program!helps!meeDng!planners!by!
 providing!a!meeDng!structure!that!encourages!maximum!waste!
 diversion!and!environmental!awareness!for!conference!delegates.!
 • Kimpton!Hotels7EarthCare!program!donates!a!porDon!of!the!
 proceeds!to!the!Trust!for!Public!Land.!
 • Rosen!Green!MeeDngs®!are!events!which!are!conducted!in!specific!
 ways!which!help!reduce!the!environmental!burdens!imposed!by!such!
 acDviDes.!!
 #
Partners!in!Energy!Conscious!InnovaDon!
.....brining.you.the.greenest.hotels.on.the.planet.
Case)Study)#1)–)Swimming)Pool)Energy)and)Water)Reduc<on))
)
!HeatSaver:)a!bio7degradable!non7toxic!liquid!that!reduces!evaporaDon!in!outdoor!
swimming!pools!by!approximately)30%))
      ! !AutomaDc!Dmer!adds!4oz!of!product!for!every!1500!square!feet!of!pool!
      ! !Liquid!rises!to!top!and!creates!hydrophilic!barrier!invisible!to!guests!

                            Install) $350!

                      Annual)Cost) $700!

                   Energy)Savings) 10%!to!30%!reducDon!in!
                                   swimming!pool!heaDng!costs!


         Hotel#Valencia#in#San#Jose,#CA#is#saving#$12#per#day,#up#to#$4,380#
         annually##
Case)Study)#2)–)Swimming)Pool)Chemical)Use)Reduc<on)
                                                         )
                       Salt!Water!Conversion!7!12!Hotel!Poroolio

Kana#Hotel#Group!converted!12!swimming!pools!from!tradiDonal!Chlorine!
systems.!!The!$18,000!investment!in!salt!water!conversion!equipment!had!a!
simple!payback!of!less!than!nine!months.!!They!were!able!to!reduce!chemical!
consumpDon!from!$150!of!chlorine!per!month!to!$6!per!month!in!salt.!!
12!hotels!X!$1,500!=!$18,000!!conversion!and!install!cost!!
$150!monthly!Chlorine!x!12!months!x!12!hotels!=!$21,600!
$6!monthly!Salt!x!12!months!x!12!hotels!=!$864!!
!

          !          !Annual#Savings#(Year#2#and#beyond)E#$20,736#
#
Case)Study)#3)–)Wireless)Energy)Management)Guest)Room)Controls

There!are!a!wide!number!of!manufacturers!and!installers!to!provide!wireless!
controls!for!guest!rooms!to!efficiently!manage!building!energy.!!The!wireless!
controls!interface!with!the!hotel!sosware!to!give!management!direct!control!of!
PTAC!energy!use.!!
Direct!Controls!allow!hotel!operators!to!reduce!energy!use!in!un7occupied!guest!
rooms!through!sosware!interface.!!!
!


           Typical#claims#of#energy#savings#for#a#100#room#hotel#is#
           approximately#20E30%#of#total#energy#used#for#guest#rooms##
Case)Study)#3)–)Wireless)Energy)Management)Guest)Room)Controls

Evolve,!an!affiliated!company!of!MCP!and!the!Mason!Family!of!Companies,!
installed!an!energy!management!system!in!a!full!service!hotel,!in!Washington,!DC!
in!April!of!2010.!!
At!the!heart!of!the!occupancy7based!energy!management!system!is!a!wireless!
keycard!system,!ouoi'ed!to!control!HVAC!operaDon,!lighDng!and!television!
energy!usage!in!a!hotel!guest!room.!!
!!
A!third!party!firm!monitored!the!results!of!the!installaDon!and!a!report!was!
generated.!The!findings!showed!a!successful!energy!savings!factor.!!!During!the!
months!when!air!condiDoning!and!cooling!were!needed!there!was!a!13.2!%!
savings.!!In!the!months!requiring!the!heaDng!system!running!the!savings!showed!
5.9%.!In!the!shoulder!months!where!neither!heaDng!nor!cooling!were!the!
prevalent!factor!there!was!sDll!a!6.8%!savings.!!!
!
Case)Study)#4)–)Guest)&)Back)of)the)House)Recycling)

Reducing!commercially!viable!waste!from!your!stream!is!the!key!to!savings.!
Holiday#Inn#–#San#Antonio#Airport#
400!room!full!service!hotel!began!recycling!program!2007!as!a!pilot!program.!!
Program!started!with!an!8!yard!recycling!dumpster!and!40!yard!trash!dumpster.!!
2008!began!single!stream!for!back!of!house!and!guest!room.!!Now,!they!recycle!
83!tons!using!a!40yd!recycle!bin!and!an!8yd!trash!bin.!!!
The!40yard!trash!dumpster!=!$250!per!haul!to!landfill!vs.!$75!per!haul!for!
recycling.!!
        !         !Savings#=#over#$10,000#per#year.
!
Electric'
                                                                                                                                               0.09        Per$KWh
Public'Areas,'Meeting'Rooms'and'Back'of'House'Lighting                                                                               Rate
                                                                                                                                                                      Daily' Payba
ECM'                                                                                            Cost'Per'                          Savings' Projected' Savings'Per'
               Location            Qty      Baseline'Technology       Upgrade'Technology                  Labor      Total'Cost                                      Savings'' ck''in'
Ref'#                                                                                            Item                               Logic Savings/Yr Room/Yr
                                                                                                                                                                    Per'Room Yrs


