Lean Startups: A Success Blueprint for Early-Stage Entrepreneurs
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The document discusses the lean startup methodology for early-stage entrepreneurs. It emphasizes that most startups fail because they build products that do not solve real problems or meet customer needs, rather than due to technical problems. The lean startup approach advocates validating ideas with customers early through minimum viable products and iterative customer feedback, rather than fully developing products without customer input. It provides tips for entrepreneurs such as finding problems worth solving, deeply understanding customers, launching when a product provides value, and continuously learning and adapting plans based on measuring real-world usage and feedback.
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Lean Startups: A Success Blueprint for Early-Stage Entrepreneurs
- 1. Lean Startups A Success Blueprint for Early-Stage Entrepreneurs Abby Fichtner @HackerChick Harvard Innovation Lab
- 2. @HackerChick
- 4. “Considering the incredible amount of human energy, passion, and creativity that we invest in creating new products & services… @HackerChick @EricRies
- 5. … it’s a terrible waste that so many of them fail.” @HackerChick @EricRies
- 6. 9 out of 10 new products fail @HackerChick
- 7. “Most technology start-ups fail not because the technology doesn’t work, but because they’re making something that there is not a real market for” @HackerChick @EricRies
- 8. Single Biggest Predictor of Failure? @HackerChick Don Sull, "The Upside of Turbulence”
- 9. Single Biggest Predictor of Failure? Sticking to Initial Business Plan @HackerChick Don Sull, "The Upside of Turbulence”
- 10. @HackerChick
- 11. Promise of the Lean Startup Instead of building our startups according to myths We can guide them with facts & knowledge @HackerChick @EricRies
- 12. @HackerChick
- 13. Startups are NOT small versions of large organizations @HackerChick
- 14. @HackerChick
- 21. @HackerChick
- 22. @HackerChick
- 23. @HackerChick Andrew Mason, CEO of Groupon (NY Tech Meetup)
- 24. you‘re way too dumb to figure out whether your idea @HackerChick is good Andrew Mason, CEO of Groupon (NY Tech Meetup)
- 25. Thinking ‘Bout Your Startup • Can I Make Money From It? • Can I Get People to Know About It? • Can I Build It? @HackerChick
- 26. Thinking ‘Bout Your Startup • Can I Build It? • Can I Get People to Know About It? • Can I Make Money From It? @HackerChick
- 27. @HackerChick
- 28. @HackerChick
- 29. @HackerChick
- 30. IDEAS Learn Build Measure Get Through The Whole Loop as FAST as POSSIBLE @HackerChick
- 31. Guesses Learn DO Measure Get Through The Whole Loop as FAST as POSSIBLE @HackerChick
- 32. The unit of progress for entrepreneurs… learning not execution @HackerChick
- 33. Idea to Launch • Find a problem worth solving • Know your customer • Find a solution that resonates • Launch when you have a quantum of utility @HackerChick
- 34. @HackerChick
- 36. Step #1 Find a problem worth solving @HackerChick
- 37. We had an idea for a new product. We went off & built it, put it on our website. not a single person clicked thru What did we learn from that? @HackerChick
- 38. We had an idea for a new product. We went off & built it, put it on our website. not a single person clicked thru Was there a faster way to learn that? @HackerChick
- 39. @HackerChick
- 40. @HackerChick
- 41. @HackerChick
- 42. @HackerChick
- 43. @HackerChick
- 44. @HackerChick
- 45. How do you get people to your @HackerChick site ?
- 47. It’s just as important to develop our customers as our product @HackerChick
- 48. Lean Startup Product Customers Agile Development Customer Development @HackerChick
- 49. Lean Startup Product Customers Agile Development Customer Development @HackerChick
- 50. @HackerChick
- 51. Customer Discovery What is the problem? Who has the problem? @HackerChick @SGBlank
- 52. Customer Discovery How important is the problem’s solution to the customer? How valuable is the problem’s solution to the customer? @SGBlank @HackerChick
- 53. @HackerChick
- 54. What are you doing to solve this problem today? @HackerChick
- 55. Step #3 Find a solution that resonates @HackerChick
- 57. Concierge Service (AKA Wizard of Oz) Boston Startup School - @HackerChick @HackerChick
- 58. @HackerChick
- 59. @HackerChick
- 60. Product/Market Fit “In a great market – a market with lots of real potential customers – the market pulls product out of the startup.” - Marc Andreessen @HackerChick
- 61. Step #4 launch! when you have a quantum of utility @HackerChick @paulg, Y Combinator
- 62. Guesses to Validate • Can I Make Money From It? • Can I Get People to Know About It? • Can I Build It? @HackerChick
- 63. • Find a problem worth solving • Know your customer • Find a solution that resonates • Launch when you have a quantum of utility @HackerChick
- 64. Learn More Eric Ries @EricRies http://startuplessonslearned.com/ Steve Blank @sgblank http://steveblank.com/ Ash Maurya @ashmaurya http://ashmaurya.com/ Abby Fichtner @HackerChick http://HackerChick.com