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Supported by
APJ Big Data and Cloud Summit 2014
Explore the Possibilities
Intel Big data/Cloud/IoT Adoption
Aziz Safa
VP, GM Enterprise Applications & Strategy
August 20, 2014
Legal Notices
This presentation is for informational purposes only. INTEL MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY.
Intel, the Intel logo and Ultrabook are trademarks of Intel Corporation in the U.S. and/or other countries.
* Other names and brands may be claimed as the property of others.
Copyright © 2014, Intel Corporation. All rights reserved.
Day 2 aziz apj aziz_big_datakeynote_press
James Watt
“Power belongs to those that control
the means of production”
British Empire
Zuckerberg
& Facebook
Larry Page
Sergey Brin
Google
Chen
Hurley
Karim
Youtube
Robin Li
Baidu
Omidyar
eBay
Williams, Stone, Dorsey
Twitter
Hoffman
Linked-In
5
Day 2 aziz apj aziz_big_datakeynote_press
Innovative companies are changing the rules of the
game
•Develop disruptive business models
•Create better products and services
•Enhance customer experience
•Drive sustained competitive advantage
All driven by the power of Big Data
Leverage Your Data – Make it Matter
What’s Driving Big Data?
40%
AVERAGE
SERVER COST
2002 - 20122
90%
STORAGE
COST / GB
2002 - 20122Lower Cost of
Compute & Storage
Volume &
Type of Data
10X
Data growth by 2016
90% unstructured 1
New Investments
in Tools & Services
$17B
2012 20173
$7B
2010
$3B
1: IDC Digital Universe Study December 2012
2: Intel Forecast
3: IDC WW Big Data Forecast
Business challenge – Opportunities lost
% of the Digital Universe
that actually is being
tagged and analyzed
Competitive Advantage
in the Digital Universe in 2012
Massive amounts of useful data are getting lost
23% 3%
% of data that would
be potentially useful IF
tagged and analyzed
% actually being
tagged for Big Data
Value (will grow to
33% by 2020)
0.5%
¹Source: IDC The Digital Universe in 2020, December 2012
Solution to address data getting lost:
Big Data Unified Approach
One platform for structured, semi-structured, and unstructured to profit from 100% of data.
• Capture
• Store
• Manage
• Analyze
• Optimize
Universal log management
Structured warehouses
Unstructured
100% of DataEnable me to:
on
CRM, transactions, sales, marketing…
IT logs, security logs, social, tweets, JSOn’s
Audio, Video, emails, sentiments, threat …
Technology challenge
Legacy techniques have all fallen short.
Stale technologies Talent shortage 86%of corporations cannot deliver
the right information, at the right
time to support enterprise
outcomes all of the time³
³Source: Coleman Parkes Survey Nov 2012
IT frustration Lack of insight
What addresses the “Legacy Shortfall”?
Systems of Engagement (Internal and External) that deliver user-
centric services and external data into the enterprise
• Social drives agility
• Cloud enables ubiquitous access to resources and applications, and workload flexibility
• Analytics enables data-driven insights for faster, smarter decision making
• Mobile enables a 24x7 connected, engaged workforce
• Security enables privacy by design
SoE Enablers:
Any Data Source
ERP Business Suites
In Memory Real-Time Data Platform
CRM
SCM
SRM
ECC
BW
ECCW
Real-Time & Self Service
Analytics Platform
MDG
NW
Teradata Cloudera* Hadoop
Consolidated BI tools
Data Tiering
Hot-Cold data
Enterprise
Data Warehouse
Non-ERP
Custom
Intel
…
Predictive
Analytics
BPC
BCS
Cloud
BI
SaaS
Enterprise Framework
New
Apps.
Downstream
Applications
Cloud
Big Data Framework
IT’S NOT ABOUT THE DATA
Industries Redefining Themselves
AnalyticsAccess to World Data
Big Data AnalyticsValue
= the “Asset” = the “Action”
Identify The Information, Synthesize It, Ask The Right Question
Results in a Valuable Outcome
Systematically optimize business processes through analytics
Descriptive
Diagnostic
Predictive
Prescriptive
Sales transactions
reports
Slice & Dice
Predict customer’s
propensity to buy
Rank all customers
according to their
potential sales
volume
SMART customer engagement
WHO to contact, WHAT to offer and WHEN?
Drive optimization of Online Sales Centers services
value
difficulty
What happened?
Why did it happen?
What will happen?
How can we make it
happen?
OUR JOURNEY: Analytics Driving Value
PHASE III
• Self service real-time
analytics
• Data Visualization
Tools
• Prescriptive Analytics
(changing the course
of actions)
PHASE II
• Unstructured Data
Infrastructure
• Advanced Predictive
Analytics
• Machine Learning
PHASE I
• Data Management
Foundation
• BI Reporting
• Start small. Proof of
concepts and pilots
Support Rapid and Informed Decision Making with Real Time Insights
Advanced Analytics and Big Data – the take away
What we believe
 Advanced Analytics applied on big data can become a competitive
advantage for corporations
 The evolution of Big Data in the enterprise requires companies to
build skills in focused areas and move fast to win
 IT must play a central role in moving companies forward
Learn more about Intel IT’s initiatives at www.intel.com/IT
Sharing Intel IT Best Practices with the
World
Assessment Tools
CIO and IT PerspectiveIT White Papers, Audio-Video Blogs
IT-to-IT Community
Thank You

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Day 2 aziz apj aziz_big_datakeynote_press

  • 1. Supported by APJ Big Data and Cloud Summit 2014 Explore the Possibilities Intel Big data/Cloud/IoT Adoption Aziz Safa VP, GM Enterprise Applications & Strategy August 20, 2014
  • 2. Legal Notices This presentation is for informational purposes only. INTEL MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY. Intel, the Intel logo and Ultrabook are trademarks of Intel Corporation in the U.S. and/or other countries. * Other names and brands may be claimed as the property of others. Copyright © 2014, Intel Corporation. All rights reserved.
