1. Future of Mobile Services
(Operator Perspective)
Shane Dempsey
NGN Architect

2. • Agenda
– What is IMS?
– Service Opportunities
– TSSG Track Record
– NGN Test Centre
– Future Research

3. What is IMS?
IP Multimedia Subsystem
Traditional Services IMS Services
Color IP Color
Video Video Contact
Ringback Contact Ringback
Conferencing Conferencing Center
Tones Center Tones
Application Application Application Application Application Application
OSS/BSS
OSS/BSS
OSS/BSS
Subscriber Subscriber Subscriber
OSS/BSS
Data Data Data
Subscriber Data
Media Media Media
Functions Functions Functions
Media Functions
Network Network Network
Interface Interface Interface
Packet WiFi Packet WiFi
Wireline Wireless Wireline Wireless
Cable WiMax Cable WiMax
IMS, based on the 3GPP standards, will enable new person-to-person
services, which will enrich the way that people communicate with each
other combining voice, imaging and video within a single session.

4. IP-Everywhere
LTE
Wireline
Wireline IP-fication of
IP-
wireless networks
IPTV IP RAN
IP-fication of
IP-
IP Backhaul networks
DSLAMs
IP-fication of video
IP- Metro Ethernet
VOIP
IP-fication of
IP- Wireless
Wireless
wireline access
IP-fication of voice Deployments
IP- Video share (2006-)
Bahrain, China Netcom
Triple Play (2009) IP Centrex (2007-)
IP in the Internet
21st Century KPN, NL IMS Voice (2007-)
Network

5. Enterprise IMS
Exchange calendar integration
Presence & Social Status - Automatic update of availability
- See availability of your colleagues - ‘’Busy in a meeting’’
- Choose the right communication
channel
Corporate directory search Communication log
- Quick access to all your colleagues -Common history log on all communication
methods“What did we decide upon last time”
- Always up to date contact information
Messaging and file sharing Rich Communication Suite
-Noise environment? Send an instant -Prepared to support the RCS community
message

6. Rich Communications
Suite?
Enhanced Phonebook
Enhanced Phonebook
Contacts enhanced with capabilities and rich
Contacts enhanced with capabilities and rich
presence
presence
Enriched Call
Enriched Call
Call enriched with multimedia Sharing
Call enriched with multimedia Sharing
Video Call & Conferencing
Video Call & Conferencing
Enhanced Messaging
Enhanced Messaging
Conversational messaging experience
Conversational messaging experience
Mobile & Desktop Convergence
Mobile & Desktop Convergence
Integration between voice, video, messaging
Integration between voice, video, messaging
& presence across desktop, mobile & tv
& presence across desktop, mobile & tv
Enabling platform for services
Support from: GSMA - Alcatel Lucent, NSN, Orange, Telia Sonera, Ericsson, Motorola…

7. IMS Services Framework
Operator
Vendor services services Third party services
Business Process Networking
Applications Marketing & CRM
utilising IMS Gaming
services
Communities
Enriched Communication
Enhanced services
Basic Push-to-Talk Photo/Video Sharing IM
Services Presence Synchronization Enablers
IMS Service Creation Architecture
Opportunity
for Service
Providers

8. Track Record

9. IMS-ARCS
Service
SOA Contract
EI Industry Led Resarch Programme (ILRP) UDDI
carried out IMS research from 2006-2009. SOA AS
Schema
IMS SOA Approach
Service Enablers:
SOAP/XML
• Provide functionality which can be used by other
end-user applications (ex. Location Service) MLP
Service Bus
Service Bus SIP SB API Diameter
MM7
• Handles the communication between IMS
Application Servers and Service Enablers.
GW AS IMS AS HSS
• Support for both Web Service protocols (ex. SOAP,
JSON), AND support for Native Interface protocols
CSCF
(ex. MSRP, SIP etc.)
IMS
Orig. network
Service Orchestration JSR 281
• Achieved using WS-* Workflow engine.
• Superseded by IMS Service Broker (TS 23.810)
IMS-SOA Architecture
9

