In this webinar we share information on our partnership with Scholastic under the Reading Action Program. We also discuss ways that your club can work with schools, families, and communities to make sure that every child has an opportunity to reach their full potential. Special Guest Presenter: Jackie Harvey, Director of Community and District Wide Partnerships at Scholastic

1. The Family and Community
Engagement Webinar

2. What’s your favorite childhood book?

3. Agenda
 America’s Literacy
Crisis
 Reading Action
Program Overview
 Literacy and
Early Reading
 Lions Impact
 Jackie
Harvey, Scholastic
 Activity Planning
Resources
 Discussion
Session/Q&A

4. “Child development is a foundation for
community development and economic
development, as capable children become the
foundation of a prosperous and sustainable
society.” -Dr. Dipesh Navsaria, ROAR

5. America’s Literacy Crisis
 One out of five households in the U.S. does not have
access to books.
 75% of students who are poor readers in 3rd grade
remain poor readers in high school.
 Two-thirds of America’s children living in poverty
have no books at home, and the number of families
living in poverty is on the rise.

6. The Literacy Paradigm

7. What’s your favorite childhood book?

9. Reading Action Program
The Reading Action Program provides an
important opportunity for Lions to help bridge the
gaps in literacy and education in their
communities.
• Increase literacy among children and adults
• Improve access to inclusive education
• Bridge the digital divide and provide access to
books
• Place new emphasis on existing Lions
programs, including services for people with
vision loss

10. Service
Activities
Lions reported
over 82,000
Reading Action
Program
activities.
Service Hours
Reporting clubs
dedicated over
2.4 million
hours to literacy
and education
related activities.
People
Served
Lions served over
8 million people
through Reading
Action Program
projects worldwide.

11. Ways to get Involved
• Include books in holiday gift baskets
• Host Scholastic book fairs at your local
school and other community locations
• Organize a book giveaway for
International Literacy Day
• In December and January, provide books
at food banks under the “Relieving the
Hunger” Campaign
• Donate books to hospitals – children’s
waiting areas, books for hospitalized
children

12. Jackie Harvey
Director of Community and District Wide
Partnerships at Scholastic

13. Agenda
 Who is Scholastic
 Why is Reading
Critical to Success
 What is FACE
 How Can You Join
FACE
 What Can We Do to
Help Lions
 Different Options
 Next Steps

14. 93 Years Old!
• International Company – It Matters All Over
World!
• Largest Publisher of Children’s Books in World
• Only About Literacy…Read Every Day. Lead a
Better Life
• Started by a Former Teacher. Filled with Former
Teachers

17. Reading is CRITICAL
“Reading is key to a child’s
cognitive, emotional and social
health. Giving a book to a child is
more important than giving
DVDs, flash cards and educational
games. The first 3 years of life, the
brain is wired in ways it will never
be wired again. Reading at the
earliest ages is critical to brain
development.”
- Dr. Dipesh Navsaria, Pediatrician
and Reach Out and Read

18. Why is Reading Critical?
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Reading…
Exercises our brains. (Much more complex than watching TV)
Builds neuro-connections in the brain
Improves concentration
Teaches children about the world
Improves vocabulary
Helps build writing skills
Develops a child’s imagination
Gives children empathy and understanding of cause and effect
Helps children perform better at school
Gives a child a chance at life and choices
Changes the entire family

19. “A child growing up with several
books in their environment completes
an average of up to three years more
schooling than a child who has no
access to books in their
environment.”
– Evans, Kelley, Sikora & Treiman, 2010

20. “Literacy, the ability to read, write and
understand, is the birthright of every child in
the world, as well as the pathway to succeed in
school and to realize a complete life.”
- Scholastic’s Reading Bill of Rights

22. Benefits of FACE
• Extends literacy beyond the classroom to
accelerate academic success
• Supports learning occurring in schools to build the
home-school connection
• Brings research-based programs and strategies
that support children from birth through high
school by focusing on five pillars….

24. FACE
• Membership Program – to make sure children
receive books
• NO FEES – It’s a FREE Membership
• No MINIMUMS
• No MAXIMUMS
• FREE Shipping
• 45%-80% Off List Price

25. FACE
How Does that Work?
 Fill out a FACE Application
 FACE Customer Service will
contact you
 You will get your own membership
number
 You can give that number to anyone
who wants to give books to kids
 Each club needs to have own
number

27. FACE FAX NUMBER:
888-598-0415

28. Online Application:
http://teacher.scholastic.com/products/
face-new/become-a-member.html

31. Applying to FACE
• FAX FACE Application: 888-598-0415
• Go Online to:
http://teacher.scholastic.com/products/facenew/become-a-member.html or just Google Scholastic
FACE Ap and you will be taken to the application!
• Mail the application in
• Contact Jackie Harvey at jharvey@scholastic.com
• Contact Kate Barcal at Lions programs@lionsclubs.org
• FACE Catalog and Brochure have Application

32. FACE FAX NUMBER: 888-598-0415
FACE Customer Service: 800-387-1437
Mail FACE AP: Scholastic
Customer Maintenance
P.O. Box 7502
Jefferson City, MO. 65102

33. WE ARE READY TO HELP YOU
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2.
Maurene’s Team
FACE Customer Service
If you do know what you would like to do, we
can help. If you need some guidance on
possibilities and options, we can help.

