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REPUTATION MANAGEMENT
Written by Gala Jackson, Millenial Career Expert
CEO of YOU
WE TOTALLY GET IT.
WE TOTALLY GET IT.
Trying to land the job is a full-time job.
Through all of the
résumé revisions,
networking opportunities,
career fairs,
interview preps...
the most important story
is you.
We're here to help!
Through all of the
résumé revisions,
networking opportunities,
career fairs,
interview preps...
the most important story
is you.
How you tell your
story matters.
How you tell your
story matters.
It’s told through
your personal brand.
Personal branding is the way you
promote yourself through your
skills, qualifications, values & interests. 
YOUR BRAND SHOULD MAKE A
STATEMENT
YOUR BRAND SHOULD MAKE A
STATEMENT
because you have a lot to offer.
In this deck, you'll learn the 3 dimensions of a personal brand .
WE'LL CALL IT 3D BRANDING:
The
Documents
The
Digital
Footprint
The
Delivery
3D BRANDING:
The
Documents
Your résumé is the most
important document of your brand
and the cover letter is a
preface to your professional story.
Your professional story is valuable.It deserves the appropriate presentation with résumé paper.
Your professional story is valuable.It deserves the appropriate presentation with résumé paper.
We recommend
SOUTHWORTH® Résumé Paper
3D BRANDING:
The
Digital
Footprint
IT'S NO SECRET that future
employers will search for you online.
IT'S NO SECRET that future
employers will search for you online.
(Not being creepy; they just want to get to know more about you)
IT'S NO SECRET that future
employers will search for you online.
(Not being creepy; they just want to get to know more about you)
So make sure that your digital footprint
is consistent with your personal brand.
Utilize social media platforms
to share your brand!
The most popular platforms
used by recruiters:
LinkedIn
Facebook
Twitter
Instagram
Utilize social media platforms
to share your brand!
The most popular platforms
used by recruiters:
LinkedIn
Facebook
Twitter
Instagram
You don't need to exist on each site,
but you should have an online presence.
Utilize social media platforms
to share your brand!
You don't need to exist on each site,
but you should have an online presence.
You could also share your brand on a
blog, website, or online portfolio.
The most popular platforms
used by recruiters:
LinkedIn
Facebook
Twitter
Instagram
The internet has made us the most
interconnected generation on the planet.
Use that to your advantage.
Build your online network now.
Connect with companies and employees you admire
to get one step closer to an in-person meeting.
Polish up your profiles!
Use online social media cleaning tools to
eliminate words or content that you may not want
associated with your new professional brand.
3D BRANDING:
The
Delivery
So you've communicated your brand
successfully and secured an interview...
Congratulations!
So you've communicated your brand
successfully and secured an interview...
Congratulations!
Don't lose your momentum.
Maintain your brand.
So you've communicated your brand
successfully and secured an interview...
LOOK THE PART.
Your attire should always be professional and appropriate.
34.	Ladies,
showcase
your per-
sonality by
wearing col-
orful jewel-
ry or a cam-
LOOK THE PART.
Your attire should always be professional and appropriate.
Ladies.
Showcase your personality by
wearing unique jewelry or a camisol.
Make sure your makeup looks
natural and approachable.
LOOK THE PART.
Your attire should always be professional and appropriate.
Gentlemen.
If you want to make your suit look
snazzy, we suggest wearing a colorful
tie, pocket square, cufflinks or socks.
Don’t forget to get a fresh haircut!
Make sure you give a solid handshake
and a smile!
Be Personal.
Mention some specific highlights
from your interview.
QUICKTIP Write the thank you note in
the parking lot after the
interview, then take it back
inside and leave it with the
receptionist.
Send a Thank You Note.
Handwrite a note as a follow-up.
You are not one dimensional.
You are a 3D Brand.
You are the CEO of You.
For more information on
personal branding
head over to:
WWW.LANDTHEJOB.COM
Gala Jackson, M. Ed is a Millennial Expert & Career Managment
Consultant with InterviewSnob, a career consulting boutique for millennials.
