Caprium Inc is a leading IT consulting and digital transformation company with over 20 years of experience. It offers various services including digital marketing, enterprise mobility, data engineering, business intelligence, big data, web application development, product engineering, DevOps, e-commerce, and more. For each service area, Caprium discusses its expertise and the specific services it provides to help clients meet their business and technology goals.

1. About Us:
1. Caprium Inc is a leading technology firm in the field of IT Consulting &
Digital Transformation Solutions with a commitment to excellence, creativity
and innovation.
2. We are a team of dynamic professionals with a proven expertise, & have
strived to build and deliver great user experiences through our world-class
products and services to our global client base across various industry verticals
for around two decades.
3. The organization offers flexible, customized, personalized business solutions
by ensuring the utmost confidentiality of sensitive business data and on-time
and on-budget delivery.
4. To minimize the gap between client needs and our offerings, Caprium has
developed dedicated and business-centric solutions coupled with innovation
and expertise as the tools to achieve business goals.

2. Our services:
o DIGITAL MARKETING
Why do you need digital marketing?
1. The need for digital marketing has increased steadily over the years and
we are the one-stop shop for all your digital marketing needs.
2. We create an online presence for your brand and make it recognizable.
3. We believe that digital marketing should maximize marketers’ promotions
and raise their profits , with this belief our innovative team utilizes creative
strategies to help businesses in improving and expanding their brands.
4. We expand your brand in five ingenious steps –
 Understand your digital branding needs
 Identify your ideal consumers

3.  Create your brand’s presence
 Initiate online marketing campaigns to improve your popularity
 Test and make adjustments to the campaigns as required
THE SERVICES WE OFFER
 Email marketing
Our email marketing campaigns generate an open rate of 30-35% which is
more than the average 20%.
 Online ad campaigns
We let our clients choose from pay-per-click or flat rates options, through ad
campaigns on Google and other search engines, we target your ideal customer
and expand your client base.
 Influencer marketing
Our experts utilize the latest trend in marketing to promote your brand which is
influencer marketing and we collaborate with social media influencers with a
dedicated following to promote your brand in the form of recommendations.

4.  Social media marketing
Our social media experts create a digital presence of your brand which
attracts customers from all social media channels like Facebook, YouTube,
Instagram, Twitter, LinkedIn, and more.
 Content marketing
We make sure that the content reflects your brand and is engaging at the
same time, our content marketing team churns out exclusive content for
your brand which will not only retain your existing customers but also
attract more.
 SEO
Our SEO solutions include website analysis, keyword research, and
competitor analysis, in-depth research and analysis allow us to improve
your ranking and generate more organic traffic.

5. o ENTERPRISE MOBILITY
Caprium supports leading businesses to redefine their consumer value and
business overreach by leveraging enterprise mobility management services
and we incorporate our experience as an enterprise mobility management
provider and our expertise in mobile technology to improve business
gains.
With Caprium’s enterprise mobility services, you can:
1. Increase business productivity
2. Effectively share devices and data
3. Create a unique user experience
4. Streamline your operations to increase revenue
WHAT DO WE OFFER?
 Mobility strategy creation and consultation
We work closely with you to create a transformation roadmap that will be
compatible with your mobility ventures from design to execution that
includes addressing important factors about your mobility readiness,
application requirements, ROI goals, etc.

6.  UI/UX design
We focus on the needs of users and make it a key element in the entire app
development process, our UI design services help our clients build a sturdy
and scalable user experience that maximizes their ROI and thus fulfills their
business objectives.
 Enterprise scalability solutions
Utilize our expertise and groundbreaking technology stack to develop and
deploy personalized and scalable enterprise mobile apps.
 Back-end integration services
We provide all-inclusive business application integration services for seamless
implementation and functioning of business apps with other SaaS and local
applications used by the company.
 Mobile application analytics
We offer custom mobile app analytics services that help identify success
metrics, app health status, app revenue matrix, user interaction, and retargeting
by gathering, consolidating, and analyzing data from mobile apps.

7.  Enterprise app upgrade
We conduct a thorough examination of your existing enterprise application
infrastructure and upgrade with the help of cutting-edge technology and
tools.
Testing and support
We maintain optimum standards of app quality by thoroughly testing every
parameter, starting from the app’s usability to its performance.
Sales solutions for mobile devices
Our enterprise sales solutions for mobile devices enable your team to access
all necessary client information and manage the sales process and campaigns
on the go.
HR management services
Our HR management services will help you increase the productivity of your
HR department, effectively manage your employee attendance, the
recruitment process, salary information, payroll details, and more.

