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7 Keys to a 
Brilliant Website 
Love Website Design 
Kimberly Love
“Your website can educate, 
persuade, and motivate your 
prospects to take action.” 
John Jantsch – Author of 
Duct Tape Marketing 
What Can a Website Do For 
You?
What Can a 
Website Do For You?
1. Send the Right Message
• Professional Quality Logo/Header 
• Clear Tag Line / Benefit Statement 
• Testimonials 
• Articles with Great Headlines 
• Your Credentials 
1. Send the Right Message
“Design is the Fundamental Soul of a 
Man-Made Creature” 
Steve Jobs 
2. Design & Branding
2. Design & Branding
“The price of anything is the amount of 
life you exchange for it.” 
Henry David Thoreau 
3. Avoid “Free” Websites
The 7 Most Effective Website Formats Include: 
• The 1 Page Website 
• The Brochure 
• The E-Mail Convertor 
• The Menu of Services 
• The Blog 
• The Personal Brand Identity Site 
• The Portfolio Website 
• The Magazine Style Website 
Start Small Build as You Grow
4. Be Responsive Not “Flashy”
“The Web is fundamentally designed to work for all 
people, whatever their hardware, software, 
language, culture, location, 
physical or mental ability. 
When the Web meets this goal, it is accessible to 
people with a diverse range of hearing, 
movement, sight, and cognitive ability.” 
Sir Timothy Berners-Lee 
the inventor of the World 
Wide Web 
5. Be Accessible
• Font Size 
• Contrast 
• Fancy Fonts 
• Navigation 
• Strobe Images 
5. Be Accessible
“There is no passion to be 
found playing small - in 
settling for a life that is 
less than the one you are 
capable of living.” 
Nelson Mandela 
6. Be Found
• Establish Your Target Market 
• Understand Search Engine 
Optimization or Hire an SEO Pro 
• Use Social Media & Social 
Bookmarking 
• Fresh and Catchy Content 
• Run Strategic Ads 
• Use Analytics To See What’s Working 
6. Be Found
• Use an Opt-in 
• Contact Page 
• Social Media 
7. Stay In Touch
LoveWebsiteDesign.com 
For a Free Copy of The eBook 
7 Keys to A Brilliant Website 
Want to Learn More?

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7 Keys to a Brilliant Website

  • 1. 7 Keys to a Brilliant Website Love Website Design Kimberly Love
  • 2. “Your website can educate, persuade, and motivate your prospects to take action.” John Jantsch – Author of Duct Tape Marketing What Can a Website Do For You?
  • 3. What Can a Website Do For You?
  • 4. 1. Send the Right Message
  • 5. • Professional Quality Logo/Header • Clear Tag Line / Benefit Statement • Testimonials • Articles with Great Headlines • Your Credentials 1. Send the Right Message
  • 6. “Design is the Fundamental Soul of a Man-Made Creature” Steve Jobs 2. Design & Branding
  • 7. 2. Design & Branding
  • 8. “The price of anything is the amount of life you exchange for it.” Henry David Thoreau 3. Avoid “Free” Websites
  • 9. The 7 Most Effective Website Formats Include: • The 1 Page Website • The Brochure • The E-Mail Convertor • The Menu of Services • The Blog • The Personal Brand Identity Site • The Portfolio Website • The Magazine Style Website Start Small Build as You Grow
  • 10. 4. Be Responsive Not “Flashy”
  • 11. “The Web is fundamentally designed to work for all people, whatever their hardware, software, language, culture, location, physical or mental ability. When the Web meets this goal, it is accessible to people with a diverse range of hearing, movement, sight, and cognitive ability.” Sir Timothy Berners-Lee the inventor of the World Wide Web 5. Be Accessible
  • 12. • Font Size • Contrast • Fancy Fonts • Navigation • Strobe Images 5. Be Accessible
  • 13. “There is no passion to be found playing small - in settling for a life that is less than the one you are capable of living.” Nelson Mandela 6. Be Found
  • 14. • Establish Your Target Market • Understand Search Engine Optimization or Hire an SEO Pro • Use Social Media & Social Bookmarking • Fresh and Catchy Content • Run Strategic Ads • Use Analytics To See What’s Working 6. Be Found
  • 15. • Use an Opt-in • Contact Page • Social Media 7. Stay In Touch
  • 16. LoveWebsiteDesign.com For a Free Copy of The eBook 7 Keys to A Brilliant Website Want to Learn More?