Connect with Gala @interviewsnob and
check out her website at www.interviewsnob.com

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3D Personal Branding: Be the CEO of You

  • 1. REPUTATION MANAGEMENT Written by Gala Jackson, Millenial Career Expert CEO of YOU
  • 3. WE TOTALLY GET IT. Trying to land the job is a full-time job.
  • 4. Through all of the résumé revisions, networking opportunities, career fairs, interview preps... the most important story is you.
  • 5. We're here to help! Through all of the résumé revisions, networking opportunities, career fairs, interview preps... the most important story is you.
  • 6. How you tell your story matters.
  • 7. How you tell your story matters. It’s told through your personal brand.
  • 8. Personal branding is the way you promote yourself through your skills, qualifications, values & interests. 
  • 9. YOUR BRAND SHOULD MAKE A STATEMENT
  • 10. YOUR BRAND SHOULD MAKE A STATEMENT because you have a lot to offer.
  • 11. In this deck, you'll learn the 3 dimensions of a personal brand . WE'LL CALL IT 3D BRANDING: The Documents The Digital Footprint The Delivery
  • 13. Your résumé is the most important document of your brand and the cover letter is a preface to your professional story.
  • 14. Your professional story is valuable.It deserves the appropriate presentation with résumé paper.
  • 15. Your professional story is valuable.It deserves the appropriate presentation with résumé paper. We recommend SOUTHWORTH® Résumé Paper
  • 17. IT'S NO SECRET that future employers will search for you online.
  • 18. IT'S NO SECRET that future employers will search for you online. (Not being creepy; they just want to get to know more about you)
  • 19. IT'S NO SECRET that future employers will search for you online. (Not being creepy; they just want to get to know more about you) So make sure that your digital footprint is consistent with your personal brand.
  • 20. Utilize social media platforms to share your brand! The most popular platforms used by recruiters: LinkedIn Facebook Twitter Instagram
  • 21. Utilize social media platforms to share your brand! The most popular platforms used by recruiters: LinkedIn Facebook Twitter Instagram You don't need to exist on each site, but you should have an online presence.
  • 22. Utilize social media platforms to share your brand! You don't need to exist on each site, but you should have an online presence. You could also share your brand on a blog, website, or online portfolio. The most popular platforms used by recruiters: LinkedIn Facebook Twitter Instagram
  • 23. The internet has made us the most interconnected generation on the planet. Use that to your advantage.
  • 24. Build your online network now. Connect with companies and employees you admire to get one step closer to an in-person meeting.
  • 25. Polish up your profiles! Use online social media cleaning tools to eliminate words or content that you may not want associated with your new professional brand.
  • 27. So you've communicated your brand successfully and secured an interview...
  • 28. Congratulations! So you've communicated your brand successfully and secured an interview...
  • 29. Congratulations! Don't lose your momentum. Maintain your brand. So you've communicated your brand successfully and secured an interview...
  • 30. LOOK THE PART. Your attire should always be professional and appropriate.
  • 31. 34. Ladies, showcase your per- sonality by wearing col- orful jewel- ry or a cam- LOOK THE PART. Your attire should always be professional and appropriate. Ladies. Showcase your personality by wearing unique jewelry or a camisol. Make sure your makeup looks natural and approachable.
  • 32. LOOK THE PART. Your attire should always be professional and appropriate. Gentlemen. If you want to make your suit look snazzy, we suggest wearing a colorful tie, pocket square, cufflinks or socks. Don’t forget to get a fresh haircut!
  • 33. Make sure you give a solid handshake and a smile!
  • 34. Be Personal. Mention some specific highlights from your interview. QUICKTIP Write the thank you note in the parking lot after the interview, then take it back inside and leave it with the receptionist. Send a Thank You Note. Handwrite a note as a follow-up.
  • 35. You are not one dimensional. You are a 3D Brand. You are the CEO of You.
  • 36. For more information on personal branding head over to: WWW.LANDTHEJOB.COM Gala Jackson, M. Ed is a Millennial Expert & Career Managment Consultant with InterviewSnob, a career consulting boutique for millennials. Connect with Gala @interviewsnob and check out her website at www.interviewsnob.com