                                         Recessed$6"$Downlight$
           1st$Floor$Lobby,$             Burning$One$(1)$65W$       Relamp$with$a$
         entrance,$Fire$Place$           Incandescent$(24$Hour$     LEDNovation$LEDRPAR30LR
        Seating,$and$Breakfast$          Burn)                      75R1WDRIF$(12$W)                                               Reduced$
Fix$A       Area,$Kitchen          69                                                             $60.00$   $0.00$       $4,140$     KW          $3,090$       $27.59$   $0.076$ 1.34$
                                         Recessed$6"$Downlight$     Relamp$with$a$
                                         Burning$One$(1)$65W$       LEDNovation$LEDRPAR30LR
                                         Incandescent$(12$Hour$     75R1WDRIF$(12$W)                                               Reduced$
Fix$B   Banquet$Pre$Function       23    Burn)                                                    $60.00$   $0.00$       $1,380$     KW            $550$        $4.91$   $0.013$ 2.51$
                                         Recessed$6"$Downlight$     Relamp$with$a$
        Meeting$Rooms$Three$             Burning$One$(1)$65W$       LEDNovation$LEDRPAR30LR
        Sections$at$14$Fixtures$         Incandescent$(10$Hour$     75R1WDRIF$(12$W)                                            Reduced$
Fix$C            Each              42    Burn)                                                    $60.00$   $0.00$       $2,520$ KW                $857$        $7.65$   $0.021$ 2.94$

                                         Seven$Pendent$Fixtures$    Relamp$with$A$Type$
                                         buring$two$(2)$40$W$       LEDNovation$LEDRA19R40R
         Pendent$Lights$over$            Incandescents.$            1DRI$(3.4$W)                                                   Reduced$
Fix$D     Breakfast$Tables         14                                                             $46.00$   $0.00$         $644$     KW            $446$        $3.98$   $0.011$ 1.44$
                                                                    Relamp$with$a$LEDtronics$
                                         Lobby$Chandelier$burning$
                                                                    candelabra$DEC02R
                                         24$candelabra$25W$
                                                                    B10E12FRXIWR120AW$(2.4$                                     Reduced$
                                         incandescent$bullbs
Fix$E           Lobby              24                               W)                            $38.00$   $0.00$         $912$ KW                $501$        $4.47$   $0.012$ 1.82$
                                                                    Relamp$with$A$Type$
                                         Bar$Pendents$burining$one$ LEDNovation$LEDRA19R40R
                                         (1)$25$W$candelabra$bulb   1DRI$(3.4$W)                                             Reduced$
Fix$F             Bar               5                                                             $46.00$   $0.00$      $230$ KW             $72$               $0.64$   $0.002$ 3.20$
 Total$of$Possible$Upgrades              EcoGreenHotel'Proposed                                                    $9,826.00          $5,515.78               $49.25     $0.13 1.8
Case)Study)#6)–)OnVDemand)Boiler)Management)Systems
                                                       )

Reducing!energy!demand!for!domesDc!hot!water!through!the!use!of!on7demand!
controls.!!Patented!technology!developed!and!tested!over!the!last!2!years!for!
hotels,!mulD7family!housing,!schools!and!other!large!scale!applicaDons.!!


                   Typical#ROI#for#Boiler#Energy#Cost#Management#
                   System#is#18#months#or#less#)


                   The#savings#from#reduced#water#hea?ng#30%#or#
                   greater#annually#)
Case)Study)#7)–)Ozone)Laundry)

Ozone!is!the!single!most!powerful!oxidant!available!for!commercial!water!
treatment.!!O3!is!an!acDvated!form!of!oxygen!is!150%!stronger!and!3,000!Dmes!
faster!reacDng!in!aqueous!soluDon!than!chlorine.!A!highly!effecDve!biocide,!
fungicide,!and!deodorizer,!ozone!almost!instantly!disinfects!water!on!contact.!

           Water#hea?ng#cost#reduc?ons#of#80%#to#90%.##Wash#temperatures#
           can#be#lowered#from#140/180F#to#90/105F###!


           Chemical#cost#reduc?ons#of#20E25%####!
%0Savings0
                                                                  Average0#0 Usage**0 Usage*0Per0 Savings0Per0    Per0
                                            Case)Study)#7)–)Ozone)Laundry)
                                                                 of0Occupied0 Attributed0 Occupied0 Occupied0 Occupied0              0Utility***0
Utility     Start        End       Usage*       0Cost0     Occ0%    Rooms to0Laundry       Room      Room*      Room                    Rate0     0Avoided0Cost0

Gas0      06/27/09    07/28/09      1,403    $/
                                              1,643.52     67.1%       51.7          543        10.50
          06/26/10    07/28/10      1,097    $/
                                              1,232.00     85.9%       66.1          424        6.41          14.09       138.9%     $////1.1230   $////////(303.59)

          07/29/09    08/27/09      1,042    $/
                                              1,225.36     58.7%       45.2          403        8.91
          07/29/10    08/27/10       924     $/
                                              1,047.12     71.9%       55.4          357        6.45          12.46       127.6%     $////1.1230   $////////(153.00)

Water     06/27/09    07/28/09       298     $////840.04   67.1%       51.7          89         1.73
          06/26/10    07/28/10       238     $////806.59   85.9%       66.1          71         1.08          10.65       137.6%     $////3.3890   $////////(145.89)

          07/29/09    08/27/09       258     $////757.81   58.7%       45.2          77         1.71
          07/29/10    08/27/10       189     $////691.50   71.9%       55.4          57         1.02          10.69       140.2%     $////3.6587   $////////(139.42)

Sewer     06/27/09    07/28/09       298     $/
                                              1,935.43     67.1%       51.7          89         1.73
          06/26/10    07/28/10       238     $/
                                              1,594.03     85.9%       66.1          71         1.08          10.65       137.6%     $////6.6976   $////////(288.32)

          07/29/09    08/27/09       258     $/
                                              1,707.83     58.7%       45.2          77         1.71
          07/29/10    08/27/10       189     $/
                                              1,315.22     71.9%       55.4          57         1.02          10.69       140.2%     $////6.9588   $////////(265.17)

*/Gas/is/Measured/in/Therms.//Water/&/Sewer/are/Measured/in/CCF/(100/Cubic/Feet)                 Estimated0Savings0on0Chemicals0(20Months)0= $00000000(345.57)

