Gustavo Tondello

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Software Engineer at Google. Co-Founder, Gamification Consultant and Specialist, and Software Engineer at MotiviUX. Blogger at Gameful Bits. Former Senior Software Developer at AppCentrica and OpenText. Former Instructor and Instructional Support Coordinator at the University of Waterloo. My main research interests include gamification and games for health and learning. My research focuses on the design of gameful applications. I am also a researcher of Logosophy, and I am affiliated with the Logosophical Foundation of Brazil and of the USA.

gamification hci gameful design chi personalization chi play games player types video games heuristic evaluation research hexad gameful player experience player traits games user research user preferences ux education user types design motivation gamification europe gur business management system sciences hicss goal-setting game design user experience 2016 gwc health personality self-determination challenge progression rewards

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Gustavo Tondello

Personalized Gameful Design

Introduction to gamification for Gamification Europe 2019

Player Characteristics and Video Game Preferences

"I don't fit into a single type": A Trait Model and Scale of Game Playing Preferences

GAMIFIN 2019 Conference Keynote: How to fail at #gamification research

Narratives and story telling in gamification

Gamification - Distraction or necessity in the modern world?

#Gamification of Older Adults’ Physical Activity: An Experimental Study (HICSS-51-2018)

HR gamification presentation 2017

Mastering the Game - Big Data and Gamification

#Gamification through the Application of Motivational Affordances for Physical Activity Technology

Gamification Elements and Mechanics

A Framework and Taxonomy of Videogame Playing Preferences (CHI PLAY 17)

Game UX Summit '17: Challenges of Evaluating Player Cognition & Emotion

Gamification in healthcare & pharma

Top 10 Rated Gamification Talk Radio Episodes from 2017

Employee engagement and gamification – talent intelligence asia

Gamification Player / User Types HEXAD

The Intrinsic Motivation RAMP for Gamification

Game thinking - Differences Between Games, Serious Games, Gamification and More.