1.
Design Thinking Initiation

2.
Our purpose KLAP why?
We are a collective of consultants, We
believe in « do different ». We accompany
organisations and people to dare to go this
way, from idea to action, to deliver their
project in an efficient and impactful way.
workshops
DesignThinking
Solve challenges
From corps to startups, public, private,
and any kind of industries.
Share and Train
Managers and collaborators to design
thinking and facilitation techniques
Spread…
With free meetups, collaborations with
NGO, to give back about this human
centered tool
Imagine and create
Products that can help people to
become autonomous using design
thinking in their work
eMail hello@klap.io
Site internet www.klap.io
Téléphone +33629570112
Adresse 60 rue du Château d’Eau 75010 Paris
They trusted us

3.
KLAP.IO
THE
FOUNDERS
MELISSAALDANA
Mélissa get get a master in sterategic
management and entrepreneurship, and a
leadership diploma fron the prestigious military
school of Saint Cyr. After following the Family
courses. She has been the CMO french fintech
startup, then co founded CaptainDrive a lead
acquisition platform for mechanics and
Machitos designs handmade backpacks.
Vincent studied design at the famous gobelins
art school in France, anf get an
entrepreneurship and innovation MBA from
Paris la Sorbonne. Then He became a designer
consultant advising big corporates, such like
Axa Strategic venture group and startup
ecosystem,
VINCENTDROMER
DESIGNER ENTREPRENEUR

4.
DESIGN THINKING PROCESS
IMMERSION IDÉATION DÉCIDE PROTOTYPE TEST

5.
Design
Thinking,
in a nutshell
Design Thinking (DT) a methodology
human centered, that allows to quickly
transform ideas into tangible prototypes
that users can test and challenge.
Facilitated as workshops, Design
Thinking is bringing multi-disciplinary
and diverse team to co-create solutions
to solve specific challenge.
Through a planned sequence of phases
and activities, that is mixing creativity,
ideation, visual management,
storytelling, sustainability and many
other things, Design Thinking provides to
everybody the tooling to answer to
many human complex problems.

6.
A mindset,
that goes
against the
industry
traditions.
Whatever the challenge can
be, the goal is always to
deliver: a service, a
product, a process, an
experience. And the aim is
to build something that is
both desirable, sustainable,
and technically feasible…
No
disruptive
innovation,
No techno
push.

7.
7
A Better Scanning Experience for
Patients and Technicians

8.
Grâce aux design thinking et une collaboration aves les enfants
patients

9.
Grâce aux design thinking et une collaboration aves les enfants patients

10.
MAY I ASK
YOUR
AGREEMENT
TO…
✓ In the process we trust!
✓ Be here and now,100%!
✓ Dare! Go crazy! Enjoy it!
✓ Don’t criticize, be kind!
✓ Each step has an outcome
✓ Keep in mind the global frame
✓ Smile, we are making
souvenirs:)

11.
Let's reinvent together the way
to work from all over the world
with clients and partners

12.
Playground
Your solution should be:
- Fun
- User oriented
Your solution can be:
- A digital product
- A service
- A tangible product
Your solution cannot be:
- A Gaz machine (multiple idea in one)
Definition of success
➸ You experienced all the phases of a full
cycle of design thinking
➸ You understood the basic principles of
design thinking
➸ You crafted something cool thanks to
your creativity and teamwork.
➸ We had tons of fun together
A prototype
A pitch
Outcomes
Let's reinvent together the way
to work from all over the world
with clients and partners

13.
ATELIERDESIGNTHINKING-KLAP
ICE-
BREAKER
10 mn
What’s your totem animal ?
Draw it on a post-it
Share it with your table

14.
• In duo, interview each other 5 min each, telling your
personal experience about the challenge.
• Don’t limit yourself to a description, instead go for feelings,
stories, how you experienced it before during, and after.
• LISTEN and note a lot, ask often WHY, look for pain points.
Instructions
INTERVIEWS
DUO
IMMERSION

15.
16
PER GROUP, SHARE DUOS/TRIOS PAIN
POINTS.
GROUP AND CATEGORIZE THEM. DISCUSS ABOUT
THEM. BUT IN THE END, YOU’LL HAVE TO PICK UP
ONLY ONE THAT WILL LAST FOR THE WHOLE GROUP.
YOU HAVE 5 MIN. NOW.

