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Conducted for
By
Preparing the New Generation
for the Future of Work
A survey of European youth, employers and universities
WISE in collaboration with JobTeaser
January 2019
Amandine Lama & Stéphane Zumsteeg
2
Technical specifications – 5 countries selected
Countries surveyed:
Belgium
3
Quantitative survey : 3 different targets
SAMPLES SURVEY DATE METHOD
Online survey, Ipsos online panel.
Representative samples of the population aged 18
to 25 y.o. in each of the surveyed countries
Quota method: gender, age, occupation, region and
town category
This report has been produced in accordance with international standard ISO 20252 "Market, opinion and social research". This report was
proofread by Amandine Lama, Account Director.
2517 Europeans aged 18-25
Including at least 500 respondants in each
of the surveyed countries.
381 recruiters
Members of JobTeaser community
Online consultation, contacts provided by
JobTeaser.
People working in firms in the 5 countries selected.
192 education actors
Members of WISE community and schools in
contact with JobTeaser
Online consultation, contacts provided by WISE and
JobTeaser.
People interested by innovation in Education from
WISE community and from career centers of
schools in contact with Job Teaser in firms in the 5
countries selected.
10-24 January
10-24 January
10-22 January
4
PORTRAIT OF YOUNG EUROPEANS :
Perceived level of employability,
criteria for choosing a job and
readiness for mobility
5
On a scale of 0 to 10, young Europeans rate their level of employability at 6.7 on average,
the French being the most humble (or pessimistic) in their evaluation.
On a scale from 0 to 10, how would you rate your level of employability, that is your level of competence and skills that make you
attractive for a recruiter?
Average rate /10
6.4
6.9
6.7
6.7
6.6
Young Europeans
Average rate:
6.7/10
Men
6.8/10
Women
6.6/10
Currently studying in :
High school: 6.7
Professional / vocational school: 6.4
University: 6.7
Other institution for higher education: 6.6
6
Despite what recruiters think, the level of salary is the main criteria for young people when
choosing a job.
Among the following things, what are the most important criteria for you when choosing a job?/In your opinion, what are the
criteria to which young people assign the biggest importance when they choose a job?
Young Europeans
1
32
1
32
1
32
Recruiters Education actors
Level of salary
Work-life
balance
Career
progression/
prospects + job
with a purpose
Level of
salary
Work-life
balance
Career
progression/
prospects
+ job with
a purpose
Career
progression/
prospects
Level of salary
Work-life
balance
7
The level of salary is the criteria number one in all the countries surveyed.
Among the following things, what are the most important criteria for you when choosing a job?
Young Europeans
Level of salary
Work-life-balance
Career progression / prospects
A job with a purpose
Location (close to home or easy to access)
Title offered / level of responsibilities
Corporate Social Responsibility
Fame of the firm
Role models / inspiring people in management
Organisational culture of the firm
57%
46%
37%
37%
35%
15%
11%
10%
10%
9%
Criteria n°1 in all the countries
UK 52%
France 43% UK 42%
UK 42%
Belgium and Spain 16%
UK 40%
Spain 21%
Germany 18%
Total > 100, several answers possible
8
54%
40%
38%
36%
33%
16%
13%
12%
11%
9%
59%
52%
36%
38%
38%
14%
8%
11%
9%
9%
And even more cited by girls than boys. Young women among other things also tend to value
more work-life balance and location as a criteria.
Among the following things, what are the most important criteria for you when choosing a job?
Young Europeans
Level of salary
Work-life-balance
Career progression / prospects
A job with a purpose
Location (close to home or easy to access)
Title offered / level of responsibilities
Fame of the firm
Corporate Social Responsibility
Role models / inspiring people in management
Organisational culture of the firm
Total > 100, several answers possible
9
In another city
In another region
/ state of your country
In another European
country
In another country
of the world
44
27
18
18
41
40
32
27
12
24
31
27
3
9
19
28
Yes, certainly Yes, probably
No, probably not No, certainly not
Although young Europeans are a majority to be ready to accept a job far from their home,
young women are indeed slightly more reluctant in doing so.
Would you be ready to accept a job…?
Young Europeans
Total
Unemployed
looking
for a job
85 85 85 82
67 68 64 63
50 53 47 44
45 48 41 41
YES in %
10
Young French and Spanish are particularly ready to accept a job away from their home.
Would you be ready to accept a job…?
Young Europeans
Total
85 89 75 87 88 86
67 71 59 62 66 73
50 53 43 44 50 60
45 51 43 39 41 51
In another city
In another region
/ state of your country
In another European
country
In another country
of the world
Yes %
11
PERCEPTION OF THE FUTURE
OF WORK
12
20
13
12
58
73
62
19
12
23
3
2
3
Very optimistic Rather optimistic
Rather pessimistic Very pessimistic
A majority of young Europeans, recruiters and education actors are optimistic about the
future of work on the whole.
When you think of the future of work, that is the way people will work in 10 years (tools they will have, relations with their
colleagues, organisation at the workplace, management…), are you…?
Young Europeans
Recruiters
Education actors
Optimistic
%
78
86
74
13
More than 3 young Europeans out of 4 are optimistic about it, the most enthusiastic being
the German youth, and the least the French.
When you think of the future of work, that is the way people will work in 10 years (tools they will have, relations with their
colleagues, organisation at the workplace, management…), are you…?
20%
58%
19%
3%
Very optimistic Rather optimistic
Rather pessimistic Very pessimistic
Optimistic
78%
Pessimistic
22%
Optimistic in %
72%
79%
81%
79%
77%
Young Europeans
14
22
9
10
50
51
62
23
34
23
5
6
4
1
Very optimistic Rather optimistic
Rather pessimistic Very pessimistic
Don't know
When it comes to the future of education and training, recruiters are slightly less optimistic
than young Europeans and education actors.
Base: Total
Young Europeans
Recruiters
Education actors
Optimistic
%
72
60
72
More precisely, are you optimistic or pessimistic about the following aspects of the future of work? – Education and training
« EDUCATION AND TRAINING »
15
Almost 3 young Europeans in 4 are optimistic about the future of education and training, but the
French are much less positive than the Germans or British.
More precisely, are you optimistic or pessimistic about the following aspects of the future of work? – Education and training
22%
50%
23%
5%
Very optimistic
Rather optimistic
Rather pessimistic
Very pessimistic
Optimistic
72%
Pessimistic
28%
Optimistic in %
59%
69%
80%
77%
72%
Young Europeans
« EDUCATION AND TRAINING »
16
82 84 80
69 89 77
65 63 53
60 77 60
51 45 46
A majority of the 3 targets are optimistic about various aspects of the future of work, except
about the economic perspectives for their country.
