Be afraid, be very afraid...
Halloween is almost here, and everyone from your neighbor to your local dentist is celebrating the macabre. Ghoulies, ghosties, long-legged beasties—you name it, someone has an inflatable version of it perched on their front lawn.
In keeping with the spooky spirit of the holiday, you can do a little monster-hunting of your own. But don’t book a flight to Transylvania just yet. There may be plenty of truly heinous fiends lurking in your own marketing practices.
The following sinister seven monsters can suck the life out of a full funnel marketing program. So sharpen your (metaphorical) stakes, and get ready to do battle with the undead.