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M edia
         ocial Easy.
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Four
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                                                                              W h
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                    AXZ
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        Mob e: (214 , TX 752 A
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            il      4) 7     10
         Web : info@ax 04-565 9
              : ww             6
                   w.ax zm.com
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Dallas Social Media Marketing

  • 1. M edia ocial Easy. ake S eting We M Mark
  • 2. Four out o use f soci five US al m com prod edia t pani uct o o ma es w r ser rket ill vice their in 20 11.
  • 3. Wha t is y o ur p lan? ocial s ing s t or n ies u roduc m pa h e ir p n e co ket t of th mar o pla 60% ia to h ave n ser vice med
  • 4. 2010 Med T he k eboo sers Fac illion u 2009 500M ia as book rs day Rise tube ews per Facellion use Mi You 2B illion vi 150 r s day witte lion user You tube ews per T a Pla il vi 100 M Of So 1 Bi llion In ter rs Li nked n users Twit llion use 8 0 Mi llio i 4.5 M tform s dIn Digg lion user inke on users cial L il illi 30 M 50 M re squa sers s Four ion u Digg lion user 3 Mi ll il 16 M are Fou rsqu sers 00 u 500,0
  • 5. 1.  S ocial activ network it s glob ies onlin and blog al us e, inc s are spen er lu t 2.  If t on t s visit m ding be he 4th m he in emb ating ost p ill Face te er pe op b popu ook wer rnet is on commun rsonal e ular onlin Mind lated eac it m lik p ountr social me ies and 1 ail. 67% e 3.  8 es of Bra lace in th y, it w dia s 0% o o f all t f at W 0% o their p z f com il, Russia world. T pani e and J ould his m this y rimary t es use, (o apan in t eans it ea th most ear. T ool to r are erms it be th es.  e f ou r sily b ime m il he f in pla of s eats 4.  A lionth me site has j d employ nning to ize.*  the roun u e u hour d 64% mbership st celeb es durin se), Link . rated g e s using or more of ma  reac the cou dIn as cs Th rkete Your eac rs ar hing rse o 5.  It it its 45 f took for 10 or h week d e using s - Terre radio 38 more ho uring ca ocial me st y ur m d inter rial TV to ears to re s per we paigns, w ia for 5 net to ok 13 ach 5 ek. ith 39 les ok y 0 % 6.  T s than ni four yea ears to re million lis he m ne m rs to ach 5 tene Tech ost recen onths, Fa reach 50 0 mi rs. nora t figu cebo milli llion user Blow ti o atisti into t r o s he Bl currently e of blog k added n people . The blog ogos stand s bei 100 m ... In 7.  T po pher s at 1 n g in illion he to sts are c ea 3 de users DeG p thr reate lso revea 3 million. xed by .  ener ee p d wit led t T he s eopl hin a hat o foll es a e on sin n av ame re 8.  T owers tha nd Britne Twitter gle 24-h erage, 9 port he on n the y (A ou 00 five m line boo entir Spears) h shton Ku r period ,000 e po ave tche .  10 St k URLs illion use marking pulation more co r, Ellen .  rs an s o m 9.  F orme d ove ervice, D f Austria bined r 150 elicio .* ima d in 2004 milli u 10.  U ges.  , Flic on un s, has mo kr no ique r nive w ho book e than users rsal McC sts m ore t mark regu an ed larly n report han 3 .6 bi read s tha llion blog t 77% user s.  of all activ e inte r net
  • 6. Whe re Do We C You To D an Help Start ate W Mar ith T Your he La Business ? ketin test S St g Tool ocial ay Up s&T Med echn ia ique s.
  • 7. Step ecti ves: Obj ieve? ine Your ying To Ach ? Def You T r ience t Are t Aud 1: a e 1)  Wh r Targ s You Say? hat i a ve To 2)  W You H Say It? at Do g To 3 )  Wh o u Goin o rks T o Are Y Netw 4)  How e Best e? re Th essag hat A our M 5)  W liver Y De Do You W h ere art? St
  • 8. Step n erate r s: to ge stome oal re trying our cu Set G r you a prove y ou 2: e W heth ds or im an help y for your a mo re le ips, we c t of goals ts, and h tions clear se ting effor oals. rela ize a e g org an ia mark eet those med e to m s ocial cours a hart You c Are ere oing? Wh G
  • 9. or t: Step Rep art a ck & us to ch p t hel Tra in g tha itor, nitor d ia mo s: l me on es of socia d awaren t M three e are to increa k eas ey ar your br sing an nd h ow ent, a our bran senti a men d f or 3: Ther path senti m y cle ar l br and rounding nera t sur me nt explores ghee sentimen entient analysis . Analyzertceptions. S m e lar so r cial i im Sent es over t market p e popu fo ang ine try using strategy ch nl indu s lo p a nto o your and deve ocates. v iew i in ople r v e luential peok and twittie to brand ad c nf uen Inflan identifywitter, faceby influences i o n tions . versa We c rks like t onvert k e e con l two to c t in onlin nd usefu ne nt en port a eme gem ngag enga ering sup e e of ent ization’s levbillity by off. You gem a ngay your orgense your vus community i i Do E tif cr a yo r ere Quan ays to in eople in ish? w Find ation to p infor m W h Fin
  • 10. Than k You AXZ ! 2528 Elm M Offic Dallas St Suite Mob e: (214 , TX 752 A E-ma ile: (21 ) 272-9 26 il 4) 7 10 Web : info@ax 04-565 9 : ww 6 w.ax zm.com zm.c om