8. o DATA ENGINEERING
1. The demand for efficient data warehousing services has risen like
never before.
2. Caprium’s data warehousing services are the solution to this problem,
our DW solutions enable organizations to share and distribute colossal
volumes of data to hundreds of users securely and efficiently.
3. We empower our clients to effectively utilize data and to gain valuable
business insights.
4. With extensive expertise and knowledge in data warehousing, we can
provide a comprehensive set of solutions for data warehousing, from
data acquisition to data transformation, to ensure you stay up to date
with the current trends in the world of data.
OUR DATA WAREHOUSE SERVICES
 Profiling of Data
Our data profiling systems help you examine complex data from various
sources and collect relevant information and stats so that you can
confidently utilize the data.

9.  Transformation of Data
We enable you to immediately transform more data into real-time choices by
streamlining and automating the transformation of data.
 Data Federation
We provide you a unified model of data by creating a virtual database that
consolidates and stores data from various sources.
 Data Integration
Our data integration services help you in reducing the costs of operation and
improved data management which results in higher returns.
 Data Management for Enterprises
Our enterprise data management solutions enable us to define, integrate,
validate, manage and retrieve data for both your on-premise apps and external
communication purposes.
 Enterprise Data Strategy
We understand that the requirements of each organization are different so we
modify our approach for a better understanding. After we understand and assess
the needs, we provide our customers a strategic roadmap and tactical planning
to follow

10.  Data Modeling
1. We collaborate with our customers to develop a comprehensive
architecture roadmap based on industry standards, best practices, and current
techniques.
2. It is this roadmap and architectured structure that ensures the
confidentiality of your company’s information because it uses a strong
modeling approach that provides even the most dynamic environments with
flexibility and consistency.

11. • BUSINESS INTELLIGENCE
1. Our BI team enables businesses to extract a strategic market value from
multiple data sources like businesses, sensors, machines, and social data in
this increasingly data-centric world.
2. Our BI experts keep themselves updated with the latest trends, tools, and
technology to provide data solutions to support businesses.
OUR BUSINESS INTELLIGENCE SERVICES
 BI Consulting
1. We provide BI consulting services by mapping the unique workflows and
data structures of the user with the technology analytics environment.
2. Our services help businesses calculate and assess the factors influencing
their market climate in their current intelligent system.
 Development & Maintenance
We assist organizations in managing routine activities:
a. carrying out daily maintenance testing,

12. b. Introducing workload management software utilizing leading database
technologies to maximize the performance of data warehouses and
c. provide end-to-end design, development, deployment, and maintenance
services for databases
 BI Analytics & Reporting
1. Our BI analytics and reporting services help effectively use data to
boost productivity to cope with the ever-evolving market dynamics.
2. Caprium’s BI reporting solution helps businesses by providing a crucial
decision-making support framework for data mining and data analysis
management.
 Data Management
1. With advanced data integration and data master management, we enable
organizations to integrate, process, and develop data with appropriate
management and control.
2. We use advanced data processing technology to collect and clean data,
correct data defects, and solve dummy data problems.

13. • BIG DATA
1. Caprium offers its customers a broad portfolio of big data services,
combining expertise in big data technology, high-end delivery experience,
and a skilled team.
2. Our big data services empower our clients to make faster and more
informed decisions with our big data and business analytics strategy.
3. Our big data services also help companies to enhance efficiency, reduce
the total cost of ownership, and decrease the risk with business solutions.
OUR BIG DATA SERVICES
 Big Data Strategic Consultation
1. We help customers to develop their big data strategy and choose the
appropriate tools and processes for the achievement of strategic objectives.
2. We offer recommendations that are customized to meet the client’s latest
technological scene, preferences, and goals

14.  Infrastructure Implementation
1. Our specialists simplify big data infrastructure integration and installation
by removing the need to write and maintain Apache Hadoop code.
2. We provide customized database connectors frameworks and accelerators
to allow the transfer of data between different database systems and
packaged business apps.
 Big Data Maintenance
1. We have credible expertise in managing the complete lifecycle of big data
implementation, starting from deployment to customer support.
2. Our big data experts are skilled and experienced in the leading big data
tools, technologies, and solutions that tackle all the components, such as
data consumption, data delivery, and data management.
 Big Data Analytics
We have the knowledge and the experience of working with a range of data
analytics tools, such as Tableau, SAS, QlikView, and Azure ML, just to
name a few, which make us stand out from other big data companies.

