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BRAVE NEW WORLD
FOR A SLEEPING GIANT
   > Russia on a threshold of
            APAC coal export
KNOCKIN’ ON HEAVEN’S DOOR
    > In 2009 Russia increased its coal export to Asia-
    Pacific (APAC) by 50% to 2008
    > Russia’s coal export decreased in “traditional”
    markets – EU and CIS
    > Such change in export destinations may be
    either “accidental” event or a fundamental shift
    > Current presentation analyzes such shift and its
2   background
Ad Astra Per Aspera
Russia’s Coal Market in the Restless 2000s


                                Loss of low-
                                    cost
                                advantages
                                                     Growth of
          Continuing
                                                   surface mining
           business
                                                         vs.
         concentration
                                                    underground




Move to Soviet-                  Trends                       Decline of
     time
  production                     2000-                          lignite
                                  2009                        production
    volume




 In addition to several “basic” trends (that started at the beginning of the
 2000s) years 2008-2009 have brought few new trends; “basic trends” to
 be analyzed in a context of their influence over APAC export
                                                                               3
Great Expectations
New Trends That May Change the Industry



                                       Export
                                        Sales
                        EU-APAC        Growth
                         Export
                          Shift


                                    Coal
                                    Wars
                                    2.0




                     Instable Equilibrium

 In a current presentation we pay our main attention to one of those new
 trends – EU-APAC shift in Russia’s coal export; and again – other new
 trends to be analyzed in a context of their impact over that export shift   4
Export as Survival Kit
Export Grew Absolutely & Relatively




Hard period persuaded business participants to re-evaluate their sale
strategies – paying extra attention to export; contrasting home sales the
export demonstrated 2.6% progress – from 95.6 mt in 2008 to 98.1 mt
in 2009. But increasing their export Russia’s coalminers met another
challenge…                                                                  5
EU Moralists vs. APAC Pragmatists
Coal Export Shift Has Occurred in 2009




 Prior to 2009 Russia’s coal export was oriented mainly EU – with 73.4% share. But
 following market drop in Europe the western route of Russian coal export became
 less and less attractive. Export to CIS shrunk by 36% in 2009. Meanwhile the
 demand in APAC continued to grow – even in crisis period; 2009 became the time
 when several Russian coal tycoons began to shift export interests from EU to Asia-
 Pacific. In total Russia exported 50% more coal to Asia-Pacific in 10m2009 (14.8 mt)
 than in 10m2008                                                                        6
Brave New World?
Fundamental Shift or Temporary Replacement?



    Scenarios for Russia’s Coal


                               Export as Survival Kit
      Home,                    (export sales drive the mining)
      Sweet
      Home
     (domestic
   demand drives             Friends Will              Brave New
    the mining)               Be Friends                 World
                             (restoration of EU      (fundamental shift
                               & CIS export)             to APAC)


 Russia’s coalmining may go one of two “strategic” ways – either to
 support growing domestic demand or to develop export trade; two
 options are possible in the export scenario – a fundamental shift from EU
 to APAC or restoration of the European focus                                7
Doom for Domestic Boom?
Shrinking in Domestic Sales Stimulates Export




   Global economic shrinking pressed down the Russian steel-makers – and
   their demand in coking coal respectively; in 10m2009 they used 30.7 mt of
   coking coal (fig. 3) vs. 35 mt in 10m2008 (12% drop). Thermal coal
   consumption felt by 7% - from 155 mt in 10m2008 to 132 mt in 10m2009.