More precisely, are you optimistic or pessimistic about the following aspects of the future of work?
Technological progress
(for instance, tools powered by AI which allow the simulation
of intelligent behaviour in computers)
More flexible ways of working
in the gig/collaborative economy
Values that will be prevalent in the workplace
Changes in how people are managed
(less hierarchy, more horizontal, project based)
Economic perspectives for your country (growth,
employment rate etc.)
Optimistic %
Young Europeans Recruiters Education actors
17
38
18
15
13
12
44
51
50
47
39
14
26
30
34
40
4
5
5
6
9
Very optimistic Rather optimistic
Rather pessimistic Very pessimistic
Young Europeans are enthusiastic about technological progress, a bit more worried on other
changes such as values, management and economic perspectives.
More precisely, are you optimistic or pessimistic about the following aspects of the future of work?
Young Europeans
Optimistic
%
82
69
65
60
51
Technological progress
(for instance, tools powered by AI which allow the simulation of
intelligent behaviour in computers)'
More flexible ways of working in the gig/collaborative economy
Values that will be prevalent in the workplace
Changes in how people are managed
(less hierarchy, more horizontal, project based
Economic perspectives for your country
(growth, employment rate etc.)
18
TOTAL
82 80 83 79 80 88
69 63 76 72 67 66
65 58 70 67 67 65
60 54 63 60 64 59
51 41 51 60 54 49
On all these subjects, the young French are the least optimistic.
More precisely, are you optimistic or pessimistic about the following aspects of the future of work?
Technological progress (…)
More flexible ways of working
in the gig/collaborative economy
Values that will be prevalent in the workplace
Changes in how people are managed (…)
Economic perspectives for your country (...)
Optimistic %
Young Europeans
19
Young Europeans, recruiters and education actors interviewed feel well prepared to the
fourth Industrial revolution, which explains why they are so much optimistic about the future
of work.
Many people think that we are currently living a fourth industrial revolution, which will fundamentally change the way we live and
work, with the current development of technologies such as robotics, Internet of Things (IOT), virtual reality and artificial
intelligence (AI). Do you think the following actors are well prepared to what is considered as the fourth industrial revolution
(including the development of A.I.)?
Young people 78 79 73
Yourself 77 70 74
People currently in the workforce 62 35 42
Your country in general 56 35 40
Retired people 23 7 6
Yes %
Young Europeans Recruiters Education actors
20
34
27
11
11
6
44
50
51
45
17
17
18
33
37
38
5
5
5
7
39
Yes, absolutely Yes, to some extent
No, rather not No, not at all
When they judge their own level of preparation, young Europeans are however more
cautious than when they rate the one of their fellows.
Do you think the following actors are well prepared to what is considered as the fourth industrial revolution (including the
development of A.I.)?
Young Europeans
Yes
%
78
77
62
56
23
Young people
Yourself
People currently in the workforce
Your country in general
Retired people
21
Young Spanish are the ones who feel the best prepared, young French people are the most
cautious when judging their level of preparation.
Do you think the following actors are well prepared to what is considered as the fourth industrial revolution (including the
development of A.I.)?
27%
50%
18%
5%
Yes, absolutely
Yes, to some extent
No, rather not
No, not at all
Yes
77%
No
23%
Yes in %
70%
84%
80%
76%
73%
Young Europeans
« Yourself »
22
RESPONSIBILITY FOR EMPLOYMENT
23
Young Europeans, recruiters and education actors consider schools and universities as the
main responsible actor to prepare young people for their first job.
Who do you think should be held as the main responsible actor to prepare young people…
« FOR THEIR FIRST JOB »
Schools / universities 60 73 72
Businesses 14 11 6
Governments 11 2 3
Young people themselves 8 7 12
Parents and family members 7 7 7
Young Europeans Recruiters Education actors
24
However, when it comes to their future at work, young Europeans and recruiters consider
businesses as the main responsible actor.
Who do you think should be held as the main responsible actor to prepare young people…
Businesses 33 44 28
Schools / universities 29 24 32
Young people themselves 17 16 24
Governments 15 9 11
Parents and family members 6 6 5
Young Europeans Recruiters Education actors
« FOR THEIR FUTURE AT WORK »
25
60%
14%
11%
8%
7%
When it comes to their future at work, young French and Germans consider businesses as the
main responsible actor, but the British and Spanish cite schools and universities first.
Who do you think should be held as the main responsible actor to prepare young people…
Young Europeans
Schools / universities
Businesses
Governments
Young people themselves
Parents and family members
29%
33%
15%
17%
6%
« FOR THEIR FIRST JOB »
Actor n°1 in all
the countries
Actor n°2 in the UK
« FOR THEIR FUTURE AT WORK »
Actor n°1 in the
UK and Spain
Actor n°1 in
France and
Germany
26
51
41
40
36
33
31
32
25
15
26
26
38
1
2
2
1
Yes, for everybody who wants / needs it
Yes, but only for some people
No
Don't know
For businesses, building the future at work of their employees means making available on-
the-job training within their company, which is not always the case.
Is on-the-job training made available within your company on the following topics?
Yes
%
84
72
72
61
Specialist knowledge of the sector
IT skills
Soft skills (interpersonal qualities, etc.)
Language skills
Recruiters
27
39%
51%
8% 2%
9 recruiters in 10 consider indeed that their organisation should have an input on how
education institutions are preparing students for the future of work.
10%
45%28%
17%
Yes, absolutely Yes, somewhat
No, not really No, not at all
Has an
input
55%
Does your organisation have any input on how (higher) education
institutions are preparing students for the future of work?
Recruiters
Do you think your organisation should have an input in how
(higher) education institutions are preparing students for the
future of work?
Should
have an
input
90%
Recruiters
INTEGRATION OF MIGRANTS
29
16
2
9
41
28
29
35
49
48
8
19
13
2
1
18
4
16
42
25
33
32
52
39
8
17
12
2
Yes, a lot Yes, somewhat
No, not really No, not at all
Don't know
When it comes to facilitating the integration of migrants in the job market, recruiters and
education actors are especially critical of the efforts of the education system and businesses.
Base: Total
Young Europeans
Recruiters
Education actors
Yes
%
60
29
49
« EDUCATION SYSTEM » « BUSINESSES »
Yes
%
57
30
38
Do you think the following actors facilitate the integration of migrants in the job market?
30
However, a majority of young Europeans (except the French) believe that the education
system facilitates the integration of migrants in the job market.
Do you think the following actors facilitate the integration of migrants in the job market?