**/68.9%/Gas/is/Used/to/Heat/Domestic/Hot/Water,/11.11%/for/Dryers/(excludes/space/heating).           Total0Avoided0Cost0During0Study0Period0=0 $00000
                                                                                                                                                      (1,640.95)
  40%/of/water/is/Kitchen/&/Laundry,/adjusted/to/30%/for/laundry/only/(minimal/kitchen).
  Percentages/based/on/data/from/a/study/of/Hotels/conducted/for/NationalGrid,/2004.                       Estimated0Avoided0Cost0Per0Month0=0 $00000000(820.47)

***/Gas/is/billed/using/incremental/rates;/lower/marginal/rates/for/this/analysis.                           Estimated0Avoided0Cost0Per0Year0=0 $00000
                                                                                                                                                     (9,845.70)

Ozone0System0&0Installation0Provided0Courtesy0of0US0Energy0Solutions.                      Payback0based0on0$16,5000Cost0of0System0(Years)0=0 $000000000000001.68
EPA's!Energy!Performance!Scale!
                                                                     !75!!


  Score)1V)
                                                             !65!!
    100)

                                                                             !82!!




                  Minimum!Score!to!Qualify!for!EPA's!Energy!Star!
                  Current!Buidling's!Score!




200!

150!                                Best!in!
                                    Region!
100!                                Average!
                                    in!Region!
 50!

  0!
COST%BY%ECM                                                                                             SAVINGS%BY%ECM%(Annual)
ENERGY%CONSERVATION%MEASURES                      TOTAL%COST                                           ENERGY%CONSERVATION%MEASURES                              TOTAL%COST
Boiler%Management%System                       $((((((((((((((10,945                                   Boiler%Management%System                                $((((((((((((((((6,427
Commercial%Refrigeration%Efficiency            $((((((((((((((((2,702                                  Commercial%Refrigeration%Efficiency                     $((((((((((((((((2,145
EMS%Common                                     $((((((((((((((((((((((((,                              EMS%Common                                              $((((((((((((((((((((((((,
EMS%Guest%Rooms                                $((((((((((((((84,898                                   EMS%Guest%Rooms                                         $((((((((((((((44,946
Kitchen%Sink%Pedal%Valves                      $((((((((((((((((1,432                                  Kitchen%Sink%Pedal%Valves                               $(((((((((((((((((((421
Lighting!(Lobby,!BOH,!Pool)                    $((((((((((((((((3,726                                  Lighting! (Lobby,!BOH,!Pool)                            $((((((((((((((((5,252
Noveda%EnergyFlow%Monitor                      $((((((((((((((12,475                                   Noveda%EnergyFlow%Monitor                               $((((((((((((((((3,249
OCC%Sensors!(Guets!Rm,!BOH,!and!Public)        $((((((((((((((((2,102                                  OCC%Sensors!(Guest!Rooms,!BOH,!and!Public)              $((((((((((((((((1,412
Ozone%Laundry%Solution                         $((((((((((((((24,090                                   Ozone%Laundry%Solution                                  $((((((((((((((14,382
Pool%Solutions%L%Aqua%Rite                     $((((((((((((((((3,485                                  Pool%Solutions%L%Aqua%Rite                              $((((((((((((((((1,463
Pool%Solutions%L%Heatsavr                      $((((((((((((((((2,157                                  Pool%Solutions%L%Heatsavr                               $((((((((((((((((1,245
Window%Conservation                            $((((((((((((((27,345                                   Window%Conservation                                     $((((((((((((((((9,173
TOTAL%COST                                     $%%%%%%%%%%%%175,357                                    TOTAL%ENERGY%SAVINGS                                    $%%%%%%%%%%%%%%90,115
TOTAL(COST(PER(ROOM                            $(((((((((((((((((((((((((((772                         TOTAL(ENERGY(SAVINGS(%                                                  51.39%
                                                                                                       12(MONTH(ENERGY(SPEND((Including(Water)                 $(((((((((((((((((((
                                                                                                                                                                                  668,303
                                                                                                       %(OF(ANNUAL(SAVINGS                                    13.48%
                                                                                                       PROPOSED(ENERGY(SPEND((Including(Water) $((((((((((((578,188
FIVE%YEAR%CASH%FLOW
                                                       YEAR(1                          YEAR(2                 YEAR(3                      YEAR(4                      YEAR(5                TOTAL
%Project%Financing%@%5%%                       $((((((((((((((42,768)            $((((((((((((((42,768) $((((((((((((((42,768) $((((((((((((((((((((((
                                                                                                                                                     (42,768) $((((((((((((((42,768) $((((  (213,840)
%Energy%Savings%*%                             $((((((((((((((90,115             $((((((((((((((94,621 $((((((((((((((99,352 $(((((((((((((((((((((104,319 $((((((((((((109,535 $(((((497,942
%Maintenance%Savings%                          $((((((((((((((((1,685            $((((((((((((((((1,348 $((((((((((((((((1,078 $((((((((((((((((((((((((((((863 $(((((((((((((((((((690 $(((((((((5,664
%EPACT%30%%Tax%Rate%at%@.80%per%sq.ft.%        $%%%%%%%%%%%%%%38,871                                                                                                                    $(((((((38,871
%Progress%Energy%Rebate%Program%               $%%%%%%%%%%%%%%14,231                                                                                                                    $(((((((14,231
%Progress%Energy%Demand%Reduction%%            $%%%%%%%%%%%%%%%%9,000                                                                                                                   $(((((((((9,000
%Progress%Energy%Generator%Response%Program%   $%%%%%%%%%%%%%%%%3,200                                                                                                                   $(((((((((3,200
%Professional%Engineering%and%Tax%Services%    $%%%%%%%%%%%%%(14,325)                                                                                                                   $((((((
                                                                                                                                                                                              (14,325)
%Project%Management%Fees%                      $%%%%%%%%%%%%%(14,029)                                                                                                                   $((((((
                                                                                                                                                                                              (14,029)
%Annual%Cash%to%Property%                      $((((((((((((((85,980             $((((((((((((((53,201 $((((((((((((((57,662 $(((((((((((((((((((((((62,414 $((((((((((((((67,458 $(((((326,715
%Cumulative%Cash%Flow%                         $((((((((((((((85,980             $((((((((((((139,181 $((((((((((((196,843 $(((((((((((((((((((((259,257 $((((((((((((326,715 $(((((326,715
Energy)Efficiency)Tax)Advantages
                                                     )
Building Cost Audit – There are tax advantages that most investors find too confusing or
simply too time consuming to take advantage of. By engaging a specialized accounting firm
with engineering expertise you can qualify for significant tax deductions.