                                                                               8
Instable Equilibrium
Who Will Ride – Domestic Demand or Export?
                             In 1998-2008 export and
                             domestic demand regularly
                             replaced each other as main
                             driver for coal production
                             growth – with four-year
                             periodicity

                             2009-2010 crisis has broken
                             the harmony – causing
                             instability and pushing the
                             market to a “bifurcation point”

                             The market may go one of
                             three ways:
                             -To continue “harmonic
                             fluctuations”, maybe with
                             another period
                             -Domestic demand will push a
                             production growth for next
                             decade
                             -Export will become
                             constantly dominating driver
                             for growth

                                                           9
TO AWAKEN A SLEEPING GIANT

     > APAC market provides excellent opportunities to
     Russia’s coal export – both in terms of volume and
     transportation routes

     > Russia’s current share in APAC coal export in 3%
     doesn’t correspond the country’s potential
10
The House Of The Rising Sun
APAC Coal Import




 Coal import (in mln MT) with APAC countries

                                               11
The Sleeper Must Awaken
Russia’s Share in APAC Coal Trade May Grow

Currently Russia holds about 3%
in APAC coal export – far behind
the market leaders, Australia and
Indonesia
                                                 Intensive
                                                 growth
                                     Extensive
                                     growth




                             Russia may either follow APAC
                             demand growth (extensive way)
                             or increase it’s share in APAC
                             market, competing with Australia
                             and Indonesia in their
                             “traditional” niches


                                                                12
For Club Members Only
Eastern Russia as a Coal Source for APAC




                                           13
FIGHT CLUB
     > There are few large miners in Russia – comparable in size with the
     leaders in Australia and Indonesia – who may effectively provide
     coal export in APAC
     > Currently they have less export capabilities in coking coal, as it’s
     primarily used for supplying affiliated steel mills
     > The level of “self-supply” is much lower in thermal coal, and thus
     it’s possible to increase its export; however the mutual interest of
     energy operators and coalminers may lead to the same situation as
     in a coking segment – most of coal to be used for self-supply
     > Any case, the Russian miners need to launch new start-ups in the
     eastern part of the country to support APAC growing export
14   > It’s hard to do without intensive foreign investments
On the Shoulders of Giants
Who Are the Potential Exporters




Currently 20 leaders provide 90% of Russia’s coal production – with SUEK
providing 38% in thermal coal production and Evraz Group 31% in coking coal.
The main questions are a) do they have sufficient mines in Eastern Russia? b)
do they have surplus of coal for export (over self-supply volumes)?
                                                                           15
Oligopoly vs. Self-Supply
Two Suppliers in Thermal vs. Self-Supply in Coking




In pre-crisis period the picture was quite clear in Russian coal market: leading
steel-makers, such as Severstal or Evraz, owned big coking coal mines and
bought most of their coal; 82% of coking coal was consumed internally while
only 18% was exported. Russian energy operators utilized 66% of thermal coal
– with SUEK and Kuzbassrazrezugol holding together 58% in supply; smaller
mines – not protected by long-term contracts with energy operators – preferred
to export thermal coal by spot prices.
                                                                                   16
Coal Wars 1.0: The Winners
What Did Steel-Makers Fight For?




  The diagram shows the competitive positions of Russia’s leading steel makers in
  terms of their supply of coking coal. The x-axis shows the annual demand in coking
  coal by each of the major players (million t), and the y-axis shows the self-supply,
  defined as “coking coal supply with affiliated mines in % to coal demand with steel
  mill.” Evraz, Severstal and Mechel currently completely self-supply their steel mills
  with coking coal; MMK self-supplies about 50% of the required coal (deliveries with
  Belon), while 50% is being procured from non-affiliates; NLMK (after it sold
  Prokopyevskugol in 2007) and Metalloinvest currently have no affiliated mines.        17
Self-Supply is a Mantra
Who Has Free Volumes Over Self-Supply?

                       Coal
                                                             Market
 Miner with coal     mining in    Self-                                  Large
                                               Whom           “free”
    assets in        Eastern     supply,                                 start-
                                              supplies       volume,
 Eastern Russia       Russia,     mtpa                                    ups
                                                              mtpa
                       mtpa
                                               Mechel
   Mechel Mining        25.9        3.8                        22.1       Elga
                                            Yakutskenergo
      Evraz
                                             Evraz’s steel
 (Raspadskaya +         23.4       11.4                        12.0         -
                                                 mills
 Yuzhkuzbassugol

