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How to boost your business with pokemon go?

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Business can now Catch Em All. Pokemon Go is a new business strat, learn how.

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How to boost your business with pokemon go?

  1. 1. How to boost your business with Pokemon Go?
  2. 2. © Knct Lab | www.knctlab.com ---------------------------------------------------------------------------------------------------------------------- • There’s no way you have not heard of the newest sensation that is taking the world by storm. Before we say Po, you know where we are going – Pokemon Go, of course. You must have already read a million pieces on how it has gone way past Tinder and Twitter and a host of other apps, and is getting bigger with each passing day.
  3. 3. © Knct Lab | www.knctlab.com ---------------------------------------------------------------------------------------------------------------------- Map out your strategy Pokemon presents opportunities galore for a small business. Among the first things you should do as a small business is check if your location or shop is a PokeStop or one of the Gyms, where gamers are bound to come. Get, set and go If yours is a PokeStop, you don’t need to do anything to attract potential customers – put your best foot forward, create digital campaigns and share the fact that you are a location on social media. Use all platforms well, from Instagram to Facebook and Twitter, and tap into threads discussing Pokemon. Be seen and be heard.
  4. 4. © Knct Lab | www.knctlab.com ---------------------------------------------------------------------------------------------------------------------- Lures and Incense to get them! • Yet another opportunity is to get yourself a Lure which is an in-app buy. If your restaurant or retail store can be a Lure that boosts generation of Pokemon, then they will flock to your place. • Similar to the Lure is another in-app buy, called the Incense. The Incense only offers some effects to the player who is instrumental in triggering it. Then make sure to get screenshots of all the Pokemon captured. • Users can post screenshots of rare Pokemon they find near your shop in return for Incense. Get them to upload pictures on social media and create a buzz about your store or business and to spread the word about your reward – Incense.
  5. 5. © Knct Lab | www.knctlab.com ---------------------------------------------------------------------------------------------------------------------- Organize meet-ups or events • Whether you are a brick and mortar firm or a services business, you can organize a Pokemon meet-up at a popular hunting ground or even map the route for gamers. • Ask them to take that route, and catch the Pokemon and also create brand awareness about your service or product. Talk about digital disruption, and we’ll tell you about Pokemon Go. This is just the beginning of course. Virtual and augmented reality, now predominantly the domain of gaming, will soon transform the way we live.
  6. 6. © Knct Lab | www.knctlab.com ---------------------------------------------------------------------------------------------------------------------- Knct Lab Overview • High performing digital marketing solutions provider • End-to-end services from data analysis, market research to campaign implementation • Google certified professionals • Experts across various functions: advertising, paid media, creative, analytics, web design & development, and marketing automation • Located in Bangalore • Visit us at www.knctlab.com
  7. 7. Ph: +91 80 88022000 info@knctlab.com www.knctlab.com Thank You

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