The next section in this series includes information about: Google keep, Google my business, Google pagespeed, and Google resizer, Check out the SlideShare for more information.
2. Table
of
Contents
PageTitle Page Number
Developer Tools 4
Google Alerts 8
Google Analytics 13
Google Blogger 17
Google Calendar for Business 21
Google Correlate 24
Google Digital Garage 28
Google Drawings 32
Google Feedburner 37
Google for Retail Business 42
Google Forms 46
Google Groups 51
3. Table
of
Contents
PageTitle Page Number
Google Keep 56
Google My Business 60
Google PageSpeed 64
Google Resizer 67
Google Scholar 71
GoogleTrends 74
Hangouts for Business 80
Keyword Planner 84
Public Data Explorer 88
Think with Google 91
URL Shortener 95
Webmaster Tools 99
Work Cited 103
5. Google
Keep
Google Keep helps companies
manage notes and daily
chores
Best part of Google Keep is its
native integration with other
Google services
It has a system for setting
reminders that tie directly
into other Google services
The app can remind
consumers about a note at a
specific date and time or at a
certain location
Google Keep also sends
notifications to consumers
phones or to their Inboxes
Compiled by Author from: profitbooks.net
6. Google
Keep
Advantages
Compiled by Author from: pcmag.com
An AndroidWidget:
Always on, Always Live
Filter Search
Share and Collaborate
with Others
TranscribeText from
Images
7. Google
Keep
Advantages
Compiled by Author from: pcmag.com
• Allows for seamlessness of notes between
devices and is easy to load
An Android
Widget: Always
on, Always Live
• Notes can be filtered by word or phrase,
color, by notes that have reminders or
audio and more
Filter Search
• Notes can be shared with anyone: they can
edit them and all changes are reflected with
everyone that the note is shared with
Share and
Collaborate with
Others
• Keep has the ability to transcribe text from
photographs that can be uploaded to it
TranscribeText
from Images
9. Google
my
Business
Over 100 Billion searches are
performed on Google every month
If businesses are not discoverable on Google, they are losing out on a
huge opportunity
Google makes it easy for small business to list their business on
Google products such as Maps, Google+ and on their search engine
Google My Business is a free tool that lets people list their local
business easily
Its a great way to build a businesses web presence and helps them
generate more leads
Compiled by Author from: profitbooks.net
10. Google my
Business:
Advantages
Compiled by Author from: google.com
Bring in
Customers
by Sharing
Helpful
Information
Can Show
Companies
are Open for
Business
Discover
how People
Found the
Business
Engage
Online, and
Build
Customer
Loyalty
Keep them
Coming
back with
Regular
Updates
11. Google my
Business:
Advantages
Compiled by Author from: google.com
• Companies should make it count every time they are found on Search and Maps
• It’s easy to keep business listings fresh with new photos, custom open hours, and a free website
Bring in Customers by Sharing Helpful Information
• The listing appears right when people are search on Google Search and Maps
• Google My Business makes it easy to create and update listings; so they can stand out, and bring in
customers
Can Show Companies are Open for Business
• Learn how customers are interacting with the business listing
• Companies can figure out how people found them and where they are coming from
Discover how People Found the Business
• Build strong relationships with the people who matter most
• Start a conversation with customers by responding to reviews
Engage Online, and Build Customer Loyalty
• Give people a reason to drop by—share the latest news, specials, and offers so they know what’s
happening
Keep them Coming back with Regular Updates
13. Google
PageSpeed
Faster loading pages get better ranking on Google search engine
Google also suggests ways to fix the errors
With this tool, businesses can find the possible issues that might be slowing
down their websites
To help developers optimize webpages; Google introduced tools under the
name of PageSpeed
Google gives a lot of importance to how quickly webpages load as this
directly affects the visitor experience
Compiled by Author from: profitbooks.net
14. Google
PageSpeed
Advantages
Compiled by Author from: developers.google.com
It measures the performance
of a page for mobile and
desktop devices
PageSpeed Insights checks to
see if a page has
applied common performance
best practices and provides a
score, which ranges from 0 to
100 points
It’s being continually
improved, to account for new
performance best practices,
and the provided score will
change over time
PageSpeed Insights measures
how the page can improve its
performance on: time to
above-the-fold load and time
to full page load
Implementing the
suggestions improve the
relative performance of the
page
The absolute performance of
the page will still be
dependent upon a user’s
network connection
16. Google
Resizer
As more and more devices come up
with different screen sizes, crafting
a user experience for a website or
app that’s intuitive and powerful is
a tricky proposition
To help Web designers achieve a
balance, Google has introduced a
useful utility called Resizer
With this tool designers can test
Material Design across platforms,
and see where the breakpoints are
Compiled by Author from: profitbooks.net
17. Google
Resizer
Rather than hope for the best when designing a Webpage, Resizer
shows businesses — in real time — if the site is recursive for mobile
It was designed for Google’s material design but it works fine
with any URL
Its a great way to test how the website will be viewed on
different devices
Compiled by Author from: profitbooks.net
18. Google
Resizer
Advantages
Compiled by Author from: design.google & material.io
The resizer is updated as they continue to develop the tenets and specifics of
material design
There are many patterns to follow when a screen size changes the position of
specific components—revealing, transforming, dividing, reflowing, expanding, etc
Resizer helps designers and developers visualize which patterns will work best for
them
Demos are available to showcase some of the patterns offered
Companies can create a visual language that synthesizes classic principles of good
design with the innovation and possibility of technology and science
They can develop a single underlying system that allows for a unified experience
across platforms and device sizes
19. Work
Cited
“25 Free GoogleTools For Business -ThatYou Never Heard
About.” ProfitBooks.net, 19 May 2017,
www.profitbooks.net/google-for-business-free-tools/.