18%
42%
32%
8%
Yes, a lot
Yes, somewhat
No, not really
No, not at all
Yes
60%
No
40%
« EDUCATION SYSTEM »
Young Europeans
Yes in %
44%
67%
61%
68%
61%
31
Differences of perception between the countries are even sharper when it comes to the
efforts done by businesses: highest in the UK and Germany and lowest in France.
Do you think the following actors facilitate the integration of migrants in the job market?
16%
41%
35%
8%
Yes, a lot
Yes, somewhat
No, not really
No, not at all
Yes
57%
No
43%
Young Europeans
« BUSINESSES »
Yes in %
36%
55%
69%
72%
53%
32
PERCEPTION OF EDUCATION SYSTEM
33
10
1
3
32
10
33
45
67
51
13
22
11
2
10
1
4
38
22
45
41
64
43
11
13
6
2
Very well Rather well
Rather poorly Very poorly
Don't know
Young Europeans, education actors and especially recruiters are very critical when judging
how well the education system of their country prepares young people for the job market.
Base: Total
Young Europeans
Recruiters
Education actors
Well
%
48
23
49
How well do you think the education system (including higher education) in your country prepares young people…
«TO ENTER
THE JOB MARKET »
«TO BUILD A PROFESSIONAL
CAREER PATH?*»
Well
%
42
11
36
*(not only to find a first job but also the next ones)
34
Less than 1 young European in 2 considers the education system of his / her country
prepares young people well to enter the job market.
10%
38%
41%
11%
Very well
Rather well
Rather poorly
Very poorly
Well
48%
Poorly
52%
YES IN %
37%
44%
54%
43%
59%
YOUNG EUROPEANS
How well do you think the education system (including higher education) in your country prepares young people…
« TO ENTER THE JOB MARKET »
35
Development of work experience
(encourage training sessions, entrepreneurial initiatives,
alternate time spent at school / in company)
66 71 66
Career counselling 37 31 30
Project-based learning 34 40 43
Quality and training of teachers 33 26 38
Capacity to understand the job market trends 29 32 19
Don’t know 1 - 2
To improve this state of things, the 3 populations agree that work experience should be
developed.
What do you think the education system in your country (including higher education) should develop in order to improve the way
it prepares young people to enter the job market?
Young Europeans Recruiters Education actors
Total > 100, several answers possible
36
When it comes to defining their professional choices, young Europeans also expect better
support, especially in Spain.
Would you like to be better supported as you define your professional choices (teachers advice, career counselling, etc.)?
36%
52%
10% 2%
Yes, very much Yes, somewhat
No, not really No, not at all
Yes
88%
No
12%
Young Europeans
TOTAL Yes
Including
« Yes, very much »
89 32
90 35
84 36
84 28
94 48
37
Young Europeans, education actors and especially recruiters are also doubtful the
education young people receive is preparing them properly for the future of work.
11
1
3
45
27
52
35
62
40
9
10
4
1
Yes, totally Yes, somewhat
No, not really No, not at all
Don't know
Young Europeans
Recruiters
Education actors
Yes
%
56
28
55
Do you think that the education [you received prepared/the education young people receive is preparing them] properly for the
future of work?
38
French young people are however a bit more confident than other Europeans about the quality
of the preparation to the future of work provided by their education system.
11%
45%
35%
9%
Yes, totally
Yes, somewhat
No, not really
No, not at all
Yes
56%
No
44%
YES IN %
62%
59%
53%
48%
59%
YOUNG EUROPEANS
Do you think that the education you received prepared (or is currently preparing) you properly for the future of work?
39
Almost 4 education actors in 10 consider themselves that they are poorly equipped to
prepare students for jobs that they think will be in demand in 10 years.
12%
50%
37%
1%
Yes, very well
Yes, rather well
No, rather poorly
No, very poorly
Well
62%
No
38%
Do you feel equipped to prepare students for jobs that you think will be in demand in 10 years?
Education actors
40
Young Europeans, recruiters and education actors consider vocational schools as the
institutions preparing young people the best for the future of work.
Do you feel that in your country the following institutions prepare young people well for the future of work?
Vocational schools 78 77 77
Higher education institutions
(universities / schools, etc.) 62 41 67
High schools 42 12 16
Well %
Young Europeans Recruiters Education actors
41
The French youth are the most confident about the quality of the preparation of their
vocational schools, but the least about the one of their higher education institutions and
high schools.
Do you feel that in your country the following institutions prepare young people well for the future of work?
TOTAL
78 86 65 79 79 82
62 52 64 67 66 62
42 30 35 50 58 35
Vocational schools
Higher education institutions
(universities / schools, etc.)
High schools
Young Europeans
Well %
42
Young Europeans are convinced that work experience is key to prepare students for the
future of work, which explains partly why the trust in vocational schools is so high.
In your opinion, how important is work experience (training, student jobs, and apprenticeships) to prepare students for the future
of work?
62%
35%
3%
Essential
Important but not essential
Not important and not essential
Essential or
important
97%
Essential in %
70%
60%
54%
65%
59%
Young Europeans
43
SKILLS NEEDED IN THE FUTURE
44
A majority consider that recruiters generally give too much importance to having a degree, or
even a degree that exactly relates to the job they are hiring for.
Do you think that recruiters generally give too much or not enough importance to the following aspects?
Having a degree / diploma 59 77 66
Having a degree that exactly relates to
the job they are hiring for 55 84 73
Having previous work experience 68 65 70
Too much %
Young Europeans Recruiters Education actors
45
20%
39%
20%
5%
16%
Really too much
A bit too much
Not really enough
Not enough at all
The right importance
The young French and Germans are the most critical about the excessive importance
given by recruiters to diploma.
Do you think that recruiters generally give too much or not enough importance to the following aspects?
Too much %
Too much
59%
62%
56%
62%
55%
56%
Young Europeans
« HAVING A DEGREE / DIPLOMA »
Not enough
25%
46
On the contrary, a majority agree that soft skills are not enough considered by recruiters.
Do you think that recruiters generally give too much or not enough importance to the following aspects?
8
1
1
21
3
5
41
56
58
16
27
17
14
13
19
Really too much A bit too much
Not really enough Not enough at all
The right importance
Young Europeans
Recruiters
Education actors
Not enough
%
57
83
75
« SOFT SKILLS
(EMPATHY, TEAM SPIRIT…)»
47
8%
21%
41%
16%
14%
Really too much
A bit too much
Not really enough
Not enough at all
The right importance
The French and Spanish youth are especially critical about soft skills not being enough
considered, although less than education actors and recruiters themselves.
Do you think that recruiters generally give too much or not enough importance to the following aspects?
Not enough %
Too much
29%
61%
60%
55%
58%
53%
Young Europeans
Not enough
57%
« SOFT SKILLS
(EMPATHY, TEAM SPIRIT…)»
48
25%
58%
13%
4%
Hard skills or academic background remain obviously a very important criteria for
recruiters, but soft skills are also often decisive today.