    EPACT05 Energy Tax Deduction (requires independent certification of the
    energy efficiency measures).

    Cost Segregation – Properly determine depreciable life of building
    components, maximizing current deductions.

    Abandonment – Certain long term assets may be written off due to
    renovation of the building, maximizing current deductions.
#
         #
     Ques?ons?)
             )
THANK)YOU)FOR)YOUR)TIME  )
             )
             )
  Contact)EcoGreenHotel)
                       )
SParisi@EcoGreenHotel.com)
             !
             !
   www.EcoGreenHotel.com !
 www.EcoGreenHotelStore.com!
                           !

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Green Hotels Growth Expected Agrion Presentation

  • 1.
  • 3. Travel & Tourism forecast to pass $2 trillion GDP in 2012 Travel & Tourism is set for a milestone year as the industry’s direct contribution to the global economy is expected to pass $2 trillion in GDP and 100 million jobs. According to research by the World Travel & Tourism Council (WTTC), the global Travel & Tourism industry will grow by 2.8% in 2012, marginally faster than the global rate of economic growth, predicted to be 2.5%. This rate of growth means that Travel & Tourism industry is expected to directly contribute $2 trillion to the global economy and sustain some 100.3 million jobs. When the wider economic impacts of the industry are taken into account, Travel & Tourism is forecast to contribute some $6.5 trillion to the global economy and generate 260 million jobs – or 1 David Scowsill in 12 of all jobs on the planet. WTTC President & CEO
  • 4. 2011 closes stronger than expected for business travel with total business travel spending up 8.3% for third quarter 2011. 2012 will continue to see more measured growth as economic headwinds persist. GBTA forecasts that business travel spend will increase by 4.6% in 2012.
  • 5. The CMI Green Traveler Study 2010-11 The Green Traveler Study asked over 950 “eco-conscious” travelers • How do they travel, and how much? • What does “sustainable” or “green” travel mean to them? • How environmentally conscious are their purchasing decisions when not traveling? • What drives their interest in green travel options and destinations? • Will they pay a premium for sustainable choices? • Is there a gap between their intentions and their behavior? • What do they expect from green travel brands? •  How do they view green branding and messaging? •  What gives them trust — or makes them skeptical? • How deep is their commitment to green travel, and how far will they take it?
  • 6. The CMI Green Traveler Study 2010-11 Key Finding #1: Eco-Travelers Become Greener Travelers were more eco-conscious, shopping locally, recycling more at home and at work, buying recycled products, and avoiding unnecessary purchases. More active steps towards a sustainable lifestyle increased — composting, going vegetarian, bicycling or taking public transportation to work. Overall behavior and spending was 5-17% more environmentally friendly than 2009 respondents. 5% more respondents acted on their environmental concerns while traveling. 85% turned off the lights when they left the room 75% say they had recycled and used their towels and sheets more than once 7.5% increase in “researched and booked greener accommodations” 4% more offset the impact of their travel 5% whose environmental concerns impacted their discretionary travel style 8% increase would most likely go on a greener vacation within the next year.
  • 7. The CMI Green Traveler Study 2010-11 Key Finding #2: Low Tolerance for High Premiums – The Green Price Point 62% of respondents said that they did not pay extra to stay at a “greener hotel” . And 87.3% of travelers paid between 0 and 5%, which represents more than a 13% increase over 2009. Is green getting cheaper? Are green practices something customers don’t know they’re paying for? Are economic conditions keeping travelers from acting on their green intentions? Green is still not something customers will actually pay extra for today; they won’t pay a “green tax.” One thing is certain — price remains a central concern among travelers. Price was ranked as the #1 criterion for choosing a hotel by more travelers than any other factor, including the hotel’s environmental programs.
