1. bit.ly Enterprise
Confidential

2. 2
Confidential

3. 3
Confidential

4. 4
Confidential

5. “NOW”
•
Mixi Facebook
Mixi Facebook
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URL
bit.ly
•
bit.ly
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Confidential

6. URL
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Confidential

7. 7
Confidential

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Confidential

9. bit.ly
Twitter Market Share Weekly Clicks
70-80% of short
URLS on Twitter
Source: Market share data from the Twitter “Spritzer”
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Confidential

10. 10
Confidential

11. bit.lyEnterprise
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– URL
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Confidential

12. bit.ly Enterprise
bit.ly
URL
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Confidential

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Confidential

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Confidential

16. to
Confidential

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Confidential

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20. Background:
• Pepsi Refresh
•
• Short URL
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Confidential

21. bit.ly Solution:
•
PEP.SI
shortened URL
• refresheverything.com
Short URL
PEP.SI
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Confidential

22. Impact:
• PEP.SI
Facebook Twitter
Customer Insights:
• Pepsi
•
•
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Confidential

23. bit.ly
bit.ly! bit.ly!
bit.ly!
Pro! Enterprise!
( !
URL
URL
End-to-End
API
SLA
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Confidential