10. Eircom Contract Research
Web Services Gateway Facebook Integration
JSLEE Training
IMS
Application Servers Service Creation
Environment
Examples of Engagement
• Testbed Interconnect
IMS
• Service Prototyping & training
Lab Interconnect • Facebook Integration
Circuit Switched Packet Switched

11. GenesisX
• Funding • WIT’s Role
– Eureka Celtic (start Oct 2009) – Technical Management
– NGN Testbed Provider
• Overall Goals
– Prototype mobile services that work
seamlessly over multiple access networks
including WiMax, WiFi, and Pico/Femto
• National Goals
– TSSG & Druid Software have developed a
femto/pico cell solution
– TSSG have created a “Mobile CRM”
application that routes calls and messages
based on the Pico-cell the employee is
registered at.

12. Vital++
• Goals
• Funding
• Integration of NGN Telecoms & Peer-to-
peer • IST FP7 Programme (2008-present)
• Optimal use of available network • International Consortium consisting of
resources for rich-in-content Telefonica, Telecom Austria & the Fraunhofer
applications – lower costs for user, Institute.
increase margins for operator.
• A new eco-system of users and
content providers
95+% utilisation of access & edge resources using NGN “managed P2P” [ITU defined]
Stable with (on avg) all users receiving > 96% of packets

13. 13

14. Mission
• Next Generation Networks – NGN is a blanket name for
unified ETSI, 3GPP and ITU IP-convergence standardisation
efforts.
• What we do:
– Enable Irish Business to take advantage of new opportunities in the
global market for NGN products and services
– Enabler greater participation of Irish academic & industrial partners
in FP7-funded (EU) NGN projects.

15. Test Centre Services

16. Future Research

17. Put in Context…
…
What?
When?
Where?
How? Automated
Reasoning
With Whom? - Bayesian
Networks

18. Complex Event Processing
Route event streams
to cloud: QoS, Security, Billing
• The key to commoditizing “Context”
• Capture, correlation, aggregation, repackaging of
network events for 3rd party Service Providers.
• Cloud-hosted CEP engines for flexibility,
scalability – event “mash ups”
• Use IPX for QoS assured, high throughput
context data exchange between networks &
services. Cascading-billing model
18

19. IMS in the Cloud
Collaboration
Mobility
Horizontal Application Layer HTTP,
Business Voice SOAP,XML
Location Based Services INTERNET
…
Work Force Management Web 2.0
Call Center, e - Health BCS PGM IM PTT LBS Game
Consumer RCS, Gaming
ISC
Dia-
Network Assurance meter PSTN
Network Provisioning SIP ISUP
HSS CSCF TSS
User & Service mgmt MGC
SIP
Operator H.248
Charging & Mediation
TDM
IMS RTP PLMN
MSC
DNS / ENUM Cloud MRF
ABG
A-SBC MGW
smart phone
Network & SIP RTP
clientss
Services
Management
Voice + Data Enterprise 1 ………………………….. Enterprise N
(DSL, FTTB, other)
Enterprise
MS
Domain PC Client
IP Phone

20. Telco Cloud
Research Challenges
• Security Concerns due to shared platforms [IST PASSIVE project]
• The Scalability & Performance of a cloud provider may not be
uniform
• "There is a lot of excitement about cloud computing, and
the enterprise IT guys are being seduced by its
economics... the things those IT guys took for granted in
terms of network performance now are being thrown up in
the air again." [Tim Jefferson of Spirent]
• ETSI TC GRID standardisation effort [ETSI TR 102]
• Interoperability for provisioning, deployment etc.
• Cloud Application-aware QoS management
20

21. Conclusion
• IMS is about Convergence
– ETSI, 3GPP & ITU standardisation efforts have converged into
unified “NGN” approach
• Value proposition involves creating a service ecosystem
• TSSG can provide a carrier-grade test infrastructure
– http://www.ngntestcentre.com
• Leading Research in IMS Content Distribution & IMS-
SOA
• Future topics will include Telco-Cloud

22. Predictions
• Mobile services in 2015
• IMS-based Video, video-voicemail and real-time media
sharing will be widely used services, driven by 4G
rollout.
• Network operators will successfully commoditise context
information, initially for advertising services.
• Billions of connected devices (at home, office, etc.)
• Increased popularity of augmented reality applications