HPE Software at Discover 2016 London 29 November—1 December

Online Magazine
HPE Software
at Discover 2016
London 29 November—1 December

Online Magazine
Discover London 2016
Table of contents
3 Discover HPE Software
4 Application Delivery Management
8 IT Operations Management
12 Big Data Platform
16 Information Management and Governance
20 Enterprise Security
20 Protecting the Digital Enterprise
24 Join us

Discover HPE Software
Technology and business are changing at an unprecedented rate.
New ways of doing business from streamlining processes, fast-
tracking innovation, and delivering amazing customer experience
all come from the convergence of IT and business strategy. But
you need to be fast to win. At HPE Software we can accelerate
your digital transformation.
Change is at our core. On 7 September, Hewlett Packard
Enterprise announced plans for a spin-off and merger of our
software business unit with Micro Focus, a global software
company dedicated to delivering and supporting enterprise
software solutions. The combination of HPE software assets
with Micro Focus will create one of the world’s largest pure-play
enterprise software companies. We will remain focused on helping
you get the most out of the software that runs your business.
Discover how HPE Software can help you thrive in a world of
digital transformation.
See how our enterprise software can accelerate your business.
Accelerate time to value
• Application Delivery Management
solutions to deliver amazing user
experiences
• IT Operations Management to transform
your traditional IT environment into a
digital enterprise
Accelerate engagement
• Mobile application monitoring and
testing solutions to help you deliver
5-star user experiences throughout the
lifecycle of your app
Accelerate trust
• Information Management and
Governance solutions to protect the
digital enterprise from risk and empower a
data-driven business
• Enterprise Security solutions to
protect what matters most—your users,
applications, data, and the interactions
between them
Accelerate insights
• Big Data solutions to find crucial
customer insight and build a data-driven
business

Online Magazine
Application Delivery Management
HPE Application Delivery Management (ADM) enables you to
drive your digital business transformation and deliver smarter
user experiences. With HPE ADM your application teams can
plan, build, test, and deliver with speed, quality, and scale.
See what others have achieved
We have some great customer use cases showing the business
benefits of DevOps and giving you some insight and inspiration
into how it could take your HPE environment a step further.
Find out how HPE Mobile Center enables Pelephone to reduce
mobile application testing times, accelerate the release lifecycle,
and speed time-to-market through automation.
At HPE Discover, ADM is showcasing app delivery with speed,
quality, and scale:
• Speed through Enterprise Agility and DevOps
• Quality through continuous testing and optimized user
experience
• Scale through performance management (including testing and
monitoring)
NUMBER TITLE
11721 The future of ALM is predictive
11719 Continuous mobile app lifecycle testing and monitoring
11583 Digital UX; next-generation user experience and application
performance testing and monitoring for modern apps
CDA 11722 Cloud testing with StormRunner functional
DEMO624 DevOps model office, based on IT4IT™
DEM0603 HPE Software support guru bar
Demo pods

Online Magazine

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Page 7
Highlights at Discover
Don’t underestimate the power of good apps
Learn tips and tricks to help you maneuver past obstacles and
avoid bad apps. See some of the high-powered solutions HPE will
bring to market to address the needs of the digital economy.
The future of portfolios and pipelines, a roadmap of rapid
lifecycle and quality innovations
The future of software delivery will be defined by continuous
integration and delivery, where pipelines and product backlogs
will replace quarterly releases and multi-year roadmaps. Join us to
hear about our vision and strategy.
Real-world continuous testing for agile and DevOps
Learn how to structure a team to implement continuous
testing. Find out about team dynamics, required skill sets, and
implementation challenges. Explore how teams track specific
quality metrics and implement lean testing techniques for
continuous delivery.
The royal family of APM solutions, strategy and what’s new
in 2017
Learn more about Application Performance Management (APM)
solutions and how to understand the application performance
issues your users and customers are experiencing.
Lessons learned from customers’ DevOps journeys
We have worked with many large enterprises—in numerous
industries and with unique challenges—as they journeyed
through their DevOps transformation. We learned many important
lessons, which we will share at this session.

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Automate: automate tasks to drive efficiency
Simplify management of IT services and portfolio, datacenter,
network, storage resources, and application performance. Enable
seamless visualization, control your hybrid infrastructure, and free
up resources for more value-added tasks.
Orchestrate: any cloud, any environment, any technology for
any application
Beyond just a hybrid cloud management software platform,
HPE Helion Cloud Suite delivers and manages a full spectrum
of traditional, open source, hybrid cloud, and multi-cloud
environments for existing and cloud-native applications.
Transform: transform IT as a service broker
Helping you to transform IT from a technology resource
cost center into a value-creating business partner, which
brokers consumption of services to support rapidly changing
environments.
IT Operations Management

READ CASE STUDY
READ CASE STUDY
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Page 9
See what others have achieved
The real proof of an IT Operations Management solution is
what our customers have experienced and accomplished. These
customer use cases showcase the business benefits and offer
insight into how to take your HPE environment to the next level.
Automation lets you focus your IT professionals on the
things people do best—planning and creating—so you can
put them to work solving the next business problem. We
will show you how others are leveraging their investment in
HPE Data Center Automation solutions to do more, do it better,
and do it with less.
Adopting predictive analytics and automation is now key to
transforming the way operations teams work. Learn what others
are achieving with HPE Operations Bridge, which provides the
analytics-driven capabilities you need to sense, analyze, and
adapt automated operations across IT landscapes from traditional
to hybrid cloud.
Big Data analytics allows you to see trends in incident and other
service desk data for an easy jumpstart into proactive problem
management. Discover what others are experiencing and
accomplishing with HPE Big Data IT Service Management.

