Raising Funds for Digitisation

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Presentation on funding and financing digitisation projects given at the Museum Librarians and Archivists Group (MLAG) Conference 2015 - The D-Word: tips and tricks for digitising library & archive collections.

Leadership & Management

@SimonTanner
Simon Tanner
Department of Digital Humanities,
King’s College London
Twitter: @SimonTanner
Slides available at: www.slideshare.net/KDCS/
Raising funds for
digitisation
24/04/2015 06:30 ENC Public Talk 19 February 2013 1

Getting started
• Formulate your ideas – think sub-divisions/modules
• Develop project or proposal outline
• Consider partnerships and collaborations
• Identify potential funders
– matchmaking
• Prepare proposal
• Target the proposal
• If you get funds – administer the grant well!
@SimonTanner

Different Sources of Funding
• Foundations – public and private
• Public money
– Government funding
– Local / Regional funding
– Lottery funding
– Research Councils, etc.
• Corporate funding
• Private funds
– Personal wealth
– Community contribution
• Any other suggestions?
@SimonTanner

Different Sources of Funding
www.fundraisingdirectory.com
www.acf.org.uk
www.turn2us.org.uk
@SimonTanner

Different Sources of Funding
@SimonTanner
http://www.hlf.org.uk/

Modify your approach
according to the opportunity
http://simon-tanner.blogspot.co.uk/2012/04/supporting-culture-through-charitable.html
@SimonTanner

The proposal
What is it?
• A written presentation to another party in
order to gain its acceptance
@SimonTanner

The functions of a proposal
• Represents a project, activity, program or
function to undertake in response to a need
• Request for the allocation of resources
• Instrument of persuasion
• Promise to the funder to do certain things in
certain ways
• A plan that serves as guidelines for the
implementation of the activity
@SimonTanner

The Funding Proposal
• the need
– the proposed solution
– the result of the solution
– the market need and the audience needs
• the activities to be carried out
– the way they will be accomplished
– the number and type of staff needed
– the management of the project
– the required equipment and facilities
– the cost
– the starting and completion dates
@SimonTanner

• Describes the conditions in a certain place at a
certain time for a particular group of people
• Describes what needs to change or what will be
changed by the proposal
• This is often the motivator
• If the funder agrees with the need, you have them
“hooked”
Statement of
problem/need/purpose
@SimonTanner

The proposal: need
• Clear relationship to a mission and a purpose
• Focus on a need in a broader community,
not on yourself
• Support assertions with evidence
• The need should be expressed in a way that is consistent
with your ability to respond
• Make it easy to read; avoid jargon.
Assume a non-expert reader
@SimonTanner

The proposal: need
• Focus on what you can accomplish
• What need YOU have a solution for
• Collaborative projects are attractive to some funders
• Models
– if your solution can act as a model, mention this
– “addressing the need on a larger level through the
development of model program”
@SimonTanner

Objectives/Strategies/Outcomes
• What will you accomplish?
– Derived directly from the need statement
• Indicate action and a measurable result
• How would the situation look if the need were satisfied?
– Who would benefit and how?
• State outcomes, not methods at this point
– the result of an activity, not the activity itself
• Be REALISTIC
@SimonTanner

The proposal: evaluation
• Outputs are facts
• e.g. Online History Project
– number of items digitized
– number of users logged
– number of students who write essays based on
web based materials
– number of teachers who use online resources
@SimonTanner

The proposal: evaluation
• Outputs may not tell us if our goals and objectives were
met
• Evaluation - how did we do?
• Measure Outcomes & Impacts
– has our target audience changed or improved skills,
attitudes, knowledge, behavior, status, or life
condition in any identifiable way?
@SimonTanner

@SimonTanner
www.kdcs.kcl.ac.uk/innovation/impact.html

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