To help designers communicate more effectively with each other and provide a vocabulary for clear and productive UX feedback.

3. Who are you?

4. Design Essentials for Developers

5. A common language

6. Developers do design already...

8. What we’re going to fit in today: Design Research Interaction Design Graphic Design

9. Making intent visible and emotional. Design Research Interaction Design Graphic Design

11. “ Effective use of the Language of Form” – Paul Rand

12. Images from “Paul Rand Retrospective” by Imaginary Forces.

13. Images from “Paul Rand Retrospective” by Imaginary Forces.

14. Images from “Paul Rand Retrospective” by Imaginary Forces.

15. Images from “Paul Rand Retrospective” by Imaginary Forces.

16. Images from “Paul Rand Retrospective” by Imaginary Forces.

17. Images from “Paul Rand Retrospective” by Imaginary Forces.

18. Images from “Paul Rand Retrospective” by Imagin ary Forces.

19. Images from “Paul Rand Retrospective” by Imaginary Forces.

20. Images from “Paul Rand Retrospective” by Imaginary Forces.

21. Images from “Paul Rand Retrospective” by Imaginary Forces.

22. Images from “Paul Rand Retrospective” by Imaginary Forces.

23. Images from “Paul Rand Retrospective” by Imaginary Forces.

24. Images from “Paul Rand Retrospective” by Imaginary Forces.

25. More than the sum of it’s parts.

26. Emergence image from Wikipedia.

33. Exposing intent through actions and feedback. Design Research Interaction Design Graphic Design

34. Image from http://farm5.static.flickr.com/4084/5115934573_6701948ed2.jpg

36. Visibility

40. Affordance

43. Feedback

44. http://www.flickr.com/photos/meganbarton/3023756556/

46. Mapping http://www.flickr.com/photos/docsearls/181012863/

47. http://www.flickr.com/photos/docsearls/181012863/

49. Constraints (preventing errors before they can occur)

51. Consistency (in the way visual objects are used)

54. Defining, validating, and auditing an application’s intent. Design Research Interaction Design Graphic Design

55. What is design research?

56. Research and the design process

57. Research and the development process

58. 1. Analyze the design, you expert you.

59. 2. Validate your hunches with quick user interviews.

61. Who to interview? http://good-times.webshots.com/photo/ http://www.kenrockwell.com/katie/2008.htm http://wingstoafrica.com/mali-pictures-part-2.html

62. What to say? Where to go?

63. Demo

67. In Conclusion…

68. Don’t disrespect your designers.

69. Do appreciate beautiful design: graphic, interactive, and otherwise.

70. Do validate hunches, and validate those with quick user interviews.

71. Don’t use Comic Sans

72. DON’T USE YELLOW ON WHITE

73. DON’T USE ALL CAPS WITH SCRIPTS

74. Don’t put Drop Shadows on EVERYTHING

75. Don’t make the logo bigger.

76. Do feel empowered to design!

77. Thanks! (any questions?)