YES
96%
As a recruiter, do you think that today you pay attention to the soft skills of job applicants you meet?
Recruiters Yes, even more than their hard
skills or academic background
Yes, as much as their hard skills
or academic background
Yes, but less than their hard
skills or academic background
No, not really
49
To develop soft skills or human qualities such as
empathy, openness, ability to work with others, etc.
41 57 65
To do a lot of training in firms when still a student 39 51 35
To study in a school / university that works with
businesses to define the curriculum
31 47 35
To do some gig jobs / student jobs
while they are still studying
25 10 10
To study in a place where teachers feel they are
responsible for helping their students find a job
23 18 21
To have a very good academic background / diploma 16 8 23
To be ready for work, the 3 populations consider it is very important to develop soft skills or human
qualities, even more than having a very good academic background or diploma. Studying in a school that
works with businesses to define the curriculum is also considered as a strong asset by recruiters.
To be ready for work, what do you think is the most important aspect for young people to have from among the following?
Young Europeans Recruiters Education actors
Total > 100, several answers possible
50
Young Europeans, recruiters and education actors do not agree on the most important
subject to teach at school in the coming years.
In the coming years, which subjects among the following do you think will be the most important to teach at school?
Several answers possible
Young Europeans
1
32
1
32
1
32
Recruiters Education actors
Computer science
CodingForeign
languages
Foreign
languages
Computer
science
Ethics
Ethics
Computer
science
Foreign
languages
51
Computer science 55 38 37
Foreign languages 38 44 36
Coding 33 18 21
Ethics 22 35 41
Cognitive psychology 20 31 21
Mindfulness or meditation (for brain capacity
enhancement)
19 16 17
Humanities (history and philosophy) 11 15 20
Young Europeans give much more importance than others to computer science, which
recruiters and education actors certainly consider as granted.
Base: Total
Young Europeans Recruiters Education actors
Total > 100, several answers possible
In the coming years, which subjects among the following do you think will be the most important to teach at school?
52
In a logical manner, the 3 populations have different views about the most needed skills at
work in the next 10 years and young Europeans are the only ones to cite computer skills
among the 3 most important.
In your opinion, from among the following skills, which ones will be the most important at work in the next 10 years?
Young Europeans
1
32
1
32
1
32
Recruiters Education actors
Computer skills (including coding)
and ability to interact with AI tools
Foreign
languages
Flexibility/
adaptability
Flexibility/
adaptability
Ability to self
train
Foreign languages +
Ability to work in a team
Flexibility/
adaptability
Ability to solve
problems
Ability to self
train
53
Computer skills (including coding)
and ability to interact with AI tools
44 26 27
Flexibility/adaptability 37 64 52
Foreign languages 35 35 18
Ability to solve problems 27 33 44
Ability to work in a team 26 35 33
Communication skills 23 16 20
Ability to self-train 22 40 34
Creativity 18 17 28
Critical thinking 15 14 31
Strong leadership 13 7 2
Empathy 11 9 8
The need for flexibility and adaptability is much more emphasized by recruiters and education
actors than by young Europeans who tend to underestimate their importance.
In your opinion, from among the following skills, which ones will be the most important at work in the next 10 years?
Young Europeans Recruiters Education actors
54
Ability to work in a team 77 80 78
Ability to solve problems 70 46 58
Communication skills 67 61 61
Critical thinking 65 52 51
Ability to self-train 62 49 47
Flexibility/adaptability 61 54 56
Foreign languages 59 63 62
Creativity 56 51 51
Computer skills (including coding)
and ability to interact with AI tools
56 56 56
Empathy 52 37 37
Strong leadership 41 23 34
Average number of YES 6.7 /11 5.7/11 5.9/11
This lack of awareness of the youth on the importance given to flexibility and adaptability is all the more
problematic than recruiters and education actors are rather critical about the level of preparation of young
people on this subject.
Do you think [you/young appliant you are meeting/young people around you] are well prepared and sensitised to the following
skills / competencies or qualities?
Young Europeans Recruiters Education actors
Yes %
Strong expectations not met
55
DIGITAL BADGES AND CERTIFICATIONS
56
When it comes to digital badges and certifications in the future, a majority consider it will
be a very good way to certify some skills, without replacing traditional degrees.
21
11
8
64
71
69
15
16
22
2
1
Replace traditional degrees
Be a very good way to certify some skills, without replacing “traditional” degrees
Be a gadget, something not really useful
Don't know
Young Europeans
Recruiters
Education actors
In the future, do you think that digital badges and certifications will…?
57
Recruiters are today rather unlikely to hire people without university degree but with
online learning certification. Relevant work experience remains more valued.
Recruiters
How would you rate your likelihood to hire people in the following situations on a scale of 0 (very unlikely) to 10 (very likely)?
No certification or degree
but relevant work experience
6.8
With university degree
but in another field than the one
relevant for the job
5.4
Without university degree
but with Employer “badges or
certifications”
5.2
Without university degree
but with online learning certification
4.3
Average rate / 10
58
ABOUT IPSOS
Ipsos ranks third in the global research industry. With a strong
presence in 88 countries, Ipsos employs more than 16,000
people and has the ability to conduct research programs in
more than 100 countries. Founded in France in 1975, Ipsos is
controlled and managed by research professionals. They have
built a solid Group around a multi-specialist positioning – Media
and advertising research; Marketing research; Client and
employee relationship management; Opinion & social research;
Mobile, Online, Offline data collection and delivery.
GAME CHANGERS
At Ipsos we are passionately curious about people, markets, brands and society.
We deliver information and analysis that makes our complex world easier and
faster to navigate and inspires our clients to make smarter decisions.
We believe that our work is important. Security, simplicity, speed and substance
applies to everything we do.
Through specialisation, we offer our clients a unique depth of knowledge and
expertise. Learning from different experiences gives us perspective and inspires
us to boldly call things into question, to be creative.
By nurturing a culture of collaboration and curiosity, we attract the highest calibre
of people who have the ability and desire to influence and shape the future.
“GAME CHANGERS” - our tagline - summarises our ambition.
FIND US
www.ipsos.fr facebook.com/ipsos.fr
@IpsosFrancevimeo.com/ipsos
©Ipsos
Ad hoc studies
© 2019 Ipsos. ALL RIGHTS RESERVED.
This document constitutes the sole and exclusive property of Ipsos. Ipsos retains all copyrights and other rights
over, without limitation, Ipsos' trademarks, technologies, methodologies, analyses and know how included or
arising out of this document. The addressee of this document undertakes to maintain it confidential and not to
disclose all or part of its content to any third party without the prior written consent of Ipsos.