   MMK (Belon)          4.9         9.8     MMK Steel Mill       -          -

                                               TGK-12
       SUEK             96.2       26.7                        69.5         -
                                               TGK-13
                                            Novosibirskene
 Kuzbassrazrezugol      50.0        6.5                        43.5         -
                                                 rgo

    Vostsibugol         13.5       12.0     Irkutskenergo      1.5          -



Most of the rest coalminers (working in Eastern Russia) have no steel or energy
affiliates – and thus they may either sell their coal domestically or export it in
any destination; of course such possibilities are limited with coal quality, mine
distance to the Pacific seaports, and obligations to local authorities
                                                                                  18
Back in the USSR
Is Coalmining Sufficient for Export Rise?




 In 2008 Russia celebrated 20 years since its coalmining record level – in 1988 a
 nation extracted 425 mt of total 467 mt produced in the USSR. Just in 10 years
 production shrunk twice to 232 mt in 1998 – however privatization became the
 turn out “magic wand” for the industry. As the result coal growth was
 reinstated and in 2008 the country manufactured 329 mt; nevertheless in 2009
 it was a decline
                                                                              19
Do We Need Another Hero?
Foreign Investments for APAC Export

            Each +1% in
                                 +1 mtpa in projects
          Russia’s share in
                                 like Elga costs $70
         APAC export equals
                                 mln of investments
        to +6-7 mtpa of coal




         Consolidated net
                                   So each +1% in
        profit of all Russia’s
                                 Russia’s share costs
         coalminers (w/o
                                  $450-500 mln of
         steel) was about
                                    investments
         $500 mln in 2008




            I.e. Russian
           coalminers can        Significant increase
         finance only +1%        in APAC coal export
          per year in APAC        is impossible w/o
          export with own        foreign investments
               sources

                                                        20
WEAK LINK
     > Rail transportation is a good option at coal export in
     China and Korea
     > However rail route has few serious limitations, like
     insufficient number of border stations, lack of cars and
     state-run monopoly in locomotives
     > Marine transportation is more flexible and thus
     private miners actively invest start-ups in the Pacific
     > Rail-Seaport conjunction is still a “bottleneck”
21
Orient Express
Is the Rail Infrastructure Ready for Export?

                                 • Rail conjunction with China and

    Readiness                      North Korea
                                 • Rail conjunction with actual
                                   seaports in Pacific




                                 • Shortage of rail stations in
                                   Chinese border
                                 • Gondola cars shortage
                                 • No actual rail routes to new
  Bottlenecks                      coal start-ups
                                 • Limited capacity of paths to
                                   seaports
                                 • Limited capacity of BAM (due
                                   to a 749 km single-track
                                   segment)




Existing rail infrastructure in Russia’s Far East allows to start the export sales –
but it has few limitations that prevent fast increase of APAC export; to succeed
in APAC endeavor the coalminers have to resolve the issues together with RZD
                                                                                   22
Come Sail Away
Seaport Start-Ups to Support APAC Export




At Sept 2009 SUEK launched 12 mtpa Muchka bulk terminal in Vanino seaport; investing
$300 mln to a venture SUEK opened the window of opportunity for Russia’s coal export boost
to APAC up to 22-24 mtpa in the nearby future. Mechel Steel Group declared it would build a
coal terminal in Vanino – to support upcoming export from Elga deposit; SibUgleMet plans to
invest $100 mln and construct 8-12 mtpa coal terminal in Vladivostok area                 23
NOTHING PERSONAL, JUST BUSINESS
     > Few internal and external factors may become
     “limiters” for Russia’s APAC export; they can’t stop it at
     all – but may prevent its rapid growth
     > Cost issues (like faster growth of salaries to
     productivity or “cantering” rail tariffs) are the major
     “internal” factors
     > Probable coal wars in thermal segment may also
     negatively impact the export
     > If Ukraine renews coal import from Russia it’s hard to
     avoid “temptation” to sell there, not to distant APAC
     > New coal exporters (like Kazakhstan or Vietnam)
24   become active in APAC – so Russia has to compete
     them too
Low-Cost Russia? Forget
Main Costs Grow Faster Than Efficiency