  • 8. The CMI Green Traveler Study 2010-11 Key Finding #2: Low Tolerance for High Premiums – The Green Price Point Insight: Make green concrete. For most people, environmental sustainability is still a relatively abstract concept — especially when compared to practical issues like price and convenience. LEED certification, carbon offsets and sustainable materials do not have the visceral appeal of an ocean view or an Olympic-sized pool. Flipping those product attributes into consumer benefits drive sales and justifying price premiums. Instead of talking about LEED certification mention pure air, natural, non-toxic carpeting and healthy, organic linens are creature comforts that could compel customers to pay a premium for sustainability. That said, numerous case studies across all tourism and hospitality segments show enormous cost-saving benefits to green initiatives, and CMIGreen identified operations as the place to find the ROI in green, not extra charges to consumers.
  • 9. According)to)the)US)Green)Building)Council)buildings)in)the)US) account)for:)) • 72%!of!electricity!consumpDon! • 60%!of!total!non7industrial!waste! •40%!of!primary!energy!use!! •39%!of!CO2!emissions!! •13.6%!of!potable!water!consumpDon! In#the#US#alone,#hotels#represent#more#than#5#billion#square#feet#of#space,# nearly#5#million#guest#rooms,#and#close#to#$4#billion#in#annual#energy#use.### Business#mee?ngs#in#the#US#cons?tute#a#$175billion#industry,# and#Americans#make#more#than#400#million#longEdistance# business#trips#a#year.#
  • 10. What)is)the)Standard)Defini<on)a)‘Green’)or)‘Sustainable’)Hotel?) In!general!a!green!hotel!will:! ! • Minimize!local!environmental!impact!!through!the!use!of!new!technologies!to!use! less!energy,!water!and!resources!than!tradiDonally!operated!counterparts.!! • Provide!direct!financial!benefits!for!the!building!owners!and!operators!(lower! operaDonal!costs)! •Build!environmental!and!cultural!awareness!(educate!consumers)! •Provide!posiDve!experiences!for!both!guests!and!hosts.! •Have!improved!indoor!air!quality!! The#hotel#will#be#operated#under#the#sustainability# principals#of:#People,#Profit,#Planet#
  • 11. According)to)the)US)Green)Building)Council)a)‘Green’)or) ‘Sustainable’)Hotel)will:)) • Use!26%!Less!Energy! • Emit!33%!Carbon!Dioxide!! •Use!30%!Less!Indoor!Water!! •Send!50%775%!Less!Solid!Waste!to!Landfills!and!Incinerators! •Green!Buildings!can!also!encourage!the!use!of!alternaDve!transportaDon! (walking,!mass!transit,!low7emission,!fuel7efficient!or!alternaDve!fuel!vehicles)! The#hotel#will#be#operated#under#the#sustainability# principals#of:#People,#Profit,#Planet#
  • 14. According!to!a!Responsible!Purchasing!Trends!report,!the!three!most! recognizable!eco7labels!are:! ! ) ) )Recognized))))))))))U<lized)) ENERGYSTAR ) )))))))))100%))))))))))))))))))94%) LEED) ) ) )))))))))))91%))))))))))))))))))70%)))))))))) GREENSEAL ) )))))))))))90%))))))))))))))))))66% !
  • 15. 1)  EnergyStar)Benchmark)) Scored!between!17100.!50!is! 2)  EnergyStar)Labeled) average.!!75!or!above!is!required! Building)) to!receive!label.! GSV33)) Must!meet!minimum!standards! •  Bronze) for!waste!reducDon,!energy! efficiency,!water!use!reducDons,! •  Silver)) green!cleaning,!hazardous! •  Gold)) substances!etc.! LEED)NC,)EB)O&M,)CI)) Most!stringent!of!the!three! •  Cer<fied) standards.!Requires!earning! •  Silver)) points!for!site!selecDon,!indoor! air!quality,!waste!reducDon,! •  Gold)) energy!efficiency,!water!use! •  Pla<num)) reducDons,!and!purchasing!
  • 16. ! ) ) !
  • 17. What)Cer<fica<on)is)right)for)my)hotel?) EcoRooms® & EcoSuites™: (www.ecorooms.com) Certified properties must meet eight strict eco-criteria for membership and certification. The criteria includes: use of Green Seal certified cleaning and paper products, towel and linen reuse program, recyclable waste program, energy efficient lighting, high efficiency plumbing, and 100% smoke-free properties.Rating: Must meet all eight program requirements Recognized/Chosen by: American Hotel and Lodging Association (AH&LA) and the American Automobile Association (AAA). EPA’s Energy Star label: (www.energystar.gov) The Environmental Protection Agency’s Energy Star program enables buildings to qualify through meeting strict energy performance standards. Energy Star labeled properties use less energy, have reduced operating expenses, and reduced greenhouse gas emissions. To be certified, the property must attain a minimum score of 75, the top 25%, based on EPA’s National Energy Performance Rating System. As of November 2010, there are 426 Energy Star labeled U.S. hotels. Rating: Must obtain a score of 75 or higher. #