Ipsos is listed on Eurolist - NYSE-Euronext. The company is part of the SBF 120
and the Mid-60 index and is eligible for the Deferred Settlement Service (SRD).
ISIN code FR0000073298, Reuters ISOS.PA, Bloomberg IPS:FP
www.ipsos.com

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Préparer la nouvelle génération à l'évolution du travail

  • 1. 1 Conducted for By Preparing the New Generation for the Future of Work A survey of European youth, employers and universities WISE in collaboration with JobTeaser January 2019 Amandine Lama & Stéphane Zumsteeg
  • 2. 2 Technical specifications – 5 countries selected Countries surveyed: Belgium
  • 3. 3 Quantitative survey : 3 different targets SAMPLES SURVEY DATE METHOD Online survey, Ipsos online panel. Representative samples of the population aged 18 to 25 y.o. in each of the surveyed countries Quota method: gender, age, occupation, region and town category This report has been produced in accordance with international standard ISO 20252 "Market, opinion and social research". This report was proofread by Amandine Lama, Account Director. 2517 Europeans aged 18-25 Including at least 500 respondants in each of the surveyed countries. 381 recruiters Members of JobTeaser community Online consultation, contacts provided by JobTeaser. People working in firms in the 5 countries selected. 192 education actors Members of WISE community and schools in contact with JobTeaser Online consultation, contacts provided by WISE and JobTeaser. People interested by innovation in Education from WISE community and from career centers of schools in contact with Job Teaser in firms in the 5 countries selected. 10-24 January 10-24 January 10-22 January
  • 4. 4 PORTRAIT OF YOUNG EUROPEANS : Perceived level of employability, criteria for choosing a job and readiness for mobility
  • 5. 5 On a scale of 0 to 10, young Europeans rate their level of employability at 6.7 on average, the French being the most humble (or pessimistic) in their evaluation. On a scale from 0 to 10, how would you rate your level of employability, that is your level of competence and skills that make you attractive for a recruiter? Average rate /10 6.4 6.9 6.7 6.7 6.6 Young Europeans Average rate: 6.7/10 Men 6.8/10 Women 6.6/10 Currently studying in : High school: 6.7 Professional / vocational school: 6.4 University: 6.7 Other institution for higher education: 6.6
  • 6. 6 Despite what recruiters think, the level of salary is the main criteria for young people when choosing a job. Among the following things, what are the most important criteria for you when choosing a job?/In your opinion, what are the criteria to which young people assign the biggest importance when they choose a job? Young Europeans 1 32 1 32 1 32 Recruiters Education actors Level of salary Work-life balance Career progression/ prospects + job with a purpose Level of salary Work-life balance Career progression/ prospects + job with a purpose Career progression/ prospects Level of salary Work-life balance
  • 7. 7 The level of salary is the criteria number one in all the countries surveyed. Among the following things, what are the most important criteria for you when choosing a job? Young Europeans Level of salary Work-life-balance Career progression / prospects A job with a purpose Location (close to home or easy to access) Title offered / level of responsibilities Corporate Social Responsibility Fame of the firm Role models / inspiring people in management Organisational culture of the firm 57% 46% 37% 37% 35% 15% 11% 10% 10% 9% Criteria n°1 in all the countries UK 52% France 43% UK 42% UK 42% Belgium and Spain 16% UK 40% Spain 21% Germany 18% Total > 100, several answers possible
  • 8. 8 54% 40% 38% 36% 33% 16% 13% 12% 11% 9% 59% 52% 36% 38% 38% 14% 8% 11% 9% 9% And even more cited by girls than boys. Young women among other things also tend to value more work-life balance and location as a criteria. Among the following things, what are the most important criteria for you when choosing a job? Young Europeans Level of salary Work-life-balance Career progression / prospects A job with a purpose Location (close to home or easy to access) Title offered / level of responsibilities Fame of the firm Corporate Social Responsibility Role models / inspiring people in management Organisational culture of the firm Total > 100, several answers possible
  • 9. 9 In another city In another region / state of your country In another European country In another country of the world 44 27 18 18 41 40 32 27 12 24 31 27 3 9 19 28 Yes, certainly Yes, probably No, probably not No, certainly not Although young Europeans are a majority to be ready to accept a job far from their home, young women are indeed slightly more reluctant in doing so. Would you be ready to accept a job…? Young Europeans Total Unemployed looking for a job 85 85 85 82 67 68 64 63 50 53 47 44 45 48 41 41 YES in %
  • 10. 10 Young French and Spanish are particularly ready to accept a job away from their home. Would you be ready to accept a job…? Young Europeans Total 85 89 75 87 88 86 67 71 59 62 66 73 50 53 43 44 50 60 45 51 43 39 41 51 In another city In another region / state of your country In another European country In another country of the world Yes %
  • 11. 11 PERCEPTION OF THE FUTURE OF WORK
  • 12. 12 20 13 12 58 73 62 19 12 23 3 2 3 Very optimistic Rather optimistic Rather pessimistic Very pessimistic A majority of young Europeans, recruiters and education actors are optimistic about the future of work on the whole. When you think of the future of work, that is the way people will work in 10 years (tools they will have, relations with their colleagues, organisation at the workplace, management…), are you…? Young Europeans Recruiters Education actors Optimistic % 78 86 74
  • 13. 13 More than 3 young Europeans out of 4 are optimistic about it, the most enthusiastic being the German youth, and the least the French. When you think of the future of work, that is the way people will work in 10 years (tools they will have, relations with their colleagues, organisation at the workplace, management…), are you…? 20% 58% 19% 3% Very optimistic Rather optimistic Rather pessimistic Very pessimistic Optimistic 78% Pessimistic 22% Optimistic in % 72% 79% 81% 79% 77% Young Europeans
  • 14. 14 22 9 10 50 51 62 23 34 23 5 6 4 1 Very optimistic Rather optimistic Rather pessimistic Very pessimistic Don't know When it comes to the future of education and training, recruiters are slightly less optimistic than young Europeans and education actors. Base: Total Young Europeans Recruiters Education actors Optimistic % 72 60 72 More precisely, are you optimistic or pessimistic about the following aspects of the future of work? – Education and training « EDUCATION AND TRAINING »
  • 15. 15 Almost 3 young Europeans in 4 are optimistic about the future of education and training, but the French are much less positive than the Germans or British. More precisely, are you optimistic or pessimistic about the following aspects of the future of work? – Education and training 22% 50% 23% 5% Very optimistic Rather optimistic Rather pessimistic Very pessimistic Optimistic 72% Pessimistic 28% Optimistic in % 59% 69% 80% 77% 72% Young Europeans « EDUCATION AND TRAINING »
  • 16. 16 82 84 80 69 89 77 65 63 53 60 77 60 51 45 46 A majority of the 3 targets are optimistic about various aspects of the future of work, except about the economic perspectives for their country. More precisely, are you optimistic or pessimistic about the following aspects of the future of work? Technological progress (for instance, tools powered by AI which allow the simulation of intelligent behaviour in computers) More flexible ways of working in the gig/collaborative economy Values that will be prevalent in the workplace Changes in how people are managed (less hierarchy, more horizontal, project based) Economic perspectives for your country (growth, employment rate etc.) Optimistic % Young Europeans Recruiters Education actors
  • 17. 17 38 18 15 13 12 44 51 50 47 39 14 26 30 34 40 4 5 5 6 9 Very optimistic Rather optimistic Rather pessimistic Very pessimistic Young Europeans are enthusiastic about technological progress, a bit more worried on other changes such as values, management and economic perspectives. More precisely, are you optimistic or pessimistic about the following aspects of the future of work? Young Europeans Optimistic % 82 69 65 60 51 Technological progress (for instance, tools powered by AI which allow the simulation of intelligent behaviour in computers)' More flexible ways of working in the gig/collaborative economy Values that will be prevalent in the workplace Changes in how people are managed (less hierarchy, more horizontal, project based Economic perspectives for your country (growth, employment rate etc.)
