It is simple. The world is about to become fucking smart! Technological revolution has happened before, but the pace and scale of digital disruption in business is about to get really scary. With new technologies your business is about to get harder. Can you do it better?

1. TheTrendWatch#18
“Do it better”
!1
Strictly confidential: Do not distribute or reproduce without authorization

2. It is
simple.com
!2
Strictly confidential: Do not distribute or reproduce without authorization

3. The world is about to
become fucking smart!
!3
Strictly confidential: Do not distribute or reproduce without authorization

4. Technological revolution has happened before,
but the pace and scale of digital disruption
in business is about to get really scary.
!4
Strictly confidential: Do not distribute or reproduce without authorization

5. Andrew McAfee, MIT Center for Digital Business
http://youtu.be/KADI67FlwNo
!5
Strictly confidential: Do not distribute or reproduce without authorization

6. With new technologies
your business is about
to get harder.
!6
Strictly confidential: Do not distribute or reproduce without authorization

7. Can you
do it better?
!7
Strictly confidential: Do not distribute or reproduce without authorization

8. Nike’s transformation will soon be the new norm…
!8
Strictly confidential: Do not distribute or reproduce without authorization

9. You can create, or undergo
digital disruption!
!9
Strictly confidential: Do not distribute or reproduce without authorization

10. Better Communication
!10
Strictly confidential: Do not distribute or reproduce without authorization

11. Outbox, a better way to get mail.
http://youtu.be/JBEWndcalKM
!11
Strictly confidential: Do not distribute or reproduce without authorization

12. PhoneBloks, a better phone.
http://youtu.be/oDAw7vW7H0c
!12
Strictly confidential: Do not distribute or reproduce without authorization

13. Toy Mail, a better way to mail kids.
http://youtu.be/giM8eypSyyE
!13
Strictly confidential: Do not distribute or reproduce without authorization

14. Better Entertainment
!14
Strictly confidential: Do not distribute or reproduce without authorization

15. Netflix, a better entertainment network.
!15
Strictly confidential: Do not distribute or reproduce without authorization

16. Lego, a better brand.
http://youtu.be/fZ_JOBCLF-I
http://goo.gl/XVqTe
!16
Strictly confidential: Do not distribute or reproduce without authorization

17. Twitter, a better TV experience.
!17
Strictly confidential: Do not distribute or reproduce without authorization

18. Monsieur, a better bartender.
http://youtu.be/ZEdeMOEOgvM
!18
Strictly confidential: Do not distribute or reproduce without authorization

19. Heineken Ignite, a better bottle for clubbing.
http://youtu.be/Bv0SiX_yzws
!19
Strictly confidential: Do not distribute or reproduce without authorization

20. Budweiser BuddyCup, a better way to make friends.
http://youtu.be/Jw-AgFmJYfs
!20
Strictly confidential: Do not distribute or reproduce without authorization

21. #SocialWave, a better hotel experience.
http://youtu.be/YaD1wHrLhns
!21
Strictly confidential: Do not distribute or reproduce without authorization

22. Twine, a better flirt.
http://youtu.be/lZ_faZo79yY
twine.me
!22
Strictly confidential: Do not distribute or reproduce without authorization

23. Disney MagicBand, a better Disney experience.
Disney
!23
Strictly confidential: Do not distribute or reproduce without authorization

24. Nike SB, a better sport.
http://youtu.be/afeypAqwgng
http://goo.gl/8HF63c
!24
Strictly confidential: Do not distribute or reproduce without authorization

25. Better Education
!25
Strictly confidential: Do not distribute or reproduce without authorization

26. Khan Academy, a better classroom.
http://youtu.be/zxJgPHM5NYI
!26
Strictly confidential: Do not distribute or reproduce without authorization

27. Crayola Light Marker, a better pen for fun.
http://youtu.be/O70X7JY4re0
!27
Strictly confidential: Do not distribute or reproduce without authorization

28. Social Trash Box, a better garbage can.
http://youtu.be/-zhAAVI3iVc
!28
Strictly confidential: Do not distribute or reproduce without authorization

