SkillsFuture
Work-Learn
Bootcamp (WLB) -
Digital Marketing &
Branding

Who is it for?
• Fresh grads or career switchers
• Singaporeans or PR
(18 yrs & above)
• Complete selection process
Course duration
• 5 days a week for 8 weeks
• Next intake: 7 Oct to 29 Nov
• 9am-5pm
Course funding
• Training cost: $15,000
• 70% sponsored by SSG & 30% by
hiring company
Certification
• Certificate of Completion awarded
by Ngee Ann Polytechnic (upon
successful completion of course)
For Learners

3
Personal
Responsibility
Growth mindset
Future Orientation
Persistence
Time Management
Communication
Teamwork
Beha-
vioural
skills
Tech-
nical
skills
Mindsets
Curriculum
Digital Marketing
Plan
SEO strategies
SEM strategies
Social Media &
Network
Corporate branding
Personal branding
The curriculum of the bootcamp will cover 3 types of skillsets: technical, behavioral, and
mindsets

5
During bootcamp Post bootcamp
• 8 week full-time training in Technical
skills, Behavioral skills and Mindsets
required to kickstart a career in Digital
Marketing & Branding
• Roleplays that will simulate real-world
experience and exposure to solving
problems independently and
collaboratively
• Employment-readiness coaching
sessions to help bring the best of you to
employers. This includes:
‒ Personalized CV/portfolio critique
‒ 1-on-1 mock interview practice
• Employer networking sessions at the end
of the Bootcamp to allow you to showcase
your talent directly with potential employers
• Placement assistance/support by
coordinating the process of lead
generation from potential employers,
graduate-employer matching, and
post interview feedback from
companies
• Peer support networks and
coaching support in the months
following placement in order to help
graduates face early job-related
challenges
WLB Support

8
Our Partners

For Companies
Access to ready
talents & REDUCE
HIRING TIME
REDUCE
ONBOARDING
TIME – talents are
employment-
ready
Training in
behavioural,
mindsets &
technical skills
provides BETTER
ON-THE-JOB
PERFORMANCE
INDUSTRY-
RELEVANT
CURRICULUM,
developed
through
shadowing of
practitioners,
interviewing
media agencies,
e-commerce
companies &
SMEs.
Mentorship Grant: $5,000

What our graduates say about us…

Register your interest TODAY!
For COMPANIESFor INDIVIDUALS
Contact Penny Chia (penny_chia@np.edu.sg)
https://www.skillsfuture.sg/worklearnbootcamp

Thank you

NGEE ANN POLYTECHNIC
TRAVEL & LEARN PROGRAMME

“HELPING LOCAL BUSINESSESTO INTERNATIONALIZE”

WHO?
HELPYOU GO INTERNATIONAL…
connections for local start-
ups/business a platform to
help individuals attain
overseas start-up
knowledge and skills in a
practical setting
1 employment
opportunities to PMEs
who are in career
transitions
2 connections for local
start-ups/business
owners to potential
business or investment
areas
3
START-UP EMPLOYMENT CONNECTIONS
INDIVIDUALSBUSINESSES KICK-START

WHAT CANYOU GAIN?

TRAVEL & LEARN PROGRAMME
WHERE DO WE GO? ASEAN & +2
Thailand Vietnam
Indonesia
Laos
Philippines
Myanmar
Brunei Cambodia
Malaysia
China India

Panellists at a dialogue titled, Singapore:A Platform for Asean, talked about what it was about Singapore and South-east Asia
that appealed to them. Published: 14 February, 2019Todayonline
Dr SantitarnSathirathai, group chief economist of SeaGroup
A lot of Singaporean youth still want to go to the US and Europe,
which is great, but I want to direct their attention a bit more —
(there are) huge growth opportunities here (in Asean)“
”
WHY? TRADEWAR?
HIGHER COST OF BUSINESSESOPERATIONS?

THE OPPORTUNITIES:
In 2017, the GDP of all ASEAN states amounted to approximately 2.76 trillion U.S. dollars.
Source: https://www.statista.com/statistics/796245/gdp-of-the-asean-countries/
GDP* Share in ASEAN 1. Indonesia 36%
2. Thailand 16.5%
3. Singapore 11.7%
4. Philippines 11.4%
5. Malaysia 11.3%
6. Vietnam 8%
7. Myanmar 2.4%
8. Cambodia 0.8%
9. Laos 0.6%
10.Brunei 0.4%
GDP Share US$2.76 trillion

WHERE DID WE GO IN 2018 & 2019?
China,
Chongqing &
Chengdu
5D4N
12-16 Nov 18
Laos,
Vientiane
4D3N
15-18 Oct 18
Vietnam,
HCMC
4D3N
9-12 Apr 18
Philippines,
Cebu & Manila
5D4N
25-30 Mar 19
Thailand,
Bangkok
4D3N
20-23 May 19
Cambodia,
Siem Reap
4D3N
10-13 Jun 19
> 120 PARTICIPANTS

PROGRAMME HIGHLIGHTS
Gain Insights to Business
Environment for Expansion
NETWORK
Deep-dive into Key Sectors
for Opportunities
Meet Regional Government Agencies,
Singaporean and local business contacts
for Potential Business Matching
Acquire Emerging Skills:
Internationalization
EXPLORE
DEEPEN UPSKILL

TRAVEL & LEARN OVERVIEW
Pre-trip
Workshop
ActualTrip
Seminars
ActualTrip
Networking
Sessions
Post-trip
Workshops
 Guest
Speakers
 Meeting
Participants
 Gain Insights to Business Environments
 Guest Speakers
 Market Immersion Opportunities
 Networking Opportunities
 Consolidate
Learning &
Opportunities
 Forming of
workgroups
Overseas: 4-5 Days

CHONGQING-CHENGDU
NOV 2018
Chongqing Investment
Promotion Board
Legal Aspects of Setting
Up Business in Chongqing
By Chongqing Jingsheng
Law Firm

TRIP EXPERIENCE FROM PARTICIPANTS
Understood the latest trends and
developments of the economic and
social environment.
Made aware of the different types
of opportunities available
Made 50 networks / contacts
Agreed that programme has met
expectations
93.1%
89.6%
100%
96.5%

SUCCESS STORIES
Success #1 Started a JV in
Vietnam
Success #2 StartedTraining
Seminar in Myanmar

POST-TRIP NETWORKING

READY TO GO?

NEXT STEP
Sign up at NgeeAnn Polytechnic Booth now!!
UpcomingTravel & Learn Programme
- Ho Chi Minh City*
- Phnom Penh
- Yangon*
- Zhejiang
*Currently open for registration.
Sign up & register your interest at:
https://www.np.edu.sg/travelandlearn/Pages/default.aspx

Startup Talent Factory
What the COMPANY gets What the CANDIDATE gets
TALENT
Fresh polytechnic graduates
matched to company
UNIQUE OPPORTUNITY
To work in a Startup for 9 to 12 months
FUNDING
Up to $12K* salary subsidy grant
for new or existing hires
EARN
Full-time employment with a
competitive starting salary
TRAINING
On-boarding modules & skill sprints
• Startup Finance & Operations
• Startup Product Development
• Digital Marketing
LEARN
Certificate in Entrepreneurship
(company-sponsored)
* Terms & Conditions apply

Wide range of participating startups

Dr Sara Zaman
Assistant Director
The Sandbox
Innovation & Entrepreneurship Office
Sara_ZAMAN@np.edu.sg

THANK YOU