1. Short photo-impression some highlights additional to the report

2. Disney Bread

4. HEALTH; Free from - bread Healthy dark chocolate

6. HEALTH; Multicereal+ ‘ Balanced nutrition’

7. HEALTH; Unsaturated fats

8. HEALTH; 100Kcal-servings

9. HEALTH; Cola + Vitamins

10. BEAUTY; Food&beauty

11. CONVENIENCE; Easy breakfast A-brand Gatorade enters breakfast market

13. AUTHENTICITY; Slow baking

14. SUSTAINABILITY; Fair Trade

15. Ideation; Original naming Snack - Sandwich

16. Ideation; Claiming the moment in the afternoon (3-5) when you’re in the office and may need something savoury

17. Ideation; Bread rolled-up And carrying healthy vegetables

18. Ideation; Yoghurt taste markers

19. Ideation; Flowers in food

21. Ideation; Fish Cakes

22. Ideation; Soy

23. Ideation; Kids lunch boxes

24. Competition; Cooled liquid baker’s yeast