15. o WEB APPLICATION
We offer powerful web application services that will elevate your
credibility, increase your profits, and improve customer interaction.
Our experienced team of developers offers premium quality web
application services.
We prioritize the needs of our clients and this approach has established
Caprium as the leading web application service provider in the market.
OUR SERVICES
Web application development
1. Caprium helps you in design, develop, and smoothly execute of a new
web app as per your need.
2. We can satisfy all the requirements of your project at each step of SDLC
And Agile with our talented team of IT professionals.
 Web application maintenance
1. Our web application maintenance services are an affordable way to
update and enhance your business platform.
2. We maintain and update web systems like online stores, web apps, and
other forms of cloud-based software.

16.  Application modernization
We keep your applications effective for business and relevant and can assist
you in the modernization transition seamlessly and efficiently.
 Enterprise application integration
1. With the help of new-gen frameworks, cutting-edge tools, components,
processes, and best practices, we offer modern integration solutions.
2. We have helped businesses to reduce costs and to provide consumers with
better products and services.
 Software testing
1. Our software testing services help companies to ensure the functionality,
reliability, security, and ease of use of their software.
2. Caprium helps to improve your software quality management practices by
creating an efficient process of quality assurance.
 Application management and value management services
Our application management solutions enable your company to speed up
your digital growth, increase predictability, achieve business results and
reduce cost with the help of an industrialized, holistic, and streamlined
approach to address current IT requirements.

17.  Application portfolio management
With the help of Caprium’s application portfolio management services,
you can simplify your IT infrastructure, reduce overall operating costs,
and invest in the right apps and services that help your company.
 Packaged application
Our packaged application services include a wide range of solutions that
offer cost-efficient solutions to our customers for dominant independent
software vendor packages like SAP, Oracle, etc.

18. o PRODUCT ENGINEERING
We aim to provide unprecedented solution efficiency to meet your needs by
careful analysis of your business and our experienced software development
team provides effective and scalable solutions suitable for remote projects.
OUR SERVICES
1. Our product development team can help your company drive better results
quickly with high-performance products.
2. Our team of experienced technicians and developers can build products and
applications that help companies sustainably drive innovation and growth
and stand above their competitors.
Our range of services include:
 UI/UX Design
1. We help you in monitoring business processes by developing data
architecture, website wireframes, and UX designing.
2. Our unique design approach enables us to create new and original user-
friendly according to the current market trends.

19. Product Development & Integration
1. We plan and design product development and integration processes that
improve usability and achieve business goals.
2. Our solutions empower your IT team to react quickly to client’s necessities
and changes in the business processes while limiting expenses and improving
returns from established products.
 Product Architecture & Development Strategy
1. We help in the development of fully-featured products that deliver improved
client experiences.
2. We assist software merchants in the design and creation of exceptional
software which is supported by Agile development methods and flexible
architecture.
 Product Testing
1. We analyze and perform functional, validation, performance, user
acceptance, and smoke testing to ensure that the product is stable, secure,
and flexible.
2. We make sure that our products are sturdy, easily modified, and integral.

20.  Minimum Viable Product (MVP) & Prototype Development
1. We develop prototypes based on the client feedback and the latest market
trends that help you recognize and outline specific demands related to the
product.
2. Our MVP development solutions enable you to test your product under
explicit market conditions with minimum risk.
 Architecture Design for Products
1. We design the product architecture after understanding the needs and
trends of the market.
2. Our architecture design solutions give you a competitive edge in the
market and help you in adding value to your business.

21. o DEVOPS
1. Caprium, as a DevOps services provider, has some of the most
outstanding credentials in the IT services vendor market.
2. We provide the requisite resources and support for the complete digital
transformation of your business.
3. Caprium has enabled companies of various sizes and complexions to keep
up with their infrastructure and its requirements by employing a model
that is both predictable and affordable.
4. Our process-oriented approach helps us to generate results beyond
expectations by understanding the applications and infrastructure of our
clients.
THE SERVICES WE OFFER
 Cloud-Native Services
Our wide range of cloud solutions guarantees a smooth and effective
transfer to the cloud.
 Service Integration & Management
We use our accelerators to design and create the perfect System
Integration & Management model while integrating several vendors.