29. Play-i, a better game to learn programming.
http://youtu.be/uLDQDaPHy9E
play-i.com
!29
Strictly confidential: Do not distribute or reproduce without authorization

30. Better Games
!30
Strictly confidential: Do not distribute or reproduce without authorization

31. Sphero, a better ball to learn.
http://youtu.be/43tctP24Xmo
gosphero.com
!31
Strictly confidential: Do not distribute or reproduce without authorization

32. Dice+, a better board game.
http://dicepl.us
!32
Strictly confidential: Do not distribute or reproduce without authorization

33. Better Health
!33
Strictly confidential: Do not distribute or reproduce without authorization

34. Tellspec, a better way to eat.
http://youtu.be/kcNj1DknDpg
tellspec.com
!34
Strictly confidential: Do not distribute or reproduce without authorization

35. Pain Squad, a better way to alleviate pain.
http://youtu.be/qsl9NjyVpHY
!35
Strictly confidential: Do not distribute or reproduce without authorization

36. Better Services
!36
Strictly confidential: Do not distribute or reproduce without authorization

37. WunWun, a better concierge.
wunwun.com
!37
Strictly confidential: Do not distribute or reproduce without authorization

38. Keysave, a better way to replace lost keys.
keysave.be
!38
Strictly confidential: Do not distribute or reproduce without authorization

39. Philips, better (led) carpet.
http://goo.gl/3ey9Hu
!39
Strictly confidential: Do not distribute or reproduce without authorization

40. BitLock, a better bike lock.
http://youtu.be/Qd-MG8C7prw
!40
Strictly confidential: Do not distribute or reproduce without authorization

41. Better Banking
!41
Strictly confidential: Do not distribute or reproduce without authorization

42. Chase, a better bank.
!42
Strictly confidential: Do not distribute or reproduce without authorization

43. Porkfolio, a better piggy bank
http://youtu.be/ugJZFGOupe0
!43
Strictly confidential: Do not distribute or reproduce without authorization

44. Coin, a better card for your wallet.
http://youtu.be/w9Sx34swEG0
onlycoin.com
!44
Strictly confidential: Do not distribute or reproduce without authorization

45. Better Living
!45
Strictly confidential: Do not distribute or reproduce without authorization

46. Leap Motion, a better mouse.
http://youtu.be/_d6KuiuteIA
!46
Strictly confidential: Do not distribute or reproduce without authorization

47. Nest, a better thermostat.
http://youtu.be/L8TkhHgkBsg
!47
Strictly confidential: Do not distribute or reproduce without authorization

48. Nest, a better smoke alarm.
http://youtu.be/QXp-LYBXwfo
!48
Strictly confidential: Do not distribute or reproduce without authorization

49. iKettle, a better Kettle.
http://goo.gl/xelQhF
!49
Strictly confidential: Do not distribute or reproduce without authorization

50. Spotter, a better way to monitor your home.
http://youtu.be/jGTmBp5sDao
!50
Strictly confidential: Do not distribute or reproduce without authorization

51. LG ThinQ, a better appliance.
http://youtu.be/d2NvPFO6sTw
!51
Strictly confidential: Do not distribute or reproduce without authorization

52. Better Food
!52
Strictly confidential: Do not distribute or reproduce without authorization

53. Egg Minder, a better egg tray.
http://youtu.be/_9tVckcCz-c
!53
Strictly confidential: Do not distribute or reproduce without authorization

54. Bonaverde, a better coffee.
http://youtu.be/CrlylW1S93E
!54
Strictly confidential: Do not distribute or reproduce without authorization

55. Natural Machines, a better way to make nutritious food.
http://goo.gl/WQdHmC
!55
Strictly confidential: Do not distribute or reproduce without authorization

56. Umami, a better burger thanks to monosodium glutamate.
http://goo.gl/TrHSig
http://youtu.be/UgfTWlj5KK4
!56
Strictly confidential: Do not distribute or reproduce without authorization

57. Better Shopping
!57
Strictly confidential: Do not distribute or reproduce without authorization

58. BirchBox, a better way to discover beauty.
http://youtu.be/20ClENExJXw
!58
Strictly confidential: Do not distribute or reproduce without authorization