In 2000-2008 salaries grew much faster than labor productivity and coal
production; partially it was “compensated” with fast growth of coal prices
– but any case, coalmining in Russia became more and more costly,
eliminating low-cost advantages (to Western coalmining)
                                                                         25
Coal Wars 2.0: On Threshold
Business Concentration in Thermal & Coking




Now the country enters a phase when energy operators (EO) begin to create their own
empires in thermal coal – and they have good chance for this, as business concentration
level is much lower than in coking segment; energy companies hold only 6.3% in
thermal coal production, SUEK and Kuzbassrazrezugol (due to their capitalization these
two will be hardly ever acquired with any energy operator) provide 58% of output, while
36% of thermal coal output is controlled with private investors, usually ready to sell
assets by good price. We may become the witnesses of new “Coal Wars”, no less violent
than at Oh-Oh decade dawn, when steel barons built their domains.
                                                                                    26
Brother’s Assistance
Ukraine May Increase Coal Import




Russia is the key source for coal import in Ukraine – with 80% share in import; in 2009
Russian coalmines delivered almost 6 mtpa of coal in Ukraine, while in 2008 this volume
was 10 mtpa (40% reducing was caused with demand shrinking in Ukraine).
Kazakhstan was another active importer of coal in Ukraine – and in 2009 its share even
grew. In 2008 IUD began to import coal from Australia and the US; after SCM bought
UCC’s coalmines it began the coal import from the US.
                                                                                    27
New Kids On The Block
Competition With New Exporters


   Kazakhstan                •Rail import to China




                             •Rail import to China
      Mongolia               •Rail import to Korea


                             • Rail and marine import to China

      Vietnam                • Marine import to India
                             • Marine import to Japan
                             • Marine import to Chinese Taibei



                             •Marine import to Japan
     Colombia                •Marine import to China



 In addition to competition with APAC coal export Goliaths (Australia and
 Indonesia) Russia will inevitably meet new rivals with aggressive
 marketing strategy in the area
                                                                            28
Long Way To Paradise
It’s Not So Easy To Follow Export Shift

                                       Foreign
                                     investments
         Competition with                                    Launch of new
          market-holders                                    mines in Eastern
          and newcomers                                         Russia




       Marketing
                                                                  Launch of new
   infrastructure in
                                                                  washing plants
         APAC




               Cost                                         Resolving of rail
            management                                       “bottlenecks”

                                     New seaport
                                      capacities


To live in a Brave New World, a world of fast-growing and huge coal demand with APAC
economies, Russia’s miners have to pass a long and hard way: from finding sources for
the endeavor and launching new mines and washing plants in eastern part of the
country – to establishing of sale offices in major APAC countries and re-training sale
staff for work with Oriental buyers                                                    29

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New Trends in Russia’s Coal Business, By Alexander A. Ignatov

