3. The Foundation
Five foundational essentials that all effective
Direct Selling/Network Marketing leaders
have mastered:
Vision
Self
Values Awareness
Principles Fundamentals
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4. LEADERSHIP
Apollinaire said,
“COME TO THE EDGE.”
“Its too high.”
“COME TO THE EDGE.”
“We might fall.”
“COME TO THE EDGE.”
And they came.
And he pushed them.
And they flew.
4
5. Key Industry Facts
Over 150,000 people in 125 countries start a network marketing
business every week
Industry wide, statistically 60% of network marketers quit their first year
due to the following:
Lack of Transfer of Knowledge Through Duplicability
Lack of Leader Support and Mentoring
Lack of realistic expectations in terms of income
*An estimated 95% of those who survive 10 years in network
marketing become wealthy beyond their wildest expectations.
5
Source: Your First Year In Network Marketing by Yarnell
6. Vision Vision
•Expand your capacity to dream big
to implement change
•See beyond current circumstances
•See others for their potential
•Lead by example
•Inspire others to believe in your
visions
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7. Envision Outcomes Before You Act Vision
1. Three Words That Describe You As A Leader
(Your Areas of Strength)
2. What are the top three goals for your
team this year?
*Page 5 7
8. Vision
Activity: Personal Mission-Vision
Write for five minutes without stopping your personal mission
statement. When you can’t think of anything else to write,
don’t stop, just keep your pen or pencil moving until something
else comes to mind. Don’t worry what it looks like.
Page 6
8
9. MY MISSION STATEMENT
To be the best I can be as a mother, wife, daughter, friend, and
business leader.
To to help everyone in our team become strong independent
leaders, and to help them set goals, track and accomplish their
goals.
I will build an organization to achieve our goal of being liquid and
financially independent so we can help others in need.
I will talk health, happiness, and prosperity to every person I meet.
I will live in faith, and be so strong that nothing can disturb my
peace of mind . 9
10. Vision
Skill-Will
High Skill- Low Will High Skill-High Will
The skilled experienced person who The skilled worker who is
is in need of attention of some looking for more
description and may be affected by opportunities to grow and
the challenge of change. develop
Low Skill-Low-Will Low Skill-High Will
The beginner to a role, project
or task who is just starting out The enthusiastic new beginner
and is nervous or may have
already tried and failed
*Page 9 10
11. Self Awareness
Self
Awareness
Understand your own
management and
communication style and
how you are a role model
that will be duplicated by
others for success OR failure
Seek Feedback from others
Determine how best to
communicate with and coach
others based on THEIR
needs and wants
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13. Emotional Intelligence Self
Awareness
Degree to which one understands and
successfully manages one’s self and
one’s relationship with others. Strives
for self awareness and self regulation,
lives GNLD’s values, demonstrates
empathy and influence, and is
obsessive about Distributors and
Customers
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14. Passionate Driver
Self
Awareness
Relentless accountability for
results governed by business
ethics, embraces change, open
to change because believes it
may be for the betterment of
the team, courage to make the
tough calls, raises the bar, acts
decisively using facts and
discipline
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15. Talent Nurturer Self
Awareness
Puts right people in the right jobs at the
right time, develops the next
generation of leaders by continuously
looking for high willed talent and
developing those who deliver results.
Develops key leaders to “step up”
within team by partnering with them
on a daily basis to develop their
business and business acumen.
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16. Success in our Business..
Mastery of basic direct selling-network marketing
business fundamentals that are easily duplicated
that can increase the possibilities of more success
for more people
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17. Strategic Planning Fundamentals
Develop an Action Plan:
Analyze business and develop goals.
Commit with passion and belief
Partner and help recruit 3+ per month
LOOK FOR LEADERS
Schedule group planning, training, Experience meetings.
Work business in 90 day increments
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18. The Power of Goals Fundamentals
Results of a study
of business school
graduates who had
been out of school for
10 years illustrates
the power of goals.