  • 18. What)Cer<fica<on)is)right)for)my)hotel?) Green Globe Certification: (www.greenglobecertification.com) This is a certification label for sustainability in both management and operations. Certification criteria cover several areas, including sustainable management and social economic, cultural heritage, and environmental aspects of sustainability. The program’s criteria are also updated annually to ensure international compliance. Rating: Must achieve threshold of at least 35% of the total 1,000 points Green Key®: (www.greenkeyglobal.com) The Eco-Rating program is specifically designed for hotel operations to rank, certify and inspect green initiatives. Based upon a comprehensive environmental self-assessment, hotels are ranked and provided with guidance on how to “unlock” opportunities. The program assesses the five main operational areas of a property and covers nine sustainable practices. An on-site inspection may be conducted to confirm green hotel rating. Rating: One to Five Green Keys Recognized/Chosen by: Carlson Hotels, Hyatt Hotels, Motel 6,MGM Resorts International, Sofitel, Fairmont Hotels & Resorts and Accor in the U.S/North America region.
  • 19. What)Cer<fica<on)is)right)for)my)hotel?) Green Seal certification: (www.greenseal.org) This tiered certification is presented to those lodging properties that achieve various levels of compliance with GS-33, Green Seal Environmental Leadership Standard for Lodging Properties. Properties must demonstrate science-based evaluation of sustainable practices in following areas: waste minimization, energy efficiency, conservation and management, management of fresh water resources, wastewater management, hazardous substances, and environmentally conscious purchasing. Rating: Bronze, Silver or Gold Levels Recognized/Chosen by: The city of Los Angeles through its Green Business Initiative, as well as Chicago through its Green Hotels Initiative. USGBC LEED® certification: (www.usbgc.org/leed) The Leadership in Energy and Environmental Design (LEED) Green Building Rating System™ is the nationally accepted benchmark for the design, construction, and operation of high performance green buildings. Promotes a whole-building approach to sustainability by recognizing performance in five key areas: sustainable site development, water savings, energy efficiency, materials selection, and indoor environmental quality. Rating: Certified, Silver, Gold, or Platinum Level#
  • 20. Floor Area Forecast (millions of square feet) LEED$new$ construction$$ 49,167 projects$in$the$U.S.$ expected$to$exceed$ one$billion$square$ feet!$ 21,173 $ $[This$includes$LEED$New$ 7,707 Construction$(NC),$Core$ &$Shell$(CS),$Commercial$ 7,359 Interiors$(CI),$LEED$ 4,361 Schools$and$LEED$Retail,$ 3,508 but$not$LEED$for$Existing$ Buildings(EB).]$ 3,959 2,197 GREEN BUILDING 264 MARKET 185 IMPACT 70 A N D 37 REPORT 2009 2020 2030 Cumulative LEED NC Certified SF Cumulative LEED CS Certified SF Cumulative LEED CI Certified SF Cumulative LEED EB Certified SF
  • 21. What)are)Hotel)Companies)Doing)to)Create)Green)Programs?) • Fairmont!Hotels!&!Resorts!–!One!of!the!first!hotel!companies!to! incorporate!sustainability!into!their!organizaDon,!Fairmont’s! Environmental!Policy!outlines!!their!commitments!to!protecDng!the! natural!world.! • Starwood!Hotels!and!Resorts!in!addiDon!to!a!brand!wide! Environmental!Sustainable!Policy!all!Element!Hotels!are!to!pursue! the!U.S.!Green!Building!Council's!(USGBC)!LEED!CerDficaDon! • Marrio'!–!Has!over!275!Energy!Star!Labeled!Hotels!and!LEED! CerDfied!prototypes.!Spirit!to!Preserve!is!Marrio'’!s!Social! Responsibility!and!Community!Engagement!program! • Hilton!has!launched!LightStay!!and!a!Environmental!Policy!are! available!on!Hilton’s!Sustainability!web!page.!! • IHG!–!LisDng!eight!steps!it!will!take!to!improve!its!relaDonship!with! the!earth,!IHG’s!Environmental!Policy!is!clear!and!aggressive! including!a!branded!Program!Green!Engage!!
  • 22. What)are)Hotel)Companies)Doing)to)Create)Green)Mee<ngs?) • Starwood!Hotels!&!Resorts!has!introduced!green!meeDng! guidelines!at!its!North!American!properDes!and!plans!to!roll!out!the! pracDces!globally!next!year.! • Fairmount!Hotels7Eco7Meet!program!helps!meeDng!planners!by! providing!a!meeDng!structure!that!encourages!maximum!waste! diversion!and!environmental!awareness!for!conference!delegates.! • Kimpton!Hotels7EarthCare!program!donates!a!porDon!of!the! proceeds!to!the!Trust!for!Public!Land.! • Rosen!Green!MeeDngs®!are!events!which!are!conducted!in!specific! ways!which!help!reduce!the!environmental!burdens!imposed!by!such! acDviDes.!! #
  • 24. Case)Study)#1)–)Swimming)Pool)Energy)and)Water)Reduc<on)) ) !HeatSaver:)a!bio7degradable!non7toxic!liquid!that!reduces!evaporaDon!in!outdoor! swimming!pools!by!approximately)30%)) ! !AutomaDc!Dmer!adds!4oz!of!product!for!every!1500!square!feet!of!pool! ! !Liquid!rises!to!top!and!creates!hydrophilic!barrier!invisible!to!guests! Install) $350! Annual)Cost) $700! Energy)Savings) 10%!to!30%!reducDon!in! swimming!pool!heaDng!costs! Hotel#Valencia#in#San#Jose,#CA#is#saving#$12#per#day,#up#to#$4,380# annually##