  • 1. BRAVE NEW WORLD FOR A SLEEPING GIANT > Russia on a threshold of APAC coal export
  • 2. KNOCKIN’ ON HEAVEN’S DOOR > In 2009 Russia increased its coal export to Asia- Pacific (APAC) by 50% to 2008 > Russia’s coal export decreased in “traditional” markets – EU and CIS > Such change in export destinations may be either “accidental” event or a fundamental shift > Current presentation analyzes such shift and its 2 background
  • 3. Ad Astra Per Aspera Russia’s Coal Market in the Restless 2000s Loss of low- cost advantages Growth of Continuing surface mining business vs. concentration underground Move to Soviet- Trends Decline of time production 2000- lignite 2009 production volume In addition to several “basic” trends (that started at the beginning of the 2000s) years 2008-2009 have brought few new trends; “basic trends” to be analyzed in a context of their influence over APAC export 3
  • 4. Great Expectations New Trends That May Change the Industry Export Sales EU-APAC Growth Export Shift Coal Wars 2.0 Instable Equilibrium In a current presentation we pay our main attention to one of those new trends – EU-APAC shift in Russia’s coal export; and again – other new trends to be analyzed in a context of their impact over that export shift 4
  • 5. Export as Survival Kit Export Grew Absolutely & Relatively Hard period persuaded business participants to re-evaluate their sale strategies – paying extra attention to export; contrasting home sales the export demonstrated 2.6% progress – from 95.6 mt in 2008 to 98.1 mt in 2009. But increasing their export Russia’s coalminers met another challenge… 5
  • 6. EU Moralists vs. APAC Pragmatists Coal Export Shift Has Occurred in 2009 Prior to 2009 Russia’s coal export was oriented mainly EU – with 73.4% share. But following market drop in Europe the western route of Russian coal export became less and less attractive. Export to CIS shrunk by 36% in 2009. Meanwhile the demand in APAC continued to grow – even in crisis period; 2009 became the time when several Russian coal tycoons began to shift export interests from EU to Asia- Pacific. In total Russia exported 50% more coal to Asia-Pacific in 10m2009 (14.8 mt) than in 10m2008 6
  • 7. Brave New World? Fundamental Shift or Temporary Replacement? Scenarios for Russia’s Coal Export as Survival Kit Home, (export sales drive the mining) Sweet Home (domestic demand drives Friends Will Brave New the mining) Be Friends World (restoration of EU (fundamental shift & CIS export) to APAC) Russia’s coalmining may go one of two “strategic” ways – either to support growing domestic demand or to develop export trade; two options are possible in the export scenario – a fundamental shift from EU to APAC or restoration of the European focus 7
  • 8. Doom for Domestic Boom? Shrinking in Domestic Sales Stimulates Export Global economic shrinking pressed down the Russian steel-makers – and their demand in coking coal respectively; in 10m2009 they used 30.7 mt of coking coal (fig. 3) vs. 35 mt in 10m2008 (12% drop). Thermal coal consumption felt by 7% - from 155 mt in 10m2008 to 132 mt in 10m2009. 8
  • 9. Instable Equilibrium Who Will Ride – Domestic Demand or Export? In 1998-2008 export and domestic demand regularly replaced each other as main driver for coal production growth – with four-year periodicity 2009-2010 crisis has broken the harmony – causing instability and pushing the market to a “bifurcation point” The market may go one of three ways: -To continue “harmonic fluctuations”, maybe with another period -Domestic demand will push a production growth for next decade -Export will become constantly dominating driver for growth 9
  • 10. TO AWAKEN A SLEEPING GIANT > APAC market provides excellent opportunities to Russia’s coal export – both in terms of volume and transportation routes > Russia’s current share in APAC coal export in 3% doesn’t correspond the country’s potential 10
  • 11. The House Of The Rising Sun APAC Coal Import Coal import (in mln MT) with APAC countries 11
  • 12. The Sleeper Must Awaken Russia’s Share in APAC Coal Trade May Grow Currently Russia holds about 3% in APAC coal export – far behind the market leaders, Australia and Indonesia Intensive growth Extensive growth Russia may either follow APAC demand growth (extensive way) or increase it’s share in APAC market, competing with Australia and Indonesia in their “traditional” niches 12
  • 13. For Club Members Only Eastern Russia as a Coal Source for APAC 13
