Personal Information
Organización/Lugar de trabajo
Greater Boston Area United States
Ocupación
Chief
Sector
Writing / Publishing
Sitio web
http://www.jayheinrichs.com
Acerca de
Jay Heinrichs “brings the art of persuasion to the world’s leading masters of manipulation,” reports Bloomberg Businessweek. Combining tested tools of classical rhetoric with modern neuroscience, he has given presentations, workshops, and consults around the world. His bestselling book, Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion, is sold in seven languages and has become a must-read book among marketers and communicators. His most recent book, Word Hero, teaches how to craft memorable content.
Clients have included Southwest Airlines, NASA, the Pentagon, Walmart, Ogilvy UK, Mindshare, the National Association of Real...
Etiquetas
journalism
content
freelance
writing
education
college
liberal arts
curriculum
jay heinrichs
persuasion
thank you for arguing
rhetoric
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Presentaciones
(3)Personal Information
Organización/Lugar de trabajo
Greater Boston Area United States
Ocupación
Chief
Sector
Writing / Publishing
Sitio web
http://www.jayheinrichs.com
Acerca de
Jay Heinrichs “brings the art of persuasion to the world’s leading masters of manipulation,” reports Bloomberg Businessweek. Combining tested tools of classical rhetoric with modern neuroscience, he has given presentations, workshops, and consults around the world. His bestselling book, Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion, is sold in seven languages and has become a must-read book among marketers and communicators. His most recent book, Word Hero, teaches how to craft memorable content.
Clients have included Southwest Airlines, NASA, the Pentagon, Walmart, Ogilvy UK, Mindshare, the National Association of Real...
Etiquetas
journalism
content
freelance
writing
education
college
liberal arts
curriculum
jay heinrichs
persuasion
thank you for arguing
rhetoric
Ver más