Is your medical staff costing your medical practice money?
There are four things that medical staff are doing to drive away patients and decrease revenue for practices.
Contact HealthCare Marketing Group to discuss your options or download our complimentary MEDICAL MARKETING GUIDE to get you on the fast track to success.
HealthCare Marketing Group
P: 800-258-0702
W: http://healthcaremarketinggroup.com
E: marketing@healthcaremarketinggroup.com
2. REASON 1: HIRING
TOO QUICKLY
You may stop by the
conference room for a
quick hello with each
candidate, and let
your office manager
handle the interview
itself.
This is a problem.
3. LACK OF HIRING
PROCESS
The hiring process
should be a
collaborative effort
between you, your
office manager and
other senior members
of your staff.
You don't want to set
your employee up for
failure. This costs you
time and money.
4. REASON 2: STAFF NOT
BEEN TRAINED
PROPERLY
Some practices
consider in-depth
training an
unnecessary expense
and expect new
employees to learn on
the job from
supervisors and other
employees.
5. EFFICIENT STAFF
LEADS TO MISTAKES
Unskilled employees
could spend
considerable time
seeking help to
perform their jobs or
they could perform
tasks to their
understanding, to the
detriment of the work
process.
6. STAFF SHOULD WORK
SMARTER AND NOT
HARDER
A practice with a
reputation for high
employee turnover is
also unattractive to
potential job
candidates.
Highly trained staff
saves practices from
employee mistakes
that translate into
really financial losses.
7. REASON 3: STAFF NOT
INVESTED IN YOUR
PRACTICE
Unhappiness and
attitude translates
through the phone,
and discerning
patients may not
convert, costing the
practice new patient
conversions that you
will never know about.
8. AS WITH ANY
RELATIONSHIP,
COMMUNICATION IS
ESSENTIAL
Regular feedback
sessions with
employees and you,
the Doctor, are also
essential.
Do what you can to
ensure that your office
is a pleasant place to
work.
9. SMALL THINGS CAN
MAKE A HUGE
IMPACT ON
EMPLOYEE MORALE
Spruce up the decor,
play music that is not
too gloomy or cheesy.
Do what you can to
make your staff look
forward to coming to
work every day.
10. REASON 4: YOUR
TEAM IS BEING
POORLY LED
This may be poor
leadership from you,
the doctor. You are the
ultimate leader in your
practice. If you aren't
leading your staff in
the right direction, or
your leadership is
lacking in some area,
you are going to have
issues.
11. CONSISTENT
LEADERSHIP
There must be one
clearly defined leader.
By default, that is you,
the Doctor. You need
to take charge and
assert yourself as a
leader.
Don't leave this for
your office manager or
other team members.
12. THANK YOU
These are the four
ways that your staff
may be causing your
practice to lose money
and be less effective.
Also, if you aren't sure
where to start, or if
you are even have a
staffing issue, we can
help.
P: 800-258-0702
W: http://healthcaremarketinggroup.com
E: marketing@healthcaremarketinggroup.com
Call us for a free staff evaluation today!