2. 1 IN 3 WOMEN
experience sexual assault
at least once in their
lifetime
Source: UN Women

3. More than HALF of all
victims of sexual assault
are GIRLS
Source: UN Women
UNDER the age of 16

4. 80% OF SEXUAL
ASSAULTS
are not reported to the
police
Source: UN Women

5. Sexual violence
Non verbal
• Staring / Ogling
• Taking pictures
• Indecent gestures
Verbal
• Commenting
• Catcalls
• Sexual invites
Physical
• Touching / Groping
• Stalking
• Sexual Assault
• Rape
Sexual violence is an entire spectrum of abuse. Yet we tend to ignore the verbal and nonverbal
abuse, deeming them to be too “trivial”, when in fact it can be equally debilitating to many,
limiting their choices, movements and affecting mental health.

6. • SAFECITY crowdmaps
personal experiences of
sexual violence in public
spaces.
• This is aggregated as
location based trends and
visualised as hotspots on a
map.
• The aim is to make public
spaces SAFE and equally
accessible to all through
• Individual awareness
• Community engagement
• Institutional accountability

7. Aim of the App
• Gather Information (stories and incidents)
• Publish Information (open source)
• Study the Patterns and Trends (by location &
category)
Design of the App
• Protect identity and privacy
• Empathy in reporting
• Provide support – helplines, legal information
• Planned upgrade - SOS and buddy system

8. Information Seekers
• Helpline info
• Information on types
of incidents
• Community support
Reporters
• Personal stories
• Reporting for
others
• Safety Tips
Our Target Audience

9. www.safecity.in

10. Filter reports by location/category/time/day

11. Categories being mapped

12. Help Page
• Listed country wise
• Hospitals
• Police Stations
• Legal information
mapped to the crime
Help information

13. Primary Information:
• What happened?
• Location
• Date / Time
• Age / Gender
• Ethnicity / Disability / Sexual
Orientation
Secondary Information
• Causation / Corelation
• Perpetrator
• Bystanders
• Location context
• Incident context

14. Post a Safety Tip

15. Our USP
• Low cost and Low technology solution
• We have a successful online-offline model which has
been replicated in different neighbourhoods, cities,
countries
• Simple solutions that encourage individual action,
focus on community engagement and drive
institutional accountability
• Mapping impact with relation to SDGs 5, 11, 16

16. Making crowd sourced data useful
INDIVIDUALS
- can make better
choices regarding their
own safety
COMMUNITIES
- can rally themselves around the
issue
- demand for better accountability
from institutions
INSTITUTIONS
- new dataset to work
with
- better relationship
with communities

17. Use of the data
Police
- Collect under-reported data
- Added insights into specific issues and locations
School and college administration
- For the safety of their students
- Prevention of sexual violence
Elected representatives
- Focussed spending on budgets
Legal requirements
- Pushing for change if required

18. Campaign methodology
Understanding the issue
- Deeper discussion on gender, sexuality, sexual violence, culture
- Discussion on local statistics, laws, legal rights
Organising and mobilising the community
- Understand who are the key stakeholders
- Expanding the community
- Conducting focus group discussions
- Importance of data
- Listing out key events in the community to access maximum
people
Data collection and analysis
- Identifying the hotspots & trends
- Understanding the causes
- Brainstorming solutions

19. Data can be extracted in excel or cvs files
# INCIDENT DATE INCIDENT TITLE LOCATION DESCRIPTION CATEGORY Catcalls/Whistles Commenting Sexual Invites Ogling/Facial
Expressions/Staring
Taking Pict
7028 Sunday, November
01, 2015
Safewatch Report Unnamed Road,
Perne, Maharashtra
412207, India
Reports Submitted
from safewatch
Sexual Invites, 0 0 1 0
7027 Tuesday, November
03, 2015
Safewatch Report Unnamed Road,
Maharashtra
412207, India
Reports Submitted
from safewatch
Touching /Groping, 0 0 0 0
6711 Friday, November
06, 2015
Sexual Invites Goregaon A man was making
inappropriate
actions to me
Sexual Invites, 0 0 1 0
6702 Wednesday,
November 04, 2015
Harassment Mumbai,
Maharashtra, India
A man first
commented on my
passing and then
touched me
inappropriately
Catcalls/Whistles,
Commenting,
Touching /Groping,
1 1 0 0
6676 Sunday, November
01, 2015
LGBT Mumbai In the bus Commenting, 0 1 0 0
6671 Tuesday, October
06, 2015
cat calls/whistling Charni Road,
Mumbai
A man was whistling
out to me.
Catcalls/Whistles, 1 0 0 0
6669 Friday, October 09,
2015
cat
calls/commenting
Grant Road, Mumbai A man was
commenting and
trying to call out to
me using names
Catcalls/Whistles,
Commenting,
1 1 0 0
6667 Wednesday,
October 14, 2015
Commenting and
staring
Navi Mumbai Continuous staring
and trying to come
close and touch
Catcalls/Whistles,
Commenting,
Touching /Groping,
1 1 0 0
6479 Tuesday, October
27, 2015
street harassment Mhada Colony
(Malvani), Gaikwad
Nagar, Malvani,
Malad West,
Mumbai,
Maharashtra 400095
i was walking to
tutions alone while
guy started following
and commenting on
me .
Catcalls/Whistles,
Commenting,
1 1 0 0
6477 Tuesday, October
27, 2015
street harassment Jankalyan Nagar
Police Chowki, Divya
Park, Bafhira Nagar,
jankalyan nagar,
Mumbai,
Maharashtra 400095
me wid my friend
were walking and
suddenly we saw a
man masturbating .
we got scared.
Indecent exposure, 0 0 0 0

20. Visualisations

21. Visualisations

22. Visualisations

23. Visualisations

24. Visualisations

25. Achievements
22,000
reports
10
country
chapters
5 Police
partners
750,000
citizens
engaged
500
youth
leaders
180,000
twitter
followers
50+
awards
44,000
FB likes
150
media
mentions
30,000
people
trained

27. @pinthecreep fb-safecity.in
www.safecity.in
info@reddotfoundation.org
Missed call - +91 9015 510 510
THANK YOU!