Slides talk about the benefits of animated videos

1. :-)
why animate?
sitash & manik
co-founders

2. ~ 750%
viral videos increase click
through rates
of people who watch videos
~ 68% pass links to their friends
informative still entertaining!
* ref: marketingexperiments.com

3. 65-85%
are more likely to purchase
people stay longer on
2 mins website with a video
after watching a video
6%
Increase in the store
sales
impact on sales
* ref: comscore 8 /2010, Reckitt Benckiser May 2012

4. 53x
Embedding You Tube video increases
front page search likelihood on Google
search engine effectiveness
* ref: forrester, 1/2010

5. 25-27%
lesser returns for products having a
customer support video
customer support
* ref: ice.com Internet Retailer 12/2009

6. easy to share

7. Global
A NASSCOM Innovator
EMERGE A TiE-EAP
of 2011 @ Company
company for GTS,
2012 Silicon Valley