“5 Benefits of Using FeedBurner With WordPress.” Code Envato
Tuts , code.tutsplus.com/articles/5-benefits-of-using-feedburner-
with-wordpress--wp-29609.
“5 ReasonsYou Should Be Using Google Alerts.” OPEN Forum, 29
Nov. 2011, www.americanexpress.com/us/small-
business/openforum/articles/5-reasons-you-should-be-using-
google-alerts/.
“About PageSpeed Insights | PageSpeed Insights | Google
Developers.” Google, Google,
developers.google.com/speed/docs/insights/about?hl=en-
US&utm_source=PSI&utm_medium=incoming-
link&utm_campaign=PSI.
“Benefits of GoogleTrends.” TechAdvisory.org,
www.techadvisory.org/2014/04/the-benefits-of-google-trends/.
“Blogger.” Blogger.com - Create a unique and beautiful blog. It's
easy and free., www.blogger.com/about/?r=1-null_user.
20. Work
Cited
“Boost your digital knowledge.” LearnOnline Marketing - Free
TrainingCourse From Google,
learndigital.withgoogle.com/digitalgarage/.
Dashevsky, Evan “7 ReasonsYou Might ActuallyWant to Use
Google Keep.” PCMAG, 12 May 2015,
www.pcmag.com/article2/0,2817,2483894,00.asp.
“Get the latest data, insights and inspiration from
Google.” Think with Google APAC,
apac.thinkwithgoogle.com/index.html.
“Google Analytics Solutions - Marketing Analytics &
Measurement.” Google, Google,
www.google.com/analytics/#?modal_active=none.
“Google Calendar vs. Google Calendar for
Business.” Chron.com, smallbusiness.chron.com/google-
calendar-vs-google-calendar-business-61343.html.
“Google Correlate.” Google Correlate, Google,
www.google.com/trends/correlate/.
21. Work
Cited
“Google Developers.” Google Developers,Google,
developers.google.com/products/.
“Google Forms .” Google, Google,
www.google.com/forms/about/.
“Google Groups.” Google Groups, Google,
groups.google.com/forum/#!overview.
“Google for Retail - Local and Online Retail Marketing
Solutions.” Google, Google,
www.google.com/retail/#?modal_active=none.
“Google My Business - GetYour Free Business Listing on
Google.” Google, Google, www.google.com/business/.
“Google Scholar: Advantages/Limitations of Google
Scholar.” ResearchGuides,
libguides.ecu.edu/c.php?g=89754&p=656912.
22. Work
Cited
“Google URL Shortener.” Google URL Shortener, goo.gl/.
“Hangouts.” Google Hangouts, Google, hangouts.google.com/.
“Introducing Resizer.” Google Design,
design.google/library/introducing-resizer/.
“Keyword Research & Strategy with Keyword Planner.” Google
AdWords, Google, adwords.google.com/home/tools/keyword-
planner/.
“Resizer.” Resizer - Material Design,
material.io/resizer/#device=window&width=840.
“WebmasterTools.” Google Search Console, Google,
www.google.com/webmasters/tools/ad-experience-
unverified?hl=en.
“Wondrous Ways to Use Google Drawings.” TechNotes Blog -
TCEA, 23 July 2016, www.tcea.org/blog/google-drawings/.