  • 4. James Watt “Power belongs to those that control the means of production” British Empire
  • 5. Zuckerberg & Facebook Larry Page Sergey Brin Google Chen Hurley Karim Youtube Robin Li Baidu Omidyar eBay Williams, Stone, Dorsey Twitter Hoffman Linked-In 5
  • 7. Innovative companies are changing the rules of the game •Develop disruptive business models •Create better products and services •Enhance customer experience •Drive sustained competitive advantage All driven by the power of Big Data Leverage Your Data – Make it Matter
  • 8. What’s Driving Big Data? 40% AVERAGE SERVER COST 2002 - 20122 90% STORAGE COST / GB 2002 - 20122Lower Cost of Compute & Storage Volume & Type of Data 10X Data growth by 2016 90% unstructured 1 New Investments in Tools & Services $17B 2012 20173 $7B 2010 $3B 1: IDC Digital Universe Study December 2012 2: Intel Forecast 3: IDC WW Big Data Forecast
  • 9. Business challenge – Opportunities lost % of the Digital Universe that actually is being tagged and analyzed Competitive Advantage in the Digital Universe in 2012 Massive amounts of useful data are getting lost 23% 3% % of data that would be potentially useful IF tagged and analyzed % actually being tagged for Big Data Value (will grow to 33% by 2020) 0.5% ¹Source: IDC The Digital Universe in 2020, December 2012
  • 10. Solution to address data getting lost: Big Data Unified Approach One platform for structured, semi-structured, and unstructured to profit from 100% of data. • Capture • Store • Manage • Analyze • Optimize Universal log management Structured warehouses Unstructured 100% of DataEnable me to: on CRM, transactions, sales, marketing… IT logs, security logs, social, tweets, JSOn’s Audio, Video, emails, sentiments, threat …
  • 11. Technology challenge Legacy techniques have all fallen short. Stale technologies Talent shortage 86%of corporations cannot deliver the right information, at the right time to support enterprise outcomes all of the time³ ³Source: Coleman Parkes Survey Nov 2012 IT frustration Lack of insight
  • 12. What addresses the “Legacy Shortfall”? Systems of Engagement (Internal and External) that deliver user- centric services and external data into the enterprise • Social drives agility • Cloud enables ubiquitous access to resources and applications, and workload flexibility • Analytics enables data-driven insights for faster, smarter decision making • Mobile enables a 24x7 connected, engaged workforce • Security enables privacy by design SoE Enablers:
  • 13. Any Data Source ERP Business Suites In Memory Real-Time Data Platform CRM SCM SRM ECC BW ECCW Real-Time & Self Service Analytics Platform MDG NW Teradata Cloudera* Hadoop Consolidated BI tools Data Tiering Hot-Cold data Enterprise Data Warehouse Non-ERP Custom Intel … Predictive Analytics BPC BCS Cloud BI SaaS Enterprise Framework New Apps. Downstream Applications Cloud
  • 15. IT’S NOT ABOUT THE DATA
  • 17. Big Data AnalyticsValue = the “Asset” = the “Action” Identify The Information, Synthesize It, Ask The Right Question Results in a Valuable Outcome
  • 18. Systematically optimize business processes through analytics Descriptive Diagnostic Predictive Prescriptive Sales transactions reports Slice & Dice Predict customer’s propensity to buy Rank all customers according to their potential sales volume SMART customer engagement WHO to contact, WHAT to offer and WHEN? Drive optimization of Online Sales Centers services value difficulty What happened? Why did it happen? What will happen? How can we make it happen?
  • 19. OUR JOURNEY: Analytics Driving Value PHASE III • Self service real-time analytics • Data Visualization Tools • Prescriptive Analytics (changing the course of actions) PHASE II • Unstructured Data Infrastructure • Advanced Predictive Analytics • Machine Learning PHASE I • Data Management Foundation • BI Reporting • Start small. Proof of concepts and pilots Support Rapid and Informed Decision Making with Real Time Insights
  • 20. Advanced Analytics and Big Data – the take away What we believe  Advanced Analytics applied on big data can become a competitive advantage for corporations  The evolution of Big Data in the enterprise requires companies to build skills in focused areas and move fast to win  IT must play a central role in moving companies forward
  • 21. Learn more about Intel IT’s initiatives at www.intel.com/IT Sharing Intel IT Best Practices with the World Assessment Tools CIO and IT PerspectiveIT White Papers, Audio-Video Blogs IT-to-IT Community