  • 18. 18 TOTAL 82 80 83 79 80 88 69 63 76 72 67 66 65 58 70 67 67 65 60 54 63 60 64 59 51 41 51 60 54 49 On all these subjects, the young French are the least optimistic. More precisely, are you optimistic or pessimistic about the following aspects of the future of work? Technological progress (…) More flexible ways of working in the gig/collaborative economy Values that will be prevalent in the workplace Changes in how people are managed (…) Economic perspectives for your country (...) Optimistic % Young Europeans
  • 19. 19 Young Europeans, recruiters and education actors interviewed feel well prepared to the fourth Industrial revolution, which explains why they are so much optimistic about the future of work. Many people think that we are currently living a fourth industrial revolution, which will fundamentally change the way we live and work, with the current development of technologies such as robotics, Internet of Things (IOT), virtual reality and artificial intelligence (AI). Do you think the following actors are well prepared to what is considered as the fourth industrial revolution (including the development of A.I.)? Young people 78 79 73 Yourself 77 70 74 People currently in the workforce 62 35 42 Your country in general 56 35 40 Retired people 23 7 6 Yes % Young Europeans Recruiters Education actors
  • 20. 20 34 27 11 11 6 44 50 51 45 17 17 18 33 37 38 5 5 5 7 39 Yes, absolutely Yes, to some extent No, rather not No, not at all When they judge their own level of preparation, young Europeans are however more cautious than when they rate the one of their fellows. Do you think the following actors are well prepared to what is considered as the fourth industrial revolution (including the development of A.I.)? Young Europeans Yes % 78 77 62 56 23 Young people Yourself People currently in the workforce Your country in general Retired people
  • 21. 21 Young Spanish are the ones who feel the best prepared, young French people are the most cautious when judging their level of preparation. Do you think the following actors are well prepared to what is considered as the fourth industrial revolution (including the development of A.I.)? 27% 50% 18% 5% Yes, absolutely Yes, to some extent No, rather not No, not at all Yes 77% No 23% Yes in % 70% 84% 80% 76% 73% Young Europeans « Yourself »
  • 23. 23 Young Europeans, recruiters and education actors consider schools and universities as the main responsible actor to prepare young people for their first job. Who do you think should be held as the main responsible actor to prepare young people… « FOR THEIR FIRST JOB » Schools / universities 60 73 72 Businesses 14 11 6 Governments 11 2 3 Young people themselves 8 7 12 Parents and family members 7 7 7 Young Europeans Recruiters Education actors
  • 24. 24 However, when it comes to their future at work, young Europeans and recruiters consider businesses as the main responsible actor. Who do you think should be held as the main responsible actor to prepare young people… Businesses 33 44 28 Schools / universities 29 24 32 Young people themselves 17 16 24 Governments 15 9 11 Parents and family members 6 6 5 Young Europeans Recruiters Education actors « FOR THEIR FUTURE AT WORK »
  • 25. 25 60% 14% 11% 8% 7% When it comes to their future at work, young French and Germans consider businesses as the main responsible actor, but the British and Spanish cite schools and universities first. Who do you think should be held as the main responsible actor to prepare young people… Young Europeans Schools / universities Businesses Governments Young people themselves Parents and family members 29% 33% 15% 17% 6% « FOR THEIR FIRST JOB » Actor n°1 in all the countries Actor n°2 in the UK « FOR THEIR FUTURE AT WORK » Actor n°1 in the UK and Spain Actor n°1 in France and Germany
  • 26. 26 51 41 40 36 33 31 32 25 15 26 26 38 1 2 2 1 Yes, for everybody who wants / needs it Yes, but only for some people No Don't know For businesses, building the future at work of their employees means making available on- the-job training within their company, which is not always the case. Is on-the-job training made available within your company on the following topics? Yes % 84 72 72 61 Specialist knowledge of the sector IT skills Soft skills (interpersonal qualities, etc.) Language skills Recruiters
  • 27. 27 39% 51% 8% 2% 9 recruiters in 10 consider indeed that their organisation should have an input on how education institutions are preparing students for the future of work. 10% 45%28% 17% Yes, absolutely Yes, somewhat No, not really No, not at all Has an input 55% Does your organisation have any input on how (higher) education institutions are preparing students for the future of work? Recruiters Do you think your organisation should have an input in how (higher) education institutions are preparing students for the future of work? Should have an input 90% Recruiters
  • 29. 29 16 2 9 41 28 29 35 49 48 8 19 13 2 1 18 4 16 42 25 33 32 52 39 8 17 12 2 Yes, a lot Yes, somewhat No, not really No, not at all Don't know When it comes to facilitating the integration of migrants in the job market, recruiters and education actors are especially critical of the efforts of the education system and businesses. Base: Total Young Europeans Recruiters Education actors Yes % 60 29 49 « EDUCATION SYSTEM » « BUSINESSES » Yes % 57 30 38 Do you think the following actors facilitate the integration of migrants in the job market?