  • 25. Case)Study)#2)–)Swimming)Pool)Chemical)Use)Reduc<on) ) Salt!Water!Conversion!7!12!Hotel!Poroolio Kana#Hotel#Group!converted!12!swimming!pools!from!tradiDonal!Chlorine! systems.!!The!$18,000!investment!in!salt!water!conversion!equipment!had!a! simple!payback!of!less!than!nine!months.!!They!were!able!to!reduce!chemical! consumpDon!from!$150!of!chlorine!per!month!to!$6!per!month!in!salt.!! 12!hotels!X!$1,500!=!$18,000!!conversion!and!install!cost!! $150!monthly!Chlorine!x!12!months!x!12!hotels!=!$21,600! $6!monthly!Salt!x!12!months!x!12!hotels!=!$864!! ! ! !Annual#Savings#(Year#2#and#beyond)E#$20,736# #
  • 27. Case)Study)#3)–)Wireless)Energy)Management)Guest)Room)Controls Evolve,!an!affiliated!company!of!MCP!and!the!Mason!Family!of!Companies,! installed!an!energy!management!system!in!a!full!service!hotel,!in!Washington,!DC! in!April!of!2010.!! At!the!heart!of!the!occupancy7based!energy!management!system!is!a!wireless! keycard!system,!ouoi'ed!to!control!HVAC!operaDon,!lighDng!and!television! energy!usage!in!a!hotel!guest!room.!! !! A!third!party!firm!monitored!the!results!of!the!installaDon!and!a!report!was! generated.!The!findings!showed!a!successful!energy!savings!factor.!!!During!the! months!when!air!condiDoning!and!cooling!were!needed!there!was!a!13.2!%! savings.!!In!the!months!requiring!the!heaDng!system!running!the!savings!showed! 5.9%.!In!the!shoulder!months!where!neither!heaDng!nor!cooling!were!the! prevalent!factor!there!was!sDll!a!6.8%!savings.!!! !
  • 29. Electric' 0.09 Per$KWh Public'Areas,'Meeting'Rooms'and'Back'of'House'Lighting Rate Daily' Payba ECM' Cost'Per' Savings' Projected' Savings'Per' Location Qty Baseline'Technology Upgrade'Technology Labor Total'Cost Savings'' ck''in' Ref'# Item Logic Savings/Yr Room/Yr Per'Room Yrs Recessed$6"$Downlight$ 1st$Floor$Lobby,$ Burning$One$(1)$65W$ Relamp$with$a$ entrance,$Fire$Place$ Incandescent$(24$Hour$ LEDNovation$LEDRPAR30LR Seating,$and$Breakfast$ Burn) 75R1WDRIF$(12$W) Reduced$ Fix$A Area,$Kitchen 69 $60.00$ $0.00$ $4,140$ KW $3,090$ $27.59$ $0.076$ 1.34$ Recessed$6"$Downlight$ Relamp$with$a$ Burning$One$(1)$65W$ LEDNovation$LEDRPAR30LR Incandescent$(12$Hour$ 75R1WDRIF$(12$W) Reduced$ Fix$B Banquet$Pre$Function 23 Burn) $60.00$ $0.00$ $1,380$ KW $550$ $4.91$ $0.013$ 2.51$ Recessed$6"$Downlight$ Relamp$with$a$ Meeting$Rooms$Three$ Burning$One$(1)$65W$ LEDNovation$LEDRPAR30LR Sections$at$14$Fixtures$ Incandescent$(10$Hour$ 75R1WDRIF$(12$W) Reduced$ Fix$C Each 42 Burn) $60.00$ $0.00$ $2,520$ KW $857$ $7.65$ $0.021$ 2.94$ Seven$Pendent$Fixtures$ Relamp$with$A$Type$ buring$two$(2)$40$W$ LEDNovation$LEDRA19R40R Pendent$Lights$over$ Incandescents.$ 1DRI$(3.4$W) Reduced$ Fix$D Breakfast$Tables 14 $46.00$ $0.00$ $644$ KW $446$ $3.98$ $0.011$ 1.44$ Relamp$with$a$LEDtronics$ Lobby$Chandelier$burning$ candelabra$DEC02R 24$candelabra$25W$ B10E12FRXIWR120AW$(2.4$ Reduced$ incandescent$bullbs Fix$E Lobby 24 W) $38.00$ $0.00$ $912$ KW $501$ $4.47$ $0.012$ 1.82$ Relamp$with$A$Type$ Bar$Pendents$burining$one$ LEDNovation$LEDRA19R40R (1)$25$W$candelabra$bulb 1DRI$(3.4$W) Reduced$ Fix$F Bar 5 $46.00$ $0.00$ $230$ KW $72$ $0.64$ $0.002$ 3.20$ Total$of$Possible$Upgrades EcoGreenHotel'Proposed $9,826.00 $5,515.78 $49.25 $0.13 1.8
  • 30. Case)Study)#6)–)OnVDemand)Boiler)Management)Systems ) Reducing!energy!demand!for!domesDc!hot!water!through!the!use!of!on7demand! controls.!!Patented!technology!developed!and!tested!over!the!last!2!years!for! hotels,!mulD7family!housing,!schools!and!other!large!scale!applicaDons.!! Typical#ROI#for#Boiler#Energy#Cost#Management# System#is#18#months#or#less#) The#savings#from#reduced#water#hea?ng#30%#or# greater#annually#)
  • 32. %0Savings0 Average0#0 Usage**0 Usage*0Per0 Savings0Per0 Per0 Case)Study)#7)–)Ozone)Laundry) of0Occupied0 Attributed0 Occupied0 Occupied0 Occupied0 0Utility***0 Utility Start End Usage* 0Cost0 Occ0% Rooms to0Laundry Room Room* Room Rate0 0Avoided0Cost0 Gas0 06/27/09 07/28/09 1,403 $/ 1,643.52 67.1% 51.7 543 10.50 06/26/10 07/28/10 1,097 $/ 1,232.00 85.9% 66.1 424 6.41 14.09 138.9% $////1.1230 $////////(303.59) 07/29/09 08/27/09 1,042 $/ 1,225.36 58.7% 45.2 403 8.91 07/29/10 08/27/10 924 $/ 1,047.12 71.9% 55.4 357 6.45 12.46 127.6% $////1.1230 $////////(153.00) Water 06/27/09 07/28/09 298 $////840.04 67.1% 51.7 89 1.73 06/26/10 07/28/10 238 $////806.59 85.9% 66.1 71 1.08 10.65 137.6% $////3.3890 $////////(145.89) 07/29/09 08/27/09 258 $////757.81 58.7% 45.2 77 1.71 07/29/10 08/27/10 189 $////691.50 71.9% 55.4 57 1.02 10.69 140.2% $////3.6587 $////////(139.42) Sewer 06/27/09 07/28/09 298 $/ 1,935.43 67.1% 51.7 89 1.73 06/26/10 07/28/10 238 $/ 1,594.03 85.9% 66.1 71 1.08 10.65 137.6% $////6.6976 $////////(288.32) 07/29/09 08/27/09 258 $/ 1,707.83 58.7% 45.2 77 1.71 07/29/10 08/27/10 189 $/ 1,315.22 71.9% 55.4 57 1.02 10.69 140.2% $////6.9588 $////////(265.17) */Gas/is/Measured/in/Therms.