83% did not have goals.
4% had vague goals.
3% had clearly articulated, written goals.
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19. The Power of Goals Fundamentals
10 years later…
Those with some sense of goals:
Earned 3 times more
Those with written goals:
Earned 10 times more!!
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20. Prospecting Fundamentals
• Prospecting is the most critical skill you must develop, master and be
able to duplicate/teach to others to achieve success with product sales
growth and downline growth.
• It is important that leaders teach their team members to
prospect for customers, sellers and network marketers
daily – anytime, anywhere, anyplace.
• Remember, new recruits want to know where they can find
new prospects they can talk too about the business and
how to talk to these new prospects.
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21. Activity: Prospecting Fundamentals
What is your 30 second commercial?
Once you get a prospects attention, you must be able to get
their commitment for an interview in one minute.
Here are the three things most prospects want to know to
determine if they want to hear more about the opportunity you
are offering:
1. What business are you in?
2. Can I make money?
3. What do I have to do to earn the money?
Trio – Practice: (1 timekeeper, 1 prospect, 1 recruit)
Practice your 30 second introduction and one minute
commitment based upon the three responses 21
22. Awaken The Prospector Within You
Fundamentals
and Your Downline
Shopping for people to sell products to….leads to profits and partners!
Power of 3
3 leads a business day x 5 days = 15 leads a week
X 4 weeks = 60 leads a month
X 1 year = 780 potential new customers and business partners!
If only half say yes to our products or opportunity….if only 25% say
yes…..Outcome Incredible!!
3-in-30 Star Program, GNLD Opportunity DVD,
Power of “Free” Member Program?
How can you increase your success in these programs monthly?
How can you ensure the success of utilizing the DVD Tool daily?
How can you plan, track, ensure duplicability and reward success of
these programs and tools in your unit? 22
23. Appointing Fundamentals
Whenever you interview someone, there are 4 categories of
information that in our industry have been statistically proven as
are important to address to assure success of new recruit.
Mastering these skills can lead you to gaining an appointment!:
1. Overall interests, values and dreams
2. Financial objectives and goals
3. Family and/or personal lifestyle needs/issues
4. Career Aspirations
The overall goal is to listen and leave new business partner with good
feelings about their new career choice. Listen, Listen, Listen!! 23
24. Training & Developing Fundamentals
Sales Training & Leader Development Objectives:
Help your Distributors master selling
products, sharing the opportunity and showing
others how to earn residual income through
demonstrating and modeling direct selling
fundamentals on a daily basis by providing varied
learning experiences to your team members.
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25. Training & Developing Tips Fundamentals
Role play with your team Utilize the strengths of everyone on
members, practice out loud: 30 your team. If someone has an
second commercial, one minute expertise in a particular product, selling
interview, mastering verbal and or prospecting area, ask that person to
non-verbal descriptors, give a workshop/seminar. Interview
responding to concerns and your team members to identify their
closing special skills
Offer to spend time in the field Hold yourself and all individual
with a new member or existing members accountable for their own
member of your team. Offer success. Follow up on all plans to
feedback at the end of each measure progress
contact.
Follow Up -Follow UP - Follow Up
Catch your team members doing
things right. Recognize and DUPLICATE, DUPLICATE, DUPLICATE
praise 25
26. Training & Development Process For Success
Training Contact 1
Timing – At Time of Contract/Application Signing
Duration at least 1 hour
Focus: Dreams, Goals, Needs, Wants of New Business Partner
Start Development of Customer and Prospect Warm List
Set Business Goals For First Month
Explain Earning Opportunity
Welcome To GNLD International
48 Hour Phone Call
Motivate and encourage to achieve first monthly goal
Follow Up To Customer List and Provide Suggestions on Customers & New Business Partners
Training Contact 2 (Kit Opening)
Timing – Before First Order Submitted Duration: At least 1 hour
Answer Immediate Questions and Concerns
Review Kit . Review Earnings/Marketing Plan. Review Product Information. Review all Incentives and Programs.
