1. John Roche
jrrochejr@comcast.net  545 Pennroyal Lane Milton, GA 30004 770-330-0211
Objective and Phylosophy
Executive management in sales, consulting, project management, strategic planning and
operations. Interested in contributing to the success and growth of an organization as an
executive in a leadership role.
I build effective teams that work harmoniously together with the focus on a customer first attitude. All
members are respected equally and motivated as individuals. It is imperative to establish a clear vision of
objectives supported by key performance initiatives that drive to satisfy targets and promote winning
attitudes. Always lead by example, train, coach, counsel, and promote activities that meet the
organizations objectives.
I am all about the customer. It is important to be approachable and seek feedback from all parties
involved in any given endeavor.
immediate value:
o Cooperate and partner with the executive team
o Excellent organizational, presentation, negotiation and multitasking skills.
o Outstanding written and verbal communication skills.
o Strong entrepreneurial spirit
o Design sales strategies and key performance metrics
o Creative compensation development & change management
o Recruit
o New business development
o Project management
o Leadership

2. John Roche
  
Experience
Senior Director Sales, Strategic National Accounts
Canon Solutions America
5600 Broken Sound BLVD, Boca Raton, Fl
January 2013 to November 2016
Managed a Team of Strategic Business Account Managers that are responsible for the alignment
of policies, procedures and solutions that support Canon’s relationship with some of their largest US and
global customers. The Strategic Business Account Manager must build and manage teams that consist of
representatives from the three business units of Canon Solutions America (CSA). My role was to assist
in coaching, counseling and directing the overall strategy with the Strategic Account Manager for each
Strategic Account. It is very important that I interacting with clients of all levels and industry
backgrounds, from the CEO to administrative support staff. I must be prepared to ensure that we were
in sync with executive management objectives.
The Strategic Business Manager's Account objectives:
o Establish and manage a list of defined clients
o Secure relationship with key decision makers in each accounts
o Act as the single point of contact for CSA solutions and services for the client
o Engage with the client to build solutions that complements the clients short and long-term
objectives
o Generate awareness of potential risks, accountability and rewards.
o Apprise the clients Sr. Management, steering Committee and key players about the delivery
status and implications of solution
o Consistently resolve any Issues and or concerns
o Act as trusted advisor to the client
Strategic Business Managers Corporate Objectives:
o Exceed revenue targets year over year with each Strategic Account
o New Business development
o Implementation of Key Solutions and Services
o Responsible for annual expense targets
Team’s annual contribution:
o Over $40,000,000 in hardware, software, professional services and recurring service revenues
o Average of 12.2% Improvement Year Over Year
Manage and Implement the Commercial Excellence Project (Referenced Below)
Canon Tokyo, Japan Purchased and Integrated Oce Venlo, Netherlands

3. John Roche
  
Vice President Sales, Strategic National Accounts
Oce North America (A Canon Company) - Boca Raton, FL August 2012 to December 2013
Same as Above
Vice President, Commercial Excellence
Oce North America - Boca Raton, Fl October 2009 to October 2012
International consulting initiative managed by McKinsey & Co
I reported to the President of Oce North America representing the USA Sales & Marketing operations
in a corporate initiative driven by McKinsey & Co. The project focused on increasing revenue with
the commercial transformation of the company's sales, pricing, and marketing organizations worldwide.
Key successes:
o Customized customer relationship management tools (CRM)
o Forecast accuracy enhancements
o Automated on-line "Offer to Cash" integrated system
o Customer profitability and pricing analytics
Initiative Results:
o Enhance sales productivity
o Establish standards for sales cycle management process
o Customization and implementation of offer to order to cash on-line tool
o 10% increase in sales revenue
o Behavior and change management implementation Sale, Sales Ops and Marketing
o Identify, addressed and repair non profitable customers
o Improve the bottom line by $10,000,000 annually
Executive Director Sales, Strategic Accounts
Oce North America - Boca Raton, FL October 2006 to October 2009
Launched a new organization for the company
Same as Above VP Strategic Accounts
Executive Director Sales, Southeast Region
Oce North America - Boca Raton, FL September 1996 to October
2006
Managed Sales Teams Covering 10 States in the Southeast for Oce North America
Solutions Sales Executive
Siemens Nixdorf (An Oce Company) - Boca Raton, FL May 1993 to September 1996
Sales in North Florida. Succeeded in securing the largest transaction for Siemens Over $10,000,000
Sr. Sale Representative
NCR - Atlanta Ga January 1991 to May 1993
Sales Representative
Sr. Sales Representative
Memorex Telex - Ft. Lauderdale Fl. December 1987 to December
1991

4. John Roche
  
Managed Major Accounts in South Florida and third party resellers
High Volume Sales Executive
Xerox Corporation - Miami Fl. July 1975 to December 1983
Skills
o Executive Partner
o Professional
o Goal Oriented
o Strong Work Ethic
o Welcomes Direction
o Problem Solver
o Attention to Details
o Business Strategies
o Fiscally Prudent
o Project Management
o Hire, Train, Develop, Direct, Coaching
o Delegation and Empowerment
o Strategic Planning
o Minimal Supervision
o Triathlete & Fitness Competitor
Education
Bachelor Of Arts: Marketing & Accounting
University Of South Florida - Tampa, Florida