34. We can help you with what you are doing now
• At eye screenings, give books away
• Books can even be about vision and eye care
• When giving eyeglasses
• Books can even be about vision and eye care
• When reading to children
• Give that book to children
• Summer Fests – Invest in Summer Reading
• Give packs of books to children for summer

36. More Service Opportunities
• Set up a Lions Literacy Den
• Place where families come together
• Parent trainings
• Underprivileged children come for computer time
• STORIA ebooks from Scholastic
• Adopt a Classroom or School
• Implement a Mentor Program
• Mentor a Class
• Mentor a Child

38. Collections to Support your Projects
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Vision and Eye Care
Health and Wellness – Diabetes
Hearing
Cultures
Spanish and Bilingual Books
Disaster Relief – so important to not stop a child’s
learning

39. Ways We Are Partnering Now
• Oklahoma – Disaster Relief
• Rebuilding community libraries, school libraries and home
libraries
• Post disaster, attention to a child, as in reading to a child is
healing that child
• Kansas
• Funds given to Host City from Lion’s Clubs to local Lions to
find opportunities to reach underprivileged children and give
them books

40. Other Ideas: Books are an Investment in a
Child’s Future
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Food Bank – give away books
Holiday Celebrations – give away books
Adopt a Child at Holidays – more books than toys
Winter and Spring Break – send books home
Homeless Shelters – kids need a sense of ownership
Doctor’s Offices and Waiting Areas

41. When Can You Give Books?
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Engaging our Youth Campaign
International Literacy Day
Sharing the Vision
World Sight Day
International Day of the Girl
Diabetes Awareness Month
World Diabetes Day
Lions Eye Bank Week
Eye Donor Awareness Month
International Women’s Day
Protecting our Environment
Earth Day
Recycle for Sight Month
Hunger Relief Campaign
Pancake Breakfasts
Summer Fests
Community Gatherings

42. Hospitals

43. “Stories … help children cope with the
worries and fears precipitated by
illness, medical procedures, and
hospitalizations.” -Southern Medical
Journal, vol 77, no 3

44. Triangulation of Partners to Benefit
the Children and Community
Hospital Organization
Add Logo Here

45. The Issue
• Nationwide Children’s Hospital believes
it takes more than medicine to have a
healthy child.
• Hospitals can be frightening and lonely
experiences. Books provide
comfort, security, imagination and levity
during a stressful time in a child’s life.
• Parents and families can find
relationships altered when they have a
child in the hospital. Books bring people
together.

46. The Issue
• Hospital-bound children need as much
control of their activities as possible and
opportunities to make choices.
• Some children have weakened immune
systems due to chemotherapy and other
treatments.
• Books that are borrowed often cause
problems as they carry germs.
• Reading helps children transition from the
hospital to the home and back into the
classroom.

47. The Benefit
• Sick children having a sense of ownership of their books allows them to
feel safe and secure and a sense of self.
• Being able to use one’s imagination, taken to a different place, away from
health problems when being bound to a hospital room is a great health
benefit.
• Social-emotional development is the foundation for cognitive
development. When a child is emotionally well and feeling secure, brain
development continues. Reading is a conduit to this.

48. The Benefit
• Language skills continue to develop
• Adults can bond with children over
books.
• Children in hospitals will be less likely
to fall behind in schools, suffering
educationally, by reading, sharing and
owning books.
• Reading – and being read to – can
make a huge difference to a child’s
health. Books divert a child’s attention
away from their pain. They entertain
children, reduce stress and provide
comfort and reassurance.

49. Next Steps
• Complete and send in FACE Application
• Customer service will email you your FACE membership number
• If you are interested, contact:
• Jackie Harvey: jharvey@scholastic.com, 630-219-8595
• Customer Service
• National Scholastic Team can…
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Visit with you in person to brainstorm ideas
Visit with you in person to share ideas from country
Offer a session to your club on literacy, children, learning
Attend your gatherings to build capacity and awareness
Whatever your project is….
we now have a call to action

50. To conclude…
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New Partnership
Scholastic
FACE – Faces of Children
FACE Application
Options: Turn-key Program or Customize
Next Steps
THANK YOU!

51. Resources
• Call to Action Flyer
• Project Idea Sheet
• Planning Guide
• Community Needs
Assessment
• Sample Press Release
• Bookmarks
• Diploma

52. Thank you!
Please contact us at programs@lionsclubs.org and
visit our website for more resources.