22.  Next-Gen Network Services
We facilitate the transformation of businesses and strategic calibration of
next gen corporate networks.
 Next-Gen Data Center Services
Our next-gen autonomous and coherent data centers contribute to creating
unified experiences.
 Digital Workplace Services
Revolutionize your workplace with our innovative digital solutions.
 Cybersecurity & GRC Services
We combine market intelligence with best practice and regulatory programs
to meet consumer needs.
 Applications Operations
We bring together the traditionally contrasting apps and infrastructure
environment to initiate dynamic changes in IT operations.

23. o E-COMMERCE
1. Caprium’s e-commerce services can assist you with an online strategy that
will empower you to make educated business decisions.
2. We are known for our reliable and flexible services that enable online store
owners around the world to expand online business.
3. We constantly innovate and incorporate best practices and techniques to
allow our customers to compete.
OUR SERVICES
 E-commerce website design
1. Through our website design services, you will get a unique website with a
design that suits your needs.
2. Our design aims primarily to provide your consumers with the best
experience through our website’s interface.
 E-commerce website development
1. Our website development services will help you to develop an exclusive
custom-tailored website.
2. Our website development team strives to build a website that will allow you
to stay ahead of the competition by providing better conversion rates.

24. SEO for e-commerce websites
1. Caprium’s SEO services for e-commerce websites allow you to develop
search-optimized content.
2. Our content creation and SEO process are driven by the informational or
transactional needs of your consumers.
3. Such content can help you to increase conversion and drive organic traffic
and it also helps you to increase your market participation.
 Digital marketing
1. You can drive ROI for your business with our digital marketing services.
2. We offer extensive digital marketing strategies such as SEO, SEM, SMO, and
SMM.
3. We also help you in creating a lasting relationship with your consumers
through CRM and email marketing.
 E-commerce mobile app development
1. We build an easy-to-use e-commerce mobile application to keep your
customers connected with your brand.
2. Our approach to the development of e-commerce mobile apps is data-driven
and consumer-oriented.

25.  Payment gateway integration
1. Our payment gateway integration services enable you to accept
payments from all sources like credit cards, debit cards, UPI, net
banking, and more.
2. We also help you in selecting a payment gateway for international
transactions and subscriptions.

26. o ERP/CRM
1. We deliver assisted broad and complex business structures over prolonged
periods through the creation of reliable, low-risk processes for software
support, maintenance, and improvement.
2. With extensive experience in Oracle and Microsoft technology, our highly
capable and driven team has gained invaluable domain knowledge and
expertise in various sectors.
3. Our developers and engineers have considerable experience in designing
broad and dynamic software solutions for corporate resource planning in
outsourcing models.
ERP SERVICES
 Consultation and review
1. We determine licensing components and IT prerequisites.
2. We assess your needs and develop a business case that satisfies them and we
assess the right solution via targeted demonstrations.
3. We also help you in finalizing the ERP project plan.

27.  Application
1. We perform mapping & configuration of business processes.
2. We develop, design, and test customizations , we also perform end-user
training and acceptance testing.
3. We offer documentation services for GAP analysis.
 Integration
We offer integration with legacy and LOB applications, integration with
Microsoft Office & SharePoint, and implementation and integration of third-
party apps.
 Testing and support
We provide ERP roll-out support throughout the enterprise, product support for
Microsoft-released hotfixes and patches, and improvements for optimized
and/or tailored interfaces.

28. • CRM
1. Customer Relationship Management (CRM) makes your client the center of
business processes, workflows, and events of your company.
2. Caprium’s strategic consulting, CRM implementation, deployment, and
training strategies help businesses easily reinvent the processes and technology
of the front office to involve more consumers and to deliver better sales results.
3. Our team has the experience and expertise to configure, apply, customize,
and support leading CRM technologies
CRM SERVICES
 Strategic consultation
1. Our CRM team brings together business knowledge, functional experience,
and technological expertise to improve the front office operations of an
organization with the right approach leading to sales growth and stronger
relations.
2. We understand the business processes, priorities, and goals which enables us
to come up with the right CRM plan to fulfill all your business needs.

