This paper revisits the issues discussed in our 2013 and 2016 presentations "Challenges in Visualizing Pharmaceutical Business Information," where we analyzed some of the unique challenges in visualizing competitive intelligence information for the pharmaceutical industry. A key challenge for pharmaceutical companies is to evaluate the competitive landscapes for drug launches many years in the future, based on a combination of publicly available drug pipeline and clinical trials data and internal company knowledge. This information is often conveyed in hand-drawn PowerPoint slides, which are very time consuming to create and update as the competitive landscape changes. In this year's presentation, we'll discuss the development of a "dashboard" of visualizations (piano charts, trial completion timelines, maps, etc.) to facilitate the analysis and visualization of competitive drug landscapes.
32. Thank you to
my “chef” colleagues
at BizInt and
VantagePoint!
Matt Eberle
John Willmore, Joe Johnson,
Bertha Adamson
and Jon Garner, Paul Frey,
Nils Newman