2. I S I T M AKING Y OU C RAZY ?
All that Noise. . .
The Speed it flies
by. . .
Rabbit Hole
Syndrome?
HTTP://VIZZITOPIA.COM
3. Y OU ’ RE N OT W RONG !
850 million – People on Facebook (Source:SocialStatistics.com)
250 million – Photos uploaded to Facebook every day
HUGE 465 million – Registered Accounts on Twitter (1 Q 2012)
numbers,
175 million – Number of sent tweets daily
out of date
as soon as LinkedIn has 57 million members from the US
they’re Yet 60% of total membership live outside the US
announced!
Google+ gains 625,000 users daily – 90 million in Jan ’12
Pinterest – now the #3 largest social network?
HTTP://VIZZITOPIA.COM
4. H OWEVER . . .
When you realize that, for free, you will never have
to create your own traffic again. All you need to
do is go stand in front of wherever the traffic is.
Fish Where
the Fish Are
HTTP://VIZZITOPIA.COM
5. I T I S T HE A GE O F T HE S OCIAL W EB
High school and college students spend 60 percent
less time than their parents watching TV and 600
percent more time online.
“Social media is now at the heart of the movement of
information in this country.“
Sam Feist, VP of Washington Programming
CNN Worldwide
HTTP://VIZZITOPIA.COM
6. W HAT D O Y OU WANT ?
More Sales
You can’t Higher Prices
do it all. Bigger Market Share
Pick One! Incl Reconnecting W/ Past Clients
Respect & Recognition
Partnerships / Joint Promotions
To Be Bought Out
HTTP://VIZZITOPIA.COM
7. W E H ELP O UR C LIENTS TO
Defend Price
You can tell a fuller, rounder story w/ social media
than with traditional advertising
Get The Phone To Ring
Create Monetizable Products FROM their social
media
Because TODAY your How and Why is just as
interesting as your What (Consider the History
Channel)
HTTP://VIZZITOPIA.COM
8. W HICH P LATFORM ?
Facebook
Twitter
Pinterest
LinkedIn
Google +
Yelp
Foursquare
Blog/WP
Cinchcast
YouTube
BlogTalkRadio
Amazon
Tumblr HTTP://VIZZITOPIA.COM
9. D O Y OU H AVE TO B E O N T HEM A LL ?
No
We pick the combination that’s right for your
business
We tailor your message to fit each platform
We use only what works for your business …
there is no ONE SIZE FITS ALL!
HTTP://VIZZITOPIA.COM
10. O UR P OINT O F V IEW
Facebook – Friend Management System
Think: Reality TV with Ads, News Cut-ins, etc.
Twitter – Quick Connect – 140 or less!
Think: Customer Service and Research
Pinterest – Image Marketing
Think: You Tube Meets The Lillian Vernon Catalogue
LinkedIn – 21st Century Little Black Book
Think: The Yellow Pages
HTTP://VIZZITOPIA.COM
11. A ND . . .
Google +
Think: Search
YouTube
Think: The Missing Manual
Local Stuff – (Social Tracking)
FourSquare
Yelp
Facebook Places etc.
HTTP://VIZZITOPIA.COM
12. WAIT, T HERE ’ S M ORE !
Review Sites
Amazon
Yelp
Bookmarking Sites
Sharing & Voting
StumpleUpon
Reddit
Use For Inspiration
HTTP://VIZZITOPIA.COM
13. Y OUR U NIQUE C OMBINATION
Of Social Sites Enables You to
Share Your Story
Sell Your Product
Generate Referrals
Rally Raving Fans!
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14. B IGGEST M ISTAKES P EOPLE
M AKE I N S OCIAL M EDIA
1. Not Knowing EXACTLY what you want to
accomplish
You can only accomplish 2 objectives; one
primary and one secondary.
2. Not Using the Right Tool For Their Audience,
Their Story, Their Assets
3. Getting Overwhelmed Without A System (A Pre-
scheduled system, NOT automated!)
HTTP://VIZZITOPIA.COM
15. W HAT Y OU ’ RE L OOKING F OR
Is A Place You Can Put –
Relevant Content (information, your story)
Backlinks to Your Site (articles, which are
basically advertorials)
Entice Real Human Visitors to Your Site, (and
to Your Store) so that a sale can be made
from the lead
HTTP://VIZZITOPIA.COM
16. W HAT D O Y OU WANT ?
More Sales
Higher Prices
Bigger Market Share
Incl Reconnecting W/ Past Clients
Respect & Recognition
Partnerships / Joint Promotions
To Be Bought Out
HTTP://VIZZITOPIA.COM
17. L ET U S H ELP YOU!
http://vizzitopia.com
http://mylinkedinbusinesstips.com
http://socialnewsdigest.com
http://socialsitesguide.com
HTTP://VIZZITOPIA.COM
Editor's Notes
Technology can help us listen to everything that’s ever been said about ourselves, our company, our brand, etc. – but finding that one key, game-changing insight in a sea of infinite chatter then actually doing something about it is another story. (David Armano)