29.  Application and customization
1. Our CRM practice is powered by seasoned experts with a deep functional and
technological background in various CRM products and vertical industries with
distinct domain knowledge.
2. In conjunction with Microsoft’s Sure Stage methodology, we deliver CRM
projects using well-defined agile methodologies.
3. We also offer extensive CRM integration services to improve efficiency by
delivering customer data wherever needed and our technical advisors have the
expertise to link your CRM to existing portals, ERP, and other company
applications.
 Data migration
1. We understand the vital nature of data quality and have comprehensive know-
how on data migration from conventional sources and related systems to CRM
platforms.
2. We utilize techniques to remove duplication and ETL tools to help you move
data either into on-site or cloud-supported environments and our team is highly
skilled in Microsoft Dynamics and Salesforce.com.

30.  CRM analytics
The primary goal of CRM analytics is to draw out prominent behavioral
patterns and predictions from the data and information taken from different
CRM operating systems.
 CRM for social media
1. Social media CRM enables you to integrate social media tools to improve
customer interaction.
2. Caprium helps you to better manage client interaction in a way that does
not neglect your customer, whether it is customer reaction measurement or
facilitation of conversation.
3. This helps you in improving the user experience
 CRM for mobile
1. Our personalized mobile CRM solutions allow your team members to
communicate and update customer data on their mobile devices.
2. Our solutions offer a convenient and flexible way to integrate your team
which is spread across multiple locations.

31. o ARTIFICIAL INTELLIGENCE/MACHINE LEARNING
1. At Caprium, we believe in providing our clients the best results through
the production and automation of business applications that precisely meet
their requirements and optimize their ROI.
2. Our experience covers the whole spectrum of AI/ML technology such
as language recognition, speech recognition, natural language generation,
AI analytics, and more.
3. Our AI/ML development services, such as media workflow automation,
will help you accelerate your digital transformation and our AI/ML team
creates world-class AI solutions for startups, agencies, and businesses
serving a wide range of industries, including life sciences, fintech, e-
commerce, and telecom.
CAPRIUM’S AI/ML SERVICES
 AI consulting
Our team of experienced AI engineers assists your company in adopting this
futuristic technology and guiding you through a transformational journey.

32.  AI analytics
Our AI services allow you to smartly reinvent workflows and technologies. You
can increase your abilities and performance to improve the outcomes for your
staff, stakeholders, and clients.
 Business development
Our experience in the development of advanced AI applications allows
businesses to automate a wide range of their operations.
 Enterprise AI
1. Our AI techniques will help you run, sustain, and scale AI and machine
learning solutions from the idea generation stage to the production stage.
2. It will help you adopt a standard structure for creating and deploying AI
applications and drive good ROI.
 AI solution implementation
We ensure that these high-tech technological solutions are used in a way that
provides full benefits and still runs smoothly.
 AI solution integration
To optimize the return on investment, we empower the seamless incorporation
of advanced AI technologies into the current business model.

33. o INTEGRATION SERVICES
1. We are the premier systems integrator company that offers you the most
comprehensive list of integration services.
2. We provide integration services with a focus on the development of new
business values and the improvement of IT infrastructure.
3. We offer technical advice, preparation, validation, processing of data,
and software integration services.
WHAT DO WE OFFER?
 Integration of Apps
We help you easily Integrate apps with messages, publish/subscribe
messaging, and APIs in real-time.
 Integration of Processes
1. Our process integration service enables you to automate business and
user processes throughout your app landscape.
2. Easily automate cloud and on-site business processes and user
workflows.

34.  Transformation of Data
Our data transformation service allows you to connect, assemble, filter,
aggregate data from various sources, put results to files, databases, or any other
system that is supported.
 Cleaning and Standardization of Data
1. You can standardize, re-validate, enrich, clean, and match your data
according to your needs and requirements.
2. We also enable you to switch easily between configuration to testing and
deployment.
 Processing of Data
1. Our data processing service allows you to easily transform your data and
quickly add it to your project.
2. Due to integration with the data catalog, you can find and import the correct
data easily.
 Masking of Data
With the help of our data masking service, you can mask data consistently,
create data for test situations, and transfer anonymous data to the cloud.