Social media is here to stay, which is why even small businesses must get on the bandwagon to see success in the future. Here are tools small businesses can use that will allow them to save time and money. These tools will allow them to have a presence on social media while not having to be in front of the computer 24/7.

1. User Friendly Social
Media Monitoring Tools
by,
Kersten at Speakeasy Market Strategies
Wednesday, July 10, 13

2. Why spend time on Social
Media for business?
•All marketing roads are leading towards
digital media.
•Social Media is becoming a necessary
marketing tactic for many businesses.
•If you are not on social media, your
competition will be.
Wednesday, July 10, 13

3. Where to spend your
time?
• Not all social media platforms
are created equal.
• Depending on your industry,
some platforms may fit you
and your customers better.
• The 4 most popular business
platforms are Facebook,
Twitter, LinkedIn, and
YouTube.
• To start, pick 2 platforms to
devote your time to before
expanding to more platforms.
Wednesday, July 10, 13

4. Social Media
Management Tools
Wednesday, July 10, 13

5. HootsuiteMost Widely Use Platform
Hootsuite supports the following platforms:
Facebook pages, Twitter, LinkedIn Personal & Company pages,
Google+ Pages, Foursquare, and more.
Wednesday, July 10, 13

6. Recommended Option for small businesses:
FREEVersion
Wednesday, July 10, 13

7. BufferApp
• Pros of Buffer:
• Allows you to create a queue of your updates to share.
• Create a schedule to send out your information and
view instant analytics on your updates.
• Cons:
• Does not support all social media platforms.
• Only supports:
• Facebook Personal & Pages
• Twitter
• Personal LinkedIn Pages
Wednesday, July 10, 13

8. Wednesday, July 10, 13

9. Why use a Social Media
Management Tool?
• Bulk uploading your
updates allows you to have
a SM presence without
being glued to your screen.
• Ability to see how well your
updates are performing
using their analytics.
• Ability to easily listen to
your followers across
multiple platforms at once.
Wednesday, July 10, 13

10. Contact Kersten Anderson
918-550-2115
SpeakeasyStrat@gmail.com
www.SpeakeasyMarketStrategies.com
Twitter: @SpeakeasyStrat
For more Social Media help...
Wednesday, July 10, 13