//Water/&/Sewer/are/Measured/in/CCF/(100/Cubic/Feet) Estimated0Savings0on0Chemicals0(20Months)0= $00000000(345.57) **/68.9%/Gas/is/Used/to/Heat/Domestic/Hot/Water,/11.11%/for/Dryers/(excludes/space/heating). Total0Avoided0Cost0During0Study0Period0=0 $00000 (1,640.95) 40%/of/water/is/Kitchen/&/Laundry,/adjusted/to/30%/for/laundry/only/(minimal/kitchen). Percentages/based/on/data/from/a/study/of/Hotels/conducted/for/NationalGrid,/2004. Estimated0Avoided0Cost0Per0Month0=0 $00000000(820.47) ***/Gas/is/billed/using/incremental/rates;/lower/marginal/rates/for/this/analysis. Estimated0Avoided0Cost0Per0Year0=0 $00000 (9,845.70) Ozone0System0&0Installation0Provided0Courtesy0of0US0Energy0Solutions. Payback0based0on0$16,5000Cost0of0System0(Years)0=0 $000000000000001.68
  • 33. EPA's!Energy!Performance!Scale! !75!! Score)1V) !65!! 100) !82!! Minimum!Score!to!Qualify!for!EPA's!Energy!Star! Current!Buidling's!Score! 200! 150! Best!in! Region! 100! Average! in!Region! 50! 0!
  • 34.
  • 35. COST%BY%ECM SAVINGS%BY%ECM%(Annual) ENERGY%CONSERVATION%MEASURES TOTAL%COST ENERGY%CONSERVATION%MEASURES TOTAL%COST Boiler%Management%System $((((((((((((((10,945 Boiler%Management%System $((((((((((((((((6,427 Commercial%Refrigeration%Efficiency $((((((((((((((((2,702 Commercial%Refrigeration%Efficiency $((((((((((((((((2,145 EMS%Common $((((((((((((((((((((((((, EMS%Common $((((((((((((((((((((((((, EMS%Guest%Rooms $((((((((((((((84,898 EMS%Guest%Rooms $((((((((((((((44,946 Kitchen%Sink%Pedal%Valves $((((((((((((((((1,432 Kitchen%Sink%Pedal%Valves $(((((((((((((((((((421 Lighting!(Lobby,!BOH,!Pool) $((((((((((((((((3,726 Lighting! (Lobby,!BOH,!Pool) $((((((((((((((((5,252 Noveda%EnergyFlow%Monitor $((((((((((((((12,475 Noveda%EnergyFlow%Monitor $((((((((((((((((3,249 OCC%Sensors!(Guets!Rm,!BOH,!and!Public) $((((((((((((((((2,102 OCC%Sensors!(Guest!Rooms,!BOH,!and!Public) $((((((((((((((((1,412 Ozone%Laundry%Solution $((((((((((((((24,090 Ozone%Laundry%Solution $((((((((((((((14,382 Pool%Solutions%L%Aqua%Rite $((((((((((((((((3,485 Pool%Solutions%L%Aqua%Rite $((((((((((((((((1,463 Pool%Solutions%L%Heatsavr $((((((((((((((((2,157 Pool%Solutions%L%Heatsavr $((((((((((((((((1,245 Window%Conservation $((((((((((((((27,345 Window%Conservation $((((((((((((((((9,173 TOTAL%COST $%%%%%%%%%%%%175,357 TOTAL%ENERGY%SAVINGS $%%%%%%%%%%%%%%90,115 TOTAL(COST(PER(ROOM $(((((((((((((((((((((((((((772 TOTAL(ENERGY(SAVINGS(% 51.39% 12(MONTH(ENERGY(SPEND((Including(Water) $((((((((((((((((((( 668,303 %(OF(ANNUAL(SAVINGS 13.48% PROPOSED(ENERGY(SPEND((Including(Water) $((((((((((((578,188 FIVE%YEAR%CASH%FLOW YEAR(1 YEAR(2 YEAR(3 YEAR(4 YEAR(5 TOTAL %Project%Financing%@%5%% $((((((((((((((42,768) $((((((((((((((42,768) $((((((((((((((42,768) $(((((((((((((((((((((( (42,768) $((((((((((((((42,768) $(((( (213,840) %Energy%Savings%*% $((((((((((((((90,115 $((((((((((((((94,621 $((((((((((((((99,352 $(((((((((((((((((((((104,319 $((((((((((((109,535 $(((((497,942 %Maintenance%Savings% $((((((((((((((((1,685 $((((((((((((((((1,348 $((((((((((((((((1,078 $((((((((((((((((((((((((((((863 $(((((((((((((((((((690 $(((((((((5,664 %EPACT%30%%Tax%Rate%at%@.80%per%sq.ft.% $%%%%%%%%%%%%%%38,871 $(((((((38,871 %Progress%Energy%Rebate%Program% $%%%%%%%%%%%%%%14,231 $(((((((14,231 %Progress%Energy%Demand%Reduction%% $%%%%%%%%%%%%%%%%9,000 $(((((((((9,000 %Progress%Energy%Generator%Response%Program% $%%%%%%%%%%%%%%%%3,200 $(((((((((3,200 %Professional%Engineering%and%Tax%Services% $%%%%%%%%%%%%%(14,325) $(((((( (14,325) %Project%Management%Fees% $%%%%%%%%%%%%%(14,029) $(((((( (14,029) %Annual%Cash%to%Property% $((((((((((((((85,980 $((((((((((((((53,201 $((((((((((((((57,662 $(((((((((((((((((((((((62,414 $((((((((((((((67,458 $(((((326,715 %Cumulative%Cash%Flow% $((((((((((((((85,980 $((((((((((((139,181 $((((((((((((196,843 $(((((((((((((((((((((259,257 $((((((((((((326,715 $(((((326,715
  • 36. Energy)Efficiency)Tax)Advantages ) Building Cost Audit – There are tax advantages that most investors find too confusing or simply too time consuming to take advantage of. By engaging a specialized accounting firm with engineering expertise you can qualify for significant tax deductions. EPACT05 Energy Tax Deduction (requires independent certification of the energy efficiency measures). Cost Segregation – Properly determine depreciable life of building components, maximizing current deductions. Abandonment – Certain long term assets may be written off due to renovation of the building, maximizing current deductions.
  • 37. # # Ques?ons?) ) THANK)YOU)FOR)YOUR)TIME ) ) ) Contact)EcoGreenHotel) ) SParisi@EcoGreenHotel.com) ! ! www.EcoGreenHotel.com ! www.EcoGreenHotelStore.com! !