  • 30. 30 However, a majority of young Europeans (except the French) believe that the education system facilitates the integration of migrants in the job market. Do you think the following actors facilitate the integration of migrants in the job market? 18% 42% 32% 8% Yes, a lot Yes, somewhat No, not really No, not at all Yes 60% No 40% « EDUCATION SYSTEM » Young Europeans Yes in % 44% 67% 61% 68% 61%
  • 31. 31 Differences of perception between the countries are even sharper when it comes to the efforts done by businesses: highest in the UK and Germany and lowest in France. Do you think the following actors facilitate the integration of migrants in the job market? 16% 41% 35% 8% Yes, a lot Yes, somewhat No, not really No, not at all Yes 57% No 43% Young Europeans « BUSINESSES » Yes in % 36% 55% 69% 72% 53%
  • 33. 33 10 1 3 32 10 33 45 67 51 13 22 11 2 10 1 4 38 22 45 41 64 43 11 13 6 2 Very well Rather well Rather poorly Very poorly Don't know Young Europeans, education actors and especially recruiters are very critical when judging how well the education system of their country prepares young people for the job market. Base: Total Young Europeans Recruiters Education actors Well % 48 23 49 How well do you think the education system (including higher education) in your country prepares young people… «TO ENTER THE JOB MARKET » «TO BUILD A PROFESSIONAL CAREER PATH?*» Well % 42 11 36 *(not only to find a first job but also the next ones)
  • 34. 34 Less than 1 young European in 2 considers the education system of his / her country prepares young people well to enter the job market. 10% 38% 41% 11% Very well Rather well Rather poorly Very poorly Well 48% Poorly 52% YES IN % 37% 44% 54% 43% 59% YOUNG EUROPEANS How well do you think the education system (including higher education) in your country prepares young people… « TO ENTER THE JOB MARKET »
  • 35. 35 Development of work experience (encourage training sessions, entrepreneurial initiatives, alternate time spent at school / in company) 66 71 66 Career counselling 37 31 30 Project-based learning 34 40 43 Quality and training of teachers 33 26 38 Capacity to understand the job market trends 29 32 19 Don’t know 1 - 2 To improve this state of things, the 3 populations agree that work experience should be developed. What do you think the education system in your country (including higher education) should develop in order to improve the way it prepares young people to enter the job market? Young Europeans Recruiters Education actors Total > 100, several answers possible
  • 36. 36 When it comes to defining their professional choices, young Europeans also expect better support, especially in Spain. Would you like to be better supported as you define your professional choices (teachers advice, career counselling, etc.)? 36% 52% 10% 2% Yes, very much Yes, somewhat No, not really No, not at all Yes 88% No 12% Young Europeans TOTAL Yes Including « Yes, very much » 89 32 90 35 84 36 84 28 94 48
  • 37. 37 Young Europeans, education actors and especially recruiters are also doubtful the education young people receive is preparing them properly for the future of work. 11 1 3 45 27 52 35 62 40 9 10 4 1 Yes, totally Yes, somewhat No, not really No, not at all Don't know Young Europeans Recruiters Education actors Yes % 56 28 55 Do you think that the education [you received prepared/the education young people receive is preparing them] properly for the future of work?
  • 38. 38 French young people are however a bit more confident than other Europeans about the quality of the preparation to the future of work provided by their education system. 11% 45% 35% 9% Yes, totally Yes, somewhat No, not really No, not at all Yes 56% No 44% YES IN % 62% 59% 53% 48% 59% YOUNG EUROPEANS Do you think that the education you received prepared (or is currently preparing) you properly for the future of work?
  • 39. 39 Almost 4 education actors in 10 consider themselves that they are poorly equipped to prepare students for jobs that they think will be in demand in 10 years. 12% 50% 37% 1% Yes, very well Yes, rather well No, rather poorly No, very poorly Well 62% No 38% Do you feel equipped to prepare students for jobs that you think will be in demand in 10 years? Education actors
  • 40. 40 Young Europeans, recruiters and education actors consider vocational schools as the institutions preparing young people the best for the future of work. Do you feel that in your country the following institutions prepare young people well for the future of work? Vocational schools 78 77 77 Higher education institutions (universities / schools, etc.) 62 41 67 High schools 42 12 16 Well % Young Europeans Recruiters Education actors
  • 41. 41 The French youth are the most confident about the quality of the preparation of their vocational schools, but the least about the one of their higher education institutions and high schools. Do you feel that in your country the following institutions prepare young people well for the future of work? TOTAL 78 86 65 79 79 82 62 52 64 67 66 62 42 30 35 50 58 35 Vocational schools Higher education institutions (universities / schools, etc.) High schools Young Europeans Well %
  • 42. 42 Young Europeans are convinced that work experience is key to prepare students for the future of work, which explains partly why the trust in vocational schools is so high. In your opinion, how important is work experience (training, student jobs, and apprenticeships) to prepare students for the future of work? 62% 35% 3% Essential Important but not essential Not important and not essential Essential or important 97% Essential in % 70% 60% 54% 65% 59% Young Europeans
  • 43. 43 SKILLS NEEDED IN THE FUTURE
  • 44. 44 A majority consider that recruiters generally give too much importance to having a degree, or even a degree that exactly relates to the job they are hiring for. Do you think that recruiters generally give too much or not enough importance to the following aspects? Having a degree / diploma 59 77 66 Having a degree that exactly relates to the job they are hiring for 55 84 73 Having previous work experience 68 65 70 Too much % Young Europeans Recruiters Education actors
  • 45. 45 20% 39% 20% 5% 16% Really too much A bit too much Not really enough Not enough at all The right importance The young French and Germans are the most critical about the excessive importance given by recruiters to diploma. Do you think that recruiters generally give too much or not enough importance to the following aspects? Too much % Too much 59% 62% 56% 62% 55% 56% Young Europeans « HAVING A DEGREE / DIPLOMA » Not enough 25%
  • 46. 46 On the contrary, a majority agree that soft skills are not enough considered by recruiters. Do you think that recruiters generally give too much or not enough importance to the following aspects? 8 1 1 21 3 5 41 56 58 16 27 17 14 13 19 Really too much A bit too much Not really enough Not enough at all The right importance Young Europeans Recruiters Education actors Not enough % 57 83 75 « SOFT SKILLS (EMPATHY, TEAM SPIRIT…)»
  • 47. 47 8% 21% 41% 16% 14% Really too much A bit too much Not really enough Not enough at all The right importance The French and Spanish youth are especially critical about soft skills not being enough considered, although less than education actors and recruiters themselves. Do you think that recruiters generally give too much or not enough importance to the following aspects? Not enough % Too much 29% 61% 60% 55% 58% 53% Young Europeans Not enough 57% « SOFT SKILLS (EMPATHY, TEAM SPIRIT…)»
  • 48. 48 25% 58% 13% 4% Hard skills or academic background remain obviously a very important criteria for recruiters, but soft skills are also often decisive today. YES 96% As a recruiter, do you think that today you pay attention to the soft skills of job applicants you meet? Recruiters Yes, even more than their hard skills or academic background Yes, as much as their hard skills or academic background Yes, but less than their hard skills or academic background No, not really
  • 49. 49 To develop soft skills or human qualities such as empathy, openness, ability to work with others, etc. 41 57 65 To do a lot of training in firms when still a student 39 51 35 To study in a school / university that works with businesses to define the curriculum 31 47 35 To do some gig jobs / student jobs while they are still studying 25 10 10 To study in a place where teachers feel they are responsible for helping their students find a job 23 18 21 To have a very good academic background / diploma 16 8 23 To be ready for work, the 3 populations consider it is very important to develop soft skills or human qualities, even more than having a very good academic background or diploma. Studying in a school that works with businesses to define the curriculum is also considered as a strong asset by recruiters. To be ready for work, what do you think is the most important aspect for young people to have from among the following? Young Europeans Recruiters Education actors Total > 100, several answers possible
  • 50. 50 Young Europeans, recruiters and education actors do not agree on the most important subject to teach at school in the coming years. In the coming years, which subjects among the following do you think will be the most important to teach at school? Several answers possible Young Europeans 1 32 1 32 1 32 Recruiters Education actors Computer science CodingForeign languages Foreign languages Computer science Ethics Ethics Computer science Foreign languages
  • 51. 51 Computer science 55 38 37 Foreign languages 38 44 36 Coding 33 18 21 Ethics 22 35 41 Cognitive psychology 20 31 21 Mindfulness or meditation (for brain capacity enhancement) 19 16 17 Humanities (history and philosophy) 11 15 20 Young Europeans give much more importance than others to computer science, which recruiters and education actors certainly consider as granted. Base: Total Young Europeans Recruiters Education actors Total > 100, several answers possible In the coming years, which subjects among the following do you think will be the most important to teach at school?
