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Be Your Own Boss
 An alternative path



   © Jason Ojukwu, 2009
Overview
•   Introduction
•   Positives & Negatives
•   Entrepreneurs
•   Skills
•   Product or Service
•   Popular Ideas
•   Research
•   Business Planning
•   Finance
•   Business Support from the CEDC
•   Questions
                               Be Your Own Boss – An Alternative Path
Introduction
 Entrepreneur:
–noun
 1. a person who organizes and manages any
  enterprise, especially a business, usually with
  considerable initiative and risk.




                               Be Your Own Boss – An Alternative Path
Start a business: Positives (+)
   Control your own future
   Add your style to doing things
   Make money
   Want to improve something
   Like taking a risk
   Gain satisfied customers


                             Be Your Own Boss – An Alternative Path
Start a business: Negatives (-)
   Increased risks
   Success can breed jealousy
   Longer working hours
   Uncertain income
   Failure can have a stigma




                           Be Your Own Boss – An Alternative Path
Entrepreneurs
 Richard Branson
   Founder of Virgin
 Jay-Z
   Founder of Roc-A-Fella Records
 Linda K Bennett
   Founder of LK Bennett
 Sonita Alleyne
   Founder of Somethin’ Else



                                Be Your Own Boss – An Alternative Path
Skills Required: General
•   Self-discipline – focus
•   Motivated – attracted to the challenge
•   Hard work – easy
•   Good communication skills
•   Confident networking skills
•   Takes constructive criticism
•   Ability to handle stress
•   Support from friends/family
•   Sound judgement
•   Vision, creativity and innovation

                                Be Your Own Boss – An Alternative Path
Skills Required: Specific
•   Knowledge of the market & customer needs
•   Learning to sell to others
•   Establishing a selling price which earns a profit
•   Negotiating and reaching agreement
•   Keeping accurate financial records
•   Managing money, loans, payments and receipts
•   Regulation, taxes and legal requirements
•   Controlling stock and work-flow

                                 Be Your Own Boss – An Alternative Path
Product vs. Service
• Products:

• Needs to be designed, tested, prototyped,
  approved, tooled for mass production,
  packaged and marketed

• Services:

• Needs to be unique and provide added-value.


                            Be Your Own Boss – An Alternative Path
10 Popular Ideas
•   Use your skills to supply product/service
•   Look at social trends
•   What is missing locally?
•   New technology for existing businesses
•   Sell other people’s products
•   Cash in on current trends
•   Copy idea that have worked elsewhere
•   Legal changes
•   Purchase an existing business
•   Look for labour shortages

                                 Be Your Own Boss – An Alternative Path
Researching Your Idea
• Market
• Competitors
• Customers




                    Be Your Own Boss – An Alternative Path
Business Plan
•   Title
•   Contents:
•   Executive Summary
•   Business Background/History
•   Products/Services
•   The Market and Marketing Strategy
•   Premises
•   Capital Expenditure
•   Management and Organisation
•   Business Formation
•   Financial Information
•   Appendices

                                   Be Your Own Boss – An Alternative Path
Financing Your Business Idea
• Croydon Loan Fund – operated by GLE
  – With loans ranging from: £2,001- £50,000, applicants
    will need to be serious about making a success of
    their business.
  – Eligibility is determined as follows: businesses
    between one -12months old are eligible for up to
    £10,000
  – For further details loans email: keith.m@gle.co.uk or
    visit: www.gle.co.uk/onelondon
• Test Trading Grant
  – £250 grant towards your test trading your business
    idea
  – Approved / Declined by Grant Fund Manager

                                  Be Your Own Boss – An Alternative Path
Thank you



 Questions




         Be Your Own Boss – An Alternative Path

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Be your own boss - jason ojukwu

  • 1. Be Your Own Boss An alternative path © Jason Ojukwu, 2009
  • 2. Overview • Introduction • Positives & Negatives • Entrepreneurs • Skills • Product or Service • Popular Ideas • Research • Business Planning • Finance • Business Support from the CEDC • Questions Be Your Own Boss – An Alternative Path
  • 3. Introduction  Entrepreneur: –noun  1. a person who organizes and manages any enterprise, especially a business, usually with considerable initiative and risk. Be Your Own Boss – An Alternative Path
  • 4. Start a business: Positives (+)  Control your own future  Add your style to doing things  Make money  Want to improve something  Like taking a risk  Gain satisfied customers Be Your Own Boss – An Alternative Path
  • 5. Start a business: Negatives (-)  Increased risks  Success can breed jealousy  Longer working hours  Uncertain income  Failure can have a stigma Be Your Own Boss – An Alternative Path
  • 6. Entrepreneurs  Richard Branson  Founder of Virgin  Jay-Z  Founder of Roc-A-Fella Records  Linda K Bennett  Founder of LK Bennett  Sonita Alleyne  Founder of Somethin’ Else Be Your Own Boss – An Alternative Path
  • 7. Skills Required: General • Self-discipline – focus • Motivated – attracted to the challenge • Hard work – easy • Good communication skills • Confident networking skills • Takes constructive criticism • Ability to handle stress • Support from friends/family • Sound judgement • Vision, creativity and innovation Be Your Own Boss – An Alternative Path
  • 8. Skills Required: Specific • Knowledge of the market & customer needs • Learning to sell to others • Establishing a selling price which earns a profit • Negotiating and reaching agreement • Keeping accurate financial records • Managing money, loans, payments and receipts • Regulation, taxes and legal requirements • Controlling stock and work-flow Be Your Own Boss – An Alternative Path
  • 9. Product vs. Service • Products: • Needs to be designed, tested, prototyped, approved, tooled for mass production, packaged and marketed • Services: • Needs to be unique and provide added-value. Be Your Own Boss – An Alternative Path
  • 10. 10 Popular Ideas • Use your skills to supply product/service • Look at social trends • What is missing locally? • New technology for existing businesses • Sell other people’s products • Cash in on current trends • Copy idea that have worked elsewhere • Legal changes • Purchase an existing business • Look for labour shortages Be Your Own Boss – An Alternative Path
  • 11. Researching Your Idea • Market • Competitors • Customers Be Your Own Boss – An Alternative Path
  • 12. Business Plan • Title • Contents: • Executive Summary • Business Background/History • Products/Services • The Market and Marketing Strategy • Premises • Capital Expenditure • Management and Organisation • Business Formation • Financial Information • Appendices Be Your Own Boss – An Alternative Path
  • 13. Financing Your Business Idea • Croydon Loan Fund – operated by GLE – With loans ranging from: £2,001- £50,000, applicants will need to be serious about making a success of their business. – Eligibility is determined as follows: businesses between one -12months old are eligible for up to £10,000 – For further details loans email: keith.m@gle.co.uk or visit: www.gle.co.uk/onelondon • Test Trading Grant – £250 grant towards your test trading your business idea – Approved / Declined by Grant Fund Manager Be Your Own Boss – An Alternative Path
  • 14. Thank you Questions Be Your Own Boss – An Alternative Path