Let’s look at this crappy email:
It’s about time for that afternoon coffee here on the
East Coast ... why not get your caffeine with some
I reviewed your website and industry, and have put
together an initial 2013 plan that will help point you
down the path of generating more inbound leads and
sales velocity. When’s a good time for us to connect for
15 minutes and review these ideas?
Intro sentence is
Early promise without any
proof it can happen.
Says nothing about the
business you’re emailing.