  • 52. 52 In a logical manner, the 3 populations have different views about the most needed skills at work in the next 10 years and young Europeans are the only ones to cite computer skills among the 3 most important. In your opinion, from among the following skills, which ones will be the most important at work in the next 10 years? Young Europeans 1 32 1 32 1 32 Recruiters Education actors Computer skills (including coding) and ability to interact with AI tools Foreign languages Flexibility/ adaptability Flexibility/ adaptability Ability to self train Foreign languages + Ability to work in a team Flexibility/ adaptability Ability to solve problems Ability to self train
  • 53. 53 Computer skills (including coding) and ability to interact with AI tools 44 26 27 Flexibility/adaptability 37 64 52 Foreign languages 35 35 18 Ability to solve problems 27 33 44 Ability to work in a team 26 35 33 Communication skills 23 16 20 Ability to self-train 22 40 34 Creativity 18 17 28 Critical thinking 15 14 31 Strong leadership 13 7 2 Empathy 11 9 8 The need for flexibility and adaptability is much more emphasized by recruiters and education actors than by young Europeans who tend to underestimate their importance. In your opinion, from among the following skills, which ones will be the most important at work in the next 10 years? Young Europeans Recruiters Education actors
  • 54. 54 Ability to work in a team 77 80 78 Ability to solve problems 70 46 58 Communication skills 67 61 61 Critical thinking 65 52 51 Ability to self-train 62 49 47 Flexibility/adaptability 61 54 56 Foreign languages 59 63 62 Creativity 56 51 51 Computer skills (including coding) and ability to interact with AI tools 56 56 56 Empathy 52 37 37 Strong leadership 41 23 34 Average number of YES 6.7 /11 5.7/11 5.9/11 This lack of awareness of the youth on the importance given to flexibility and adaptability is all the more problematic than recruiters and education actors are rather critical about the level of preparation of young people on this subject. Do you think [you/young appliant you are meeting/young people around you] are well prepared and sensitised to the following skills / competencies or qualities? Young Europeans Recruiters Education actors Yes % Strong expectations not met
  • 55. 55 DIGITAL BADGES AND CERTIFICATIONS
  • 56. 56 When it comes to digital badges and certifications in the future, a majority consider it will be a very good way to certify some skills, without replacing traditional degrees. 21 11 8 64 71 69 15 16 22 2 1 Replace traditional degrees Be a very good way to certify some skills, without replacing “traditional” degrees Be a gadget, something not really useful Don't know Young Europeans Recruiters Education actors In the future, do you think that digital badges and certifications will…?
  • 57. 57 Recruiters are today rather unlikely to hire people without university degree but with online learning certification. Relevant work experience remains more valued. Recruiters How would you rate your likelihood to hire people in the following situations on a scale of 0 (very unlikely) to 10 (very likely)? No certification or degree but relevant work experience 6.8 With university degree but in another field than the one relevant for the job 5.4 Without university degree but with Employer “badges or certifications” 5.2 Without university degree but with online learning certification 4.3 Average rate / 10
  • 58. 58 ABOUT IPSOS Ipsos ranks third in the global research industry. With a strong presence in 88 countries, Ipsos employs more than 16,000 people and has the ability to conduct research programs in more than 100 countries. Founded in France in 1975, Ipsos is controlled and managed by research professionals. They have built a solid Group around a multi-specialist positioning – Media and advertising research; Marketing research; Client and employee relationship management; Opinion & social research; Mobile, Online, Offline data collection and delivery. GAME CHANGERS At Ipsos we are passionately curious about people, markets, brands and society. We deliver information and analysis that makes our complex world easier and faster to navigate and inspires our clients to make smarter decisions. We believe that our work is important. Security, simplicity, speed and substance applies to everything we do. Through specialisation, we offer our clients a unique depth of knowledge and expertise. Learning from different experiences gives us perspective and inspires us to boldly call things into question, to be creative. By nurturing a culture of collaboration and curiosity, we attract the highest calibre of people who have the ability and desire to influence and shape the future. “GAME CHANGERS” - our tagline - summarises our ambition. FIND US www.ipsos.fr facebook.com/ipsos.fr @IpsosFrancevimeo.com/ipsos ©Ipsos Ad hoc studies © 2019 Ipsos. ALL RIGHTS RESERVED. This document constitutes the sole and exclusive property of Ipsos. Ipsos retains all copyrights and other rights over, without limitation, Ipsos' trademarks, technologies, methodologies, analyses and know how included or arising out of this document. The addressee of this document undertakes to maintain it confidential and not to disclose all or part of its content to any third party without the prior written consent of Ipsos. Ipsos is listed on Eurolist - NYSE-Euronext. The company is part of the SBF 120 and the Mid-60 index and is eligible for the Deferred Settlement Service (SRD). ISIN code FR0000073298, Reuters ISOS.PA, Bloomberg IPS:FP www.ipsos.com