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Online Magazine
Swiss Mobiliar’s experience in transforming IT operations
with HPE Operations Bridge and the Business Value
Dashboard
Discover how Switzerland’s number one home insurer achieves
customer satisfaction by integrating large numbers of monitoring
tools into a central operations bridge.
HPE IT Service Management—strategy and roadmap
Learn about how HPE IT Service Management (ITSM)—including
HPE Service Manager, Service Anywhere, UCMDB, Universal
Discovery, and Asset Manager—improves user experience,
increases staff productivity and responsiveness, and makes the
most of IT resources.
HPE hybrid cloud management software roundtable
Whether you are deploying HPE or other cloud software products,
join this discussion with the HPE Hybrid Cloud Suite team to learn
about hybrid architecture, best practices, DevOps integration, and
emerging cloud technology. Ask questions of the product team
and provide feedback that will help shape future releases.

SESSION ID: T11348
SKF adopts IT4IT to transform its organization
SKF wanted to ensure that IT delivers business value throughout
the service lifecycle. They examined the functions, integrations,
stakeholder relationships, and governance required for success,
and then adopted IT4IT to achieve business outcomes.
NUMBER TITLE
DEM0619 IT4IT™ demonstrator
DEM0624 DevOps model office, based on IT4IT™
DEM0612 HPE Operations Bridge Suite, using a single pane of glass to
accelerate operations
DEM0605 HPE hybrid cloud management software delivers secure IT
services and applications across private, public, and managed
clouds
DEM0608 IT service management automation with Big Data analytics
improves the user experience and IT efficiency
Demo pods

Online Magazine
Accelerate insights
HPE Vertica Advanced Analytics and HPE IDOL are helping
New Economy companies expand service propositions and IoT
business—utilizing massive volumes of business, machine, and
sensor data, as well as unstructured human information including
text, audio, and even video.
The HPE Big Data program at Discover will discuss how leaders
think and deploy advanced analytics to leverage machine
learning on structured and unstructured data to gain competitive
advantage and critical business insights from trends, patterns, and
relationships with real time analysis at exabyte scale.
Understand how you can achieve superior business outcomes
with big data and discover the value of your data with HPE big
data platform demos about:
• Enterprise-class big data analytics on-premise, in the cloud,
and on Hadoop—learn about three integrated HPE Vertica
offerings that can quickly meet your varying needs, then see a
demo of HPE Vertica in action.
• HPE IDOL harnesses text and rich media for data-rich,
context-aware applications—unify analytics across data
formats and locations, and automate contextual knowledge
discovery. See HPE IDOL in action and explore self-service
analytics with a new, open-source customizable and extensible
visualization tool.
Big Data platform

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Page 15Online Magazine
Accelerate data-driven innovation by harnessing big data
analytics and applied machine learning
Hear the HPE vision for next generation analytics, which spotlight
market opportunities, deliver superior customer experiences, and
streamline operations.
HPE Vertica no-compromise analytics: deploy anywhere and
derive more value from Hadoop, Kafka, and Spark
Join us to learn how HPE Vertica enables you to derive more
value from Hadoop, deploy and consume analytics anywhere, and
take a best-tool-for-the-job approach for big data analytics at
exabyte scale.
Accelerating effective knowledge discovery in a hybrid
infrastructure with advanced search and analytics
HPE IDOL, an on-premise search and analytics platform, together
with HPE HavenOnDemand, a cloud-based search and analytics
services platform, allow for flexible leveraging of your data. Learn
about a real-life implementation.
Cracking the data challenge—how successful companies make
big data operational
Only 13% of organizations have achieved successful full-scale
production for their big data implementations. In this session we
will discuss best practices for operationalizing big data projects.
Developing next-generation big data applications
We will review our methodology and framework for creating
applications and then “get real” with our Voice of the Customer
sample application.
Accelerate insights

