Company facts presentation on JUST DIAL LIMITED

1. JustDial Limited

2. NEED ?
With the evolution of technology, consumers are becoming more inclined towards
online-based searches and the offline market is shrinking. The local offline search
market faces challenges of low acceptance in corporate culture, lack of
awareness, paper wastage, language barriers and insufficient information.
COMPARISON
Online advertising
Medium: Internet
Scope: Rising internet penetration
Cost: Paid subscriptions or
membership at a portal
Shelf life: A longer shelf life
Addressable audience: A larger cross-section
of people, not restricted by a specific region
Barrier: Regional language and people not
having internet knowledge
Offline advertising
Medium: Print media
Scope: Increasing print media penetration
Cost: Size and area of print
Shelf life: Limited shelf life
Addressable region: Limited to specific
audience within a city or a state
Barrier: Lesser space and non-graphical
representations

5. Vision
To provide
fast, free, reliable
and comprehensive
information to our
users, connect
buyers to sellers and
provide a quality

8. Plant Location
The Company has 15 offices across India
(including one
each in
Mumbai, Ahmedabad, Chandigarh, Chennai,
Coimbatore, Hyderabad, Jaipur, Kolkata, two
each in Pune
and Noida and three in Bengaluru).

9. General Shareholders Information
Listing On Stock Exchanges
The Equity shares of the Company are listed on National Stock Exchange of India
Limited (NSE), BSE Limited (BSE) and MCX Stock Exchange Limited (MCX-SX).

28. Growth drivers:
A. Micro, Small and Medium Enterprises – the new
rising
Force
B. Indian advertising market – on a growth trajectory
C. Internet penetration – miles to go
D. Telecom – enabling faster internet growth

29. SWOT Analysis

31. Weaknesses :
1. Services not present in all countries
2. Lower penetration in rural areas with same efficiency
Opportunity :
1. To collaborate with more companies or service providers
2. To provide more precise information by filtering requirements
3. Increase presence in more cities
Threats :
1. Some businesses can provide false identity by disguising
2. Improved network by the competitors
3. Newly emerging competitive local search machines

32. Competition:

33. Global Plans
Just Dial has launched its local search service in North
America on a toll free number "1-800-500-0000". The
company will next expand into
Canada, UK, Australia, New Zeland, Singapore and Hong
Kong. Going forward company intends to leverage the
Just Dial brand and know how for an international
franchise.

34. CORPORATE SOCIAL RESPONISBILITY:
• In performing the corporate social responsibilities, Just Dial has adopted
a School, namely, Sri Sri Ravi Shankar Vidhya Mandir at
Dharavi, Mumbai which schools 292 children from the nearby slums, run
by the Art of Living Foundation.
• It is an English Medium school, having modern education techniques.
Costs of the entire functioning of this school and all the necessary
support and resource mobilization in many areas, including
infrastructure, facilities support, monitoring and evaluation, providing
computer, teacher’s salary, staff salary, maintenance cost, security
costs, lunch, teaching aids, stationery, telephone bills, books and 100%
of its other operational costs are being borne by the Company.
• The thrust of the project involves bettering the education and learning
experience of the child. They contribute approximately ` 0.4 Million per
month towards this cause and hope to create a lasting impact on the
lives on these children and contribute to the society in a humble way.

35. Susmitha
BIFAAS NR
2B4-08