Do you speak often and wonder how you can get paid to speak? Getting paid speaking gigs is a real possibility. When you’re paid to speak, you’re earning money to give your presentation and get clients at the same time. Just keep in mind that the speaking business can be an entire business in itself, beyond the services you already offer.

1. Four ways to get paid to speak
Do you speak often and wonder how you can get paid
to speak? Getting paid speaking gigs is a real
possibility. When you’re paid to speak, you’re
earning money to give your presentation and get
clients at the same time. Just keep in mind that the
speaking business can be an entire business in itself,
beyond the services you already offer.
I still take advantage of speaking opportunities that
don’t pay which, by the way, is true of many
associations. Why do I agree to do this? Speaking, paid
or unpaid, is good for many reasons:
1. For the exposure
2. To get clients
3. To expand your network (referral partners etc.)
4. To build your list
Speaking for free offers you these very same benefits, but you may want to “up the ante” and
get paid as well. Try these four steps to land more paid speaking jobs.
1. Select Your Target Audience. Who needs your expertise and can benefit from it? Identifying
your ideal audience makes it a lot easier to know how to find them. Your target might be found
at corporations, associations, trade shows, conventions and conferences. This will help you get
clients for speaking gigs.
2. Hone Your Message. If you want to be paid to speak, you really need a clear message that
matches your market and fulfills a specific need. You’ll want to perfect your signature talk and
write a snappy title that captures people’s attention. It can also be helpful to have the same
presentation available in different lengths, such as one hour, two hours or a half-day program
to accommodate any requirement.
3. Set Your Fee. When I first started, I charged $200 or $250. Then I increased my price to $500,
and so on as time went by and demand increased. See what you can uncover about current

2. fees with a web search and ask around to discover what is typical today for your area of
expertise.
4. Contact Meeting Planners. Once you select the associations or target audience, seek out
meeting planners who book the speakers for conferences and conventions. They may have
specific requirements for you to fulfill in order to be considered. Often it will be spelled out on
the website or they may tell you over the phone. Convention centers also have booking agents
you can contact to get clients.
Once you get some paid speeches under your belt, you can look into becoming a member of a
speaking association like the National Speakers Association or join a speakers’ bureau to help
you find more paid opportunities.
Your Assignment:
If you are serious about getting paid speaking gigs, you might want to check out a chapter of
the National Speakers Association in your area. You do not need to be a member to attend their
meetings. Often they have speakers who present topics on how to build your speaking
business, so you’ll get insider details on what works today.
Fabienne Fredrickson, The Client Attraction Mentor, is founder of the Client Attraction System,
the proven step-by-step program that shows you exactly how to attract more clients, in record
time...guaranteed. To get your F.R.E.E. Audio CD by mail and receive her weekly marketing &
success mindset articles on attracting more high-paying clients and dramatically increasing your
income, visit http://attractclients.com