  • 14. FIGHT CLUB > There are few large miners in Russia – comparable in size with the leaders in Australia and Indonesia – who may effectively provide coal export in APAC > Currently they have less export capabilities in coking coal, as it’s primarily used for supplying affiliated steel mills > The level of “self-supply” is much lower in thermal coal, and thus it’s possible to increase its export; however the mutual interest of energy operators and coalminers may lead to the same situation as in a coking segment – most of coal to be used for self-supply > Any case, the Russian miners need to launch new start-ups in the eastern part of the country to support APAC growing export 14 > It’s hard to do without intensive foreign investments
  • 15. On the Shoulders of Giants Who Are the Potential Exporters Currently 20 leaders provide 90% of Russia’s coal production – with SUEK providing 38% in thermal coal production and Evraz Group 31% in coking coal. The main questions are a) do they have sufficient mines in Eastern Russia? b) do they have surplus of coal for export (over self-supply volumes)? 15
  • 16. Oligopoly vs. Self-Supply Two Suppliers in Thermal vs. Self-Supply in Coking In pre-crisis period the picture was quite clear in Russian coal market: leading steel-makers, such as Severstal or Evraz, owned big coking coal mines and bought most of their coal; 82% of coking coal was consumed internally while only 18% was exported. Russian energy operators utilized 66% of thermal coal – with SUEK and Kuzbassrazrezugol holding together 58% in supply; smaller mines – not protected by long-term contracts with energy operators – preferred to export thermal coal by spot prices. 16
  • 17. Coal Wars 1.0: The Winners What Did Steel-Makers Fight For? The diagram shows the competitive positions of Russia’s leading steel makers in terms of their supply of coking coal. The x-axis shows the annual demand in coking coal by each of the major players (million t), and the y-axis shows the self-supply, defined as “coking coal supply with affiliated mines in % to coal demand with steel mill.” Evraz, Severstal and Mechel currently completely self-supply their steel mills with coking coal; MMK self-supplies about 50% of the required coal (deliveries with Belon), while 50% is being procured from non-affiliates; NLMK (after it sold Prokopyevskugol in 2007) and Metalloinvest currently have no affiliated mines. 17
  • 18. Self-Supply is a Mantra Who Has Free Volumes Over Self-Supply? Coal Market Miner with coal mining in Self- Large Whom “free” assets in Eastern supply, start- supplies volume, Eastern Russia Russia, mtpa ups mtpa mtpa Mechel Mechel Mining 25.9 3.8 22.1 Elga Yakutskenergo Evraz Evraz’s steel (Raspadskaya + 23.4 11.4 12.0 - mills Yuzhkuzbassugol MMK (Belon) 4.9 9.8 MMK Steel Mill - - TGK-12 SUEK 96.2 26.7 69.5 - TGK-13 Novosibirskene Kuzbassrazrezugol 50.0 6.5 43.5 - rgo Vostsibugol 13.5 12.0 Irkutskenergo 1.5 - Most of the rest coalminers (working in Eastern Russia) have no steel or energy affiliates – and thus they may either sell their coal domestically or export it in any destination; of course such possibilities are limited with coal quality, mine distance to the Pacific seaports, and obligations to local authorities 18
  • 19. Back in the USSR Is Coalmining Sufficient for Export Rise? In 2008 Russia celebrated 20 years since its coalmining record level – in 1988 a nation extracted 425 mt of total 467 mt produced in the USSR. Just in 10 years production shrunk twice to 232 mt in 1998 – however privatization became the turn out “magic wand” for the industry. As the result coal growth was reinstated and in 2008 the country manufactured 329 mt; nevertheless in 2009 it was a decline 19
  • 20. Do We Need Another Hero? Foreign Investments for APAC Export Each +1% in +1 mtpa in projects Russia’s share in like Elga costs $70 APAC export equals mln of investments to +6-7 mtpa of coal Consolidated net So each +1% in profit of all Russia’s Russia’s share costs coalminers (w/o $450-500 mln of steel) was about investments $500 mln in 2008 I.e. Russian coalminers can Significant increase finance only +1% in APAC coal export per year in APAC is impossible w/o export with own foreign investments sources 20
  • 21. WEAK LINK > Rail transportation is a good option at coal export in China and Korea > However rail route has few serious limitations, like insufficient number of border stations, lack of cars and state-run monopoly in locomotives > Marine transportation is more flexible and thus private miners actively invest start-ups in the Pacific > Rail-Seaport conjunction is still a “bottleneck” 21