59. LVMH Nowness, a better luxury community.
http://www.youtube.com/user/nowness
!59
Strictly confidential: Do not distribute or reproduce without authorization

60. Estimote, a better store.
http://goo.gl/Em9MKj
!60
Strictly confidential: Do not distribute or reproduce without authorization

61. Kate Spade & Ebay, better window shopping.
http://youtu.be/CdotI0wax4Y
!61
Strictly confidential: Do not distribute or reproduce without authorization

62. Warby parker, better glasses.
http://youtu.be/JSd3z7_09kY
!62
Strictly confidential: Do not distribute or reproduce without authorization

63. DollarShaveClub.com, a better shaving, for less!
!63
Strictly confidential: Do not distribute or reproduce without authorization

64. Tom’s Marketplace, a better commerce.
http://www.toms.com/marketplace
!64
Strictly confidential: Do not distribute or reproduce without authorization

65. Better Gear
!65
Strictly confidential: Do not distribute or reproduce without authorization

66. OMsignal, better clothing.
http://youtu.be/hMiOmJHXyC4
omsignal.com
!66
Strictly confidential: Do not distribute or reproduce without authorization

67. Oakley Airwave, a better google.
http://youtu.be/_gIvrVgLmWM
!67
Strictly confidential: Do not distribute or reproduce without authorization

68. Better Police
!68
Strictly confidential: Do not distribute or reproduce without authorization

69. Blue Crush, a better police.
http://youtu.be/_xsffIAHY3I
!69
Strictly confidential: Do not distribute or reproduce without authorization

70. Sweetie, a better police.
http://youtu.be/aGmKmVvCzkw
!70
Strictly confidential: Do not distribute or reproduce without authorization

71. Better Transportation
!71
Strictly confidential: Do not distribute or reproduce without authorization

72. Tesla, a better car.
http://youtu.be/TZ0HsN-tblo
http://youtu.be/vgCgDkEzUJM
!72
Strictly confidential: Do not distribute or reproduce without authorization

73. Lapka, a better breathalyzer.
mylapka.com
!73
Strictly confidential: Do not distribute or reproduce without authorization

74. Google Car, a better driver.
http://youtu.be/cdgQpa1pUUE
!74
Strictly confidential: Do not distribute or reproduce without authorization

75. From:
Subject:
Date:
To:
Uber, a better taxi.
uber.com
Uber NYC Team supportny@uber.com
UberKITTENS Fail :( - $10 credit
October 29, 2013 at 5:53 PM
Damon damoncb@me.com
UBER NYC
We're Sorry!
Hey Damon
We saw that you requested UberKITTENS, and we weren't able to deliver
the precious snuggles. :(
The demand for KITTENS was much higher than expected. We'd hate to
completely let you down, so we went ahead and added a $10 credit to
your account (valid until Nov 29th), which will apply to your next uberX,
UberBLACK, or UberSUV trip.
!75
Strictly confidential: Do not distribute or reproduce without authorization

76. Kutsuplus, a better bus.
http://goo.gl/2va8Ht
!76
Strictly confidential: Do not distribute or reproduce without authorization

77. Matternet, a better transportation system.
http://goo.gl/tG2L8H
!77
Strictly confidential: Do not distribute or reproduce without authorization

78. Better World
!78
Strictly confidential: Do not distribute or reproduce without authorization

79. Soccket, a better soccer ball.
unchartedplay.com
!79
Strictly confidential: Do not distribute or reproduce without authorization

80. !80
Strictly confidential: Do not distribute or reproduce without authorization

81. Better Be Ready!
!81
Strictly confidential: Do not distribute or reproduce without authorization

82. Andrew McAfee, MIT Center for Digital Business
http://youtu.be/AZ5ePL36BbU
!82
Strictly confidential: Do not distribute or reproduce without authorization

83. Somewhere, someone will soon
do what you are doing,
but better…
!83
Strictly confidential: Do not distribute or reproduce without authorization

84. Does he work for you?
!84
Strictly confidential: Do not distribute or reproduce without authorization

85. Thank You!
@damoncb
#TheTrendWatch
!85
Strictly confidential: Do not distribute or reproduce without authorization