Discuss Goals Set
Offer Continued Support and Share Team Training Calendar and GNLD Events Website Information.
Training Contact 3
Timing – After first order submitted and business updated for month Duration: At Least 1 hour
Recognize achievements
Review progress against all goals set
Train To Build Customers, Sales, Product
Agree upon all expectations for business success
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27. Values Principles
Values & Principles
Principles guide an effective leader’s personal actions.
Principles express what a leader stands for.
Principles keep the leader focused on what matters most
Alignment with company principles inspires others and
enhances personal growth and productivity
Values are concepts that describe the beliefs of an
individual
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28. Principle of Duplication
Principles
Do want to keep everything you Don’t want to amaze people with your
do and say simple enough for brilliance to the point that they won’t be
everyone else to be able to do and able to duplicate your actions.
say.
Don’t want to forget that you are a
DO need to remember that 75% leader of leaders. Every action you take
of what your team learns and will be emulated by your team members.
duplicates in leader-coaching
characteristics, they will learn from
Don’t want your team members or
you.
prospects saying: “She/he is so incredible,
I’ll never be able to do what she/he does
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29. Principles Values
Your Values
What Values and Principles do you feel you
must abide by in order for you to be an
effective leader that will stand the test of
time and take your team to the next level?
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30. Becoming Effective Leader Takeaway
People: Understand the goals of your downline, then match their needs
with GNLD earnings options. Decide how many new recruits will be
added in the next 3 months by you and your downline. Commit to
mastering and duplicating and aiding everyone in earning $300+ a
month in residual income FAST! Build Trust and put the team first!
Identify and nurture key talent “Look For Leaders”!
Products: How much will your unit/team sell and what products will you
encourage them to promote? How will you know when your downline
achieves success?
Profits: Review your performance and earnings reports IMMEDIATELY
after you update for the month to establish achievable targets every
90 day period
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Notas del editor
All successful direct selling-network marketing leaders everywhere, not only at GNLD, attribute their success to mastery of these essential foundational elementsVisionSelf awarenessFundamentalsPrincipalsValuesThese foundational elements are depicted as linked together like a chain. A chain is only as strong as its weakest link. This means that you will need to understand the essentials and incorporate them into your business building efforts to create a strong presence as a leader within GNLD and as a role model to your team
Describe the slide and engage the audience to tell you why this would make them an effective leader and what this means..
Read each question on the slide and tie back to VisionGive audience time to answer each one.Describe benefits of a personal mission statement-Clarifies what is important to you-Provides Focus-Helps you design your life instead of having it designed or you-guides your day to day decisions-Gives you a greater sense of meaning and purpose
Applying the skill/will matrix principles will enable you to ensure that you are taking the appropriate approach with each individual in on your team you just listed you wanted to focus on when you are asking them to perform tasks.
The next link in the leadership chain is Self awareness. Leaders who understand their own management and communication style understand how to capitalize on their strengths and what effort, if any, should be devoted to strengthening weaknessesMastering self awareness is not always easy. Seeking feedback from others can provide one with valuable information and advice.When Leaders have developed a good sense of self awareness, they are able to determine how best to communicate with, lead and mentor others.
Lets outline some of the tactics we have that are easily duplicable in this business and lets discuss how you teach them to others
Read slide and ask them to give you examples within GNLD on a daily basis how might this look on their calendars?
As a coach and mentor of your unit/team members, there are overall techniques and guidelines for training that will enhance your effectiveness. Following are some tips and ideas for training.
In truth, duplication is the most central component of self awareness. You must always demonstrate the proper actions as you want to ensure that what you display in your leadership and coaching style is what you so desire in others on your team. The principle of duplication is upon which network marketing is built. It refers to the simple fact that the more simple business is kept, the more easily others can duplicate it and the more successful you will be