Online Magazine
HPE can help you classify and take action on sensitive customer
information in accordance with General Data Protection
Regulation (GDPR) requirements. In doing so, our technology not
only protects the bottom line from the risk of fines and sanctions,
but also provides a foundation that can drive top-line revenue
with greater strategic insight into customer or market needs.
Information classification is accomplished with ControlPoint
(unstructured data) and Structured Data Manager (structured
data). Powered by rich HPE analytics, these technologies
bridge formerly distinct data silos, deliver granular insight into
information, and surface only the most critical and sensitive
data—such as personally identifiable information (PII)—that is
subject to GDPR regulations.
Armed with deep insight into customer data, you can streamline
the process of protecting and leveraging information in a cost-
effective way.
• HPE GDPR Compliance Portfolio—learn about GDPR
challenges, best practices, and the new HPE compliance
portfolio that not only helps protect organizations from fines
and sanctions but also provides a framework to leverage more
effectively (and securely) customer data for value.
• HPE policy center—HPE partners with Iron Mountain, which
delivers defensible retention management from beginning
legislation through policy enactment. This industry-first,
integrated solution applies automatically updated, legal,
regulatory policy to content being managed by HPE Content
Manager.
• Adaptive backup and recovery—learn more about the new
backup and recovery suite that combines industry-leading HPE
analytics with a portfolio of software to evolve backup processes
for emerging challenges and streamline the end-to-end backup
and recovery process for time and cost savings.
Information Management and Governance
Accelerate trust

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Best practices for protecting customer information and
privacy to comply with GDPR
Adhering to the General Data Protection Regulation (GDPR) will
be mandatory for organizations doing business in the EU. Come
to this session to learn about GDPR technology solutions and how
HPE can help ensure that you are in compliance.
Automated retention management as a critical step to
meeting GDPR and other compliance requirements
The HPE Automated Retention Management solution combines
HPE Content Manager with Iron Mountain’s Policy Center solution
to simplify the application of up-to-date legal policy. Learn
how you can stay on top of new regulations and simplify the
interpretation and execution.
Making SharePoint useful again with HPE ControlPoint
Microsoft® SharePoint sites have become a dumping ground
for information, leading to investment compromises, reduced
productivity, and failure to comply with internal and external
regulations (GDPR). Join us to learn how HPE ControlPoint can
help you clean up your SharePoint sites and regain control of your
data.
Transform backup and recovery with HPE StoreOnce and HPE
Data Protector
Learn how to configure HPE Data Protector backup software with
an HPE StoreOnce backup system. See how easy it is to perform
backups and deduplication. Watch a recovery action after a
simulated server loss, and explore various interconnect protocols
such as Catalyst and VTL.
Accelerate trust

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Accelerate trust
Protect what matters most—your users, applications, data, and
the interactions between them, regardless of location or device
with the most effective security products available.
This begins with preventing what is preventable by building
security. Harden applications with HPE Security Fortify and
encrypt data with HPE Data Security.
Additionally, enterprises must effectively and efficiently monitor
for and respond to attacks and anomalous behavior with HPE
Security ArcSight.
Lastly, HPE recognizes that it is not a matter of if you will be
breached but rather a question of when. To address this we
provide disaster recovery and backup systems as well as incident
response planning and assessments.
Enterprise Security
At HPE we see the next two years as a period of opportunity
for enterprises to take a holistic view of IT security,
data security, and information management. The new
EU General Data Protection Regulation (GDPR) is currently
the world’s most important regulation involving individuals’
information.
HPE delivers a flexible, modular, intelligent set of solutions to help
organizations streamline the process of protecting and leveraging
information in a cost-effective way. All with the peace of mind that
compliance and security are taken care of with expert solutions.
Protecting the digital enterprise

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Accelerate trust
Protect your digital enterprise—a discussion of challenges
and solutions for a rapidly transforming business landscape
Join Sue Barsamian and a panel of experts to discuss and debate
the challenges and opportunities created by transformations, and
discover how IT organizations are tackling them.
Build in security to address GDPR, ransomware, and more.
Find out why an ounce of prevention is a very good thing.
Find out how to neutralize application vulnerabilities and lower
your risk. By implementing a more proactive and effective
approach to security and risk management, you can protect your
critical digital assets and the interactions between them.
Workbench—the future of security operations
Learn how HPE is applying machine learning and advanced
analytics to automate tasks that help prioritize analysts’ activities,
making them more effective in their day-to-day fight against
cyber-attacks.
NUMBER TITLE
DEMO11589 Intelligent security operations—security data management, monitoring, alerting,
and response orchestration
DEMO11808 Application security—secure application development, testing, and operations
DEMO11587 Data security—build in security for data de-identification, data privacy, and
secure collaboration
DEMO1007 The malicious outsider
Demo pods

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© Copyright 2016 Hewlett Packard Enterprise Development LP. The information contained herein is subject to change
without notice. The only warranties for Hewlett Packard Enterprise products and services are set forth in the express warranty
statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty.
Hewlett Packard Enterprise shall not be liable for technical or editorial errors or omissions contained herein.
September 2016
Join us in London for
the IT event of the year
Over the course of three days, you’ll have the chance to see
demos on the transformation zone floor; engage with industry
experts across hundreds of breakouts, sessions and theaters;
meet with HPE executives; and much more.

HPE Software at Discover 2016 London 29 November—1 December

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