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Blogging 101 - Creating a Buzz Around Town

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IPRA
IPRA

The document discusses blogs and their benefits for organizations. It defines blogs as frequently updated websites that allow two-way communication. Blogs can be used by governments, businesses, families and more to directly communicate with audiences. Setting up a blog provides additional channels for outreach at a low cost. It allows organizations to share knowledge, get feedback, and discover opportunities through reader engagement. The document provides examples of blogs and outlines steps for organizations to create their own blog, such as defining a team, creating a project plan, and going live in beta mode.

TechnologyEntertainment & Humor
1 of 31
Presented by: Matt White & Dean Comber
TOPICS OF DISCUSSION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WHAT IS YOUR COMMUNICATION MIX?
blogs…huh?
BLOG? WHAT’S THAT? ,[object Object],[object Object],[object Object],[object Object]
POPULARITY OF BLOGS ,[object Object],[object Object]
IT’S MORE THAN ,[object Object],[object Object],[object Object],[object Object]
IS A BLOG LIKE A WEB SITE? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
THE BIG DIFFERENCE… ,[object Object],[object Object],[object Object],[object Object]
BENEFITS TO YOU
DIRECT COMMUNICATION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BE THE EXPERT ,[object Object],[object Object]
DISCOVER OPPORTUNITIES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
LET’S TAKE A TOUR
TIME TO GET TO WORK
DEFINE YOUR TEAM ,[object Object],[object Object]
CREATE A PROJECT PLAN ,[object Object],[object Object],[object Object]
START DEVELOPING ,[object Object]
PROVIDE TRAINING ,[object Object],[object Object]
GO LIVE WITH NEW BLOG ,[object Object],[object Object],[object Object],[object Object]
TIME TO THINK AND SHARE
POSSIBLE USES FOR BLOG ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
FUN WITH WEB 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PODCASTING
PHOTO-SHARING
FEEDREADERS
[object Object],[object Object],[object Object],[object Object]
QUESTIONS?
PRESENTED BY: ,[object Object],[object Object],[object Object],[object Object]
EXAMPLES IN ACTION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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