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Bermuda Tourism Industry Performance - Q2 2018

The Bermuda tourism industry’s growth trajectory continued through its tenth consecutive quarter, with both leisure air visitor spending and arrivals up solidly.

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Bermuda Tourism Industry Performance - Q2 2018

  1. 1. 2018 2nd Quarter Visitor Arrivals Report
  2. 2. Q2 2018 Leisure Air Visitor Spending 6%
  3. 3. Leisure Air Visitor Spending Ten consecutive quarters of growth Q2 2018 1st Quarter 4% 2nd Quarter 12% 3rd Quarter 20% 4th Quarter 23% 1st Quarter 30% 2nd Quarter 31% 3rd Quarter 15% 4th Quarter 13% 1st Quarter 25% 2nd Quarter 6% 2016 2017 2018
  4. 4. Estimated Air Visitor Spending 4 IN MILLIONS Q2 2017 Q2 2018 # CHG YOY % CHG YOY LEISURE $90.6 $96.2 $5.6 6% BUSINESS $26.2 $21.9 -$4.3 -16.4% TOTAL $131.0 $126.5 -$4.5 -3.5% Total above includes friends/relatives and other air visitor categories Q2 2018 6% LEISURE VISITOR SPENDING (AIR) • $96.2 MM • $90.6 MM 2017 2018
  5. 5. Estimated Air Visitor Spending (per person) 5 Q2 2017 Q2 2018 # CHG YOY % CHG YOY LEISURE $1,567.48 $1,444.15 -$123.33 -7.9% BUSINESS $1,743.86 $1,371.52 -$372.34 -21.4% TOTAL $1,499.77 $1,374.26 -$125.51 -8.4% Total above includes friends/relatives and other air visitor categories Q2 2018
  6. 6. Q2 2018 Leisure Air Visitor Arrivals 15%
  7. 7. Leisure Air Visitor Arrivals Ten consecutive quarters of growth Q2 2018 1st Quarter 14% 2nd Quarter 9% 3rd Quarter 18% 4th Quarter 35% 1st Quarter 19% 2nd Quarter 16% 3rd Quarter 6% 4th Quarter 11% 1st Quarter 21% 2nd Quarter 15% 2016 2017 2018
  8. 8. 8 Air Visitor Arrivals Q2 2016 Q2 2017 Q2 2018 # CHG YOY % CHG YOY VACATION & LEISURE 50.2K 58.8K 66.6K 8.8K 15% BUSINESS 14.3K 15.0K 15.9K 1K 6% VISITING FRIENDS & RELATIVES 9.8K 12.9K 8.5K (4.3K) (34%) OTHER 1.4K 1.7K 962 (700) (43%) TOTAL AIR VISITORS 75,730 87,351 92,039 4,688 5.4% Q2 2018 15% LEISURE AIR ARRIVALS
  9. 9. World Triathlon Series Bermuda 2018 Impact Study $3.4 MILLION (includes $2.9 mm in Government funding) MEDIA EXPOSURE ADVERTISING EQUIVALENT VALUE (“AEV”) $17.8 MILLION 1.1 MILLION PEOPLE WATCHED ON TV BROADCAST IN 21 COUNTRIES $4.4 MILLION Impact on GDP 890 OVERSEAS VISITORS Exclusive of $19.9 mm estimated impact from legacy tourism. 152% RETURN ON $2.9 MILLION INVESTMENT BY GOVERNMENT WTS BERMUDA 2018 COST Based on the Economic Impact of the WTS Bermuda Triathlon on Bermuda Report. ESTIMATED IMPACT ON WTS GRAND FINALE (2021) 3,000 PARTICIPANTS EXPECTED FUTURE IMPACT OF $16.6 MILLION IMPACT ON GDP
  10. 10. Executive Summary Q2 2018 15% LEISURE AIR ARRIVALS LEISURE AIR ARRIVALS UK USA CANADA -9% 23% 6% PERCENTAGES ARE % CHANGE COMPARING 2018 TO 2017 4% AIR CAPACITY 6.2% TOTAL LEISURE SPENDING (AIR LEISURE) $96.2 MM $90.6 MM 2017 2018
  11. 11. H1 2018
  12. 12. Executive Summary H1 2018 17% LEISURE AIR ARRIVALS LEISURE AIR ARRIVALS UK USA CANADA -4.5% 23% 12% PERCENTAGES ARE % CHANGE COMPARING 2017 AND 2018 8% AIR CAPACITY 10% TOTAL LEISURE SPENDING (AIR LEISURE) $129.9 MM $118.1 MM 2017 2018
  13. 13. Boston Boost 65% 66% Air Capacity Leisure Air Arrivals YoY increase H1 2018 vs H1 2017
  14. 14. 14 Leisure Air Visitors by Area of Residence City # of Arrivals H1 2018 # Change vs H1 2017 % Change vs H1 2017 New York City 26,134 3,619 16% Boston 14,729 5,868 66% Ontario 6,195 908 17% Philadelphia 4,270 914 27% Washington DC 2,926 570 24%
  15. 15. Hotel Performance 15 YTD 2016 YTD 2017 YTD 2018 # CHG YOY % CHG YOY HOTEL OCCUPANCY 52.1% 58.7% 61.8% 3.1% 5.3% HOTEL AVERAGE DAILY RATE (ADR) - - - -$7.36 -2% HOTEL REVENUE PER AVAILABLE ROOM (REVPAR) - - - $6.92 3.1% H1 2018 5.3% 17% HOTEL OCCUPANCY LEISURE AIR ARRIVALS
  16. 16. Vacation Rental Market 16 H1 2016 H1 2017 H1 2018 # CHG YOY % CHG YOY % of Visitors Choosing Vacation Rental 6.8% 10% 10.8% 0.8% 8.0% Average Length of Stay 8.75 days 11.13 days 7.51 days (3.62) days (33%) H1 2018 • Share of visitors choosing vacation rental up YTD, after being down in Q1 • Vacation rental visitors stay for shorter period post-America’s Cup
  17. 17. 17 Airlift H1 2016 H1 2017 H1 2018 # CHG YOY % CHG YOY BOSTON 28,542 30,430 50,122 19,692 65% TOTAL 264,730 267,163 289,430 22,267 8.3% H1 2018 AIR CAPACITY 8%
  18. 18. Visitors by Sea 18 H1 2016 H1 2017 H1 2018 # CHG YOY % CHG YOY CRUISE VISITORS 154,152 174,842 201,208 26,366 15% YACHT VISITORS 625 840 723 (117) (14%) H1 2018
  19. 19. Leisure Air Visitor Age 19 AGE H1 2016 H1 2017 H1 2018 # CHG YOY % CHG YOY 0 - 17 7.2K 7.5K 9.9K 2.4K 32% 18 - 24 4.5K 4.7K 6.1K 1.3K 28% 25 - 34 11.3K 16.8K 19.7K 2.9K 17% 35 - 44 10.5K 13K 15.9K 2.8K 22% 45 - 54 12.6K 13K 14.5K 1.4K 11% 55 - 64 12.4K 13.5K 14.9K 1.3K 19% OVER 65 9.9K 10.8K 12K 1.3K 12% TOTAL 68,462 79,498 92,920 13,422 17% H1 2018 Under 45 55% Over 45 45% • All age categories show growth • Travellers under 45 years-old continue to power tourism comeback
  20. 20. MORE ONLINE GOTOBERMUDA.COM/BTA DETAILED STATISTICAL DATA & CORPORATE ACTIVITY

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