  • 22. Orient Express Is the Rail Infrastructure Ready for Export? • Rail conjunction with China and Readiness North Korea • Rail conjunction with actual seaports in Pacific • Shortage of rail stations in Chinese border • Gondola cars shortage • No actual rail routes to new Bottlenecks coal start-ups • Limited capacity of paths to seaports • Limited capacity of BAM (due to a 749 km single-track segment) Existing rail infrastructure in Russia’s Far East allows to start the export sales – but it has few limitations that prevent fast increase of APAC export; to succeed in APAC endeavor the coalminers have to resolve the issues together with RZD 22
  • 23. Come Sail Away Seaport Start-Ups to Support APAC Export At Sept 2009 SUEK launched 12 mtpa Muchka bulk terminal in Vanino seaport; investing $300 mln to a venture SUEK opened the window of opportunity for Russia’s coal export boost to APAC up to 22-24 mtpa in the nearby future. Mechel Steel Group declared it would build a coal terminal in Vanino – to support upcoming export from Elga deposit; SibUgleMet plans to invest $100 mln and construct 8-12 mtpa coal terminal in Vladivostok area 23
  • 24. NOTHING PERSONAL, JUST BUSINESS > Few internal and external factors may become “limiters” for Russia’s APAC export; they can’t stop it at all – but may prevent its rapid growth > Cost issues (like faster growth of salaries to productivity or “cantering” rail tariffs) are the major “internal” factors > Probable coal wars in thermal segment may also negatively impact the export > If Ukraine renews coal import from Russia it’s hard to avoid “temptation” to sell there, not to distant APAC > New coal exporters (like Kazakhstan or Vietnam) 24 become active in APAC – so Russia has to compete them too
  • 25. Low-Cost Russia? Forget Main Costs Grow Faster Than Efficiency In 2000-2008 salaries grew much faster than labor productivity and coal production; partially it was “compensated” with fast growth of coal prices – but any case, coalmining in Russia became more and more costly, eliminating low-cost advantages (to Western coalmining) 25
  • 26. Coal Wars 2.0: On Threshold Business Concentration in Thermal & Coking Now the country enters a phase when energy operators (EO) begin to create their own empires in thermal coal – and they have good chance for this, as business concentration level is much lower than in coking segment; energy companies hold only 6.3% in thermal coal production, SUEK and Kuzbassrazrezugol (due to their capitalization these two will be hardly ever acquired with any energy operator) provide 58% of output, while 36% of thermal coal output is controlled with private investors, usually ready to sell assets by good price. We may become the witnesses of new “Coal Wars”, no less violent than at Oh-Oh decade dawn, when steel barons built their domains. 26
  • 27. Brother’s Assistance Ukraine May Increase Coal Import Russia is the key source for coal import in Ukraine – with 80% share in import; in 2009 Russian coalmines delivered almost 6 mtpa of coal in Ukraine, while in 2008 this volume was 10 mtpa (40% reducing was caused with demand shrinking in Ukraine). Kazakhstan was another active importer of coal in Ukraine – and in 2009 its share even grew. In 2008 IUD began to import coal from Australia and the US; after SCM bought UCC’s coalmines it began the coal import from the US. 27
  • 28. New Kids On The Block Competition With New Exporters Kazakhstan •Rail import to China •Rail import to China Mongolia •Rail import to Korea • Rail and marine import to China Vietnam • Marine import to India • Marine import to Japan • Marine import to Chinese Taibei •Marine import to Japan Colombia •Marine import to China In addition to competition with APAC coal export Goliaths (Australia and Indonesia) Russia will inevitably meet new rivals with aggressive marketing strategy in the area 28
  • 29. Long Way To Paradise It’s Not So Easy To Follow Export Shift Foreign investments Competition with Launch of new market-holders mines in Eastern and newcomers Russia Marketing Launch of new infrastructure in washing plants APAC Cost Resolving of rail management “bottlenecks” New seaport capacities To live in a Brave New World, a world of fast-growing and huge coal demand with APAC economies, Russia’s miners have to pass a long and hard way: from finding sources for the endeavor and launching new mines and washing plants in eastern part of the country – to establishing of sale offices in major APAC countries and re-training sale staff for work with Oriental buyers 29