16.
INSIGHTS
• Per duo / trio, few minutes to look at your notes
together and select the best pain point for your
duo/trio. Write it down on a post-it in a short
sentence (illustrations welcomed!)
💥
Instructions
IMMERSION

17.
HOW MIGHT WE…

18.
Time for letting your imagination go wild!
Individually, write a maximum of solutions to answer to
your HMW. 1 per post it.
Drawings welcomed!
Basic
solution
Moonshot
solution
Solution
for you
IDEATION
Instructions
IDÉATION
1/3

19.
SHARE IT
Take turns to read and drop your ideas with the rest of the
group. Don’t argument or debate about it, don’t go too deep
into the details.
10mn
En savoir plus
IDÉATION
2/3
Instructions

20.
CONSTRAINT
IDEATION
As a group, discuss, find and note new solutions matching
the following constraints.
What if your solution was…
Only 2 min per round…
Instructions
IDÉATION
3/3

21.
WHAT IF YOUR SOLUTION…
WAS DESIGNED BY A KID

22.
WHAT IF YOUR SOLUTION…
WAS BUILT BY ELON MUSK

23.
WHAT IF YOUR SOLUTION…
HAD A BUDGET OF 10
DOLLARS.

24.
WHAT IF YOUR SOLUTION…
HAD TO BE LIVE IN 2 WEEKS

25.
WHAT IF YOUR SOLUTION…
WILL BE IMAGINE IN 2050

26.
En savoir plus
KEEP / DUMP /
START
1. As indicated on the template, make choices with all your
generated ideas.
2. Keep the promising ones, dump most of them, and select
only one to start.
3. 10 min max.
Instructions
DECIDE

27.
A few words here…
A picture worth a thousand words. Then a prototype worth a
thousand pictures. Or as IDEO historic design thinking agency says,
the one in the meeting who have the prototypes wins. It’s time to
craft something real, that will be a vehicule to interact with users, in
an extremely fast fashion. So you can test, fail and iterate such like
in lean startup, to derisk your aim to produce something in the
sweetspot of user desirabilty, tech feasibility and economic
sustainablity. List hypothesis you have and listen up to the user.
OUTCOMES
1. Clear value proposition
2. A shitty fancy prototype
3. A 2 min pitch of your solution
Instructions
PROTOTYPING

28.
CROSSED INTERVIEWIMMERSION
Name Location
Notes
Drawing Stories Quote
«
«
Date

29.
COATOF
ARMS
YOURNAMES:
Findyourname
Drawyoursymbols
Writeyourmotto

30.
KEEP, THROW AWAY, LAUNCHDECIDE
THROW AWAY
2
LAUNCH
3
KEEP
1

31.
• Create a statement that is
broad enough that there
are a wide range of
solutions but narrow
enough that the team has
some helpful boundaries.
For example, between the
too narrow “HMW create a
cone to eat ice cream
without dripping” and the
too broad “HMW redesign
dessert” might be the
properly scoped “HMW
redesign ice cream to be
more portable.”
• Source : D.School Stanford
Ask the right question
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HOW MIGHT WE ?IMMERSION
How might we…

32.
Define the roles
Existing problem
Technical faisability
Idea description
CONCEPTPROTOTYPE
NAME
Your names
Describe the activity
Innovation
low high
Business
low high
User
low high
Define the potential objectives
Benefits
Describe how it works in 3 steps
Challenge
N° _ _

33.
Ideal and concrete situationBegining situation Why your solution is
unique ?
Means to implement
+ Call to action
1 2 3 4
1min30
to convince
Thanks to the pitch, you will be
able to deepen your project by
asking you about everything
that makes it unique and
relevant for your users.
Prepare a speech for each of the
four parties opposite and repeat
with your team (this is the key
to a pitch well understood).
Your pitch must be short and
concise!
THE MARTIAN PITCHTEST