SlideShare a Scribd company logo
1 of 9
Types of
Advertising
Laith Eid, MBA
Marketing Manager – Ketab Technologies
Why use it ?
Institutional Advertising
Corporate Idea Benefits Philosophies
Institutional Advertising
Product Advertising
Tries to sell a product
Pioneering Advertising
Tries to develop primary demand First One
Competitive Advertising
Tries to develop selective demand
Reminder Advertising
Tries to keep the product’s name before
Thank you

More Related Content

What's hot

Vocabulary words
Vocabulary wordsVocabulary words
Vocabulary words
swag01
 
Positioning and branding with a small business
Positioning and branding with a small businessPositioning and branding with a small business
Positioning and branding with a small business
Sameer Mathur
 
The Marketing Concept
The Marketing ConceptThe Marketing Concept
The Marketing Concept
Waseem Saeed
 
How to Develop Creative Advertising Strategy
How to Develop Creative Advertising StrategyHow to Develop Creative Advertising Strategy
How to Develop Creative Advertising Strategy
Jul Ahn
 
Chap08 Creative Strategy Planning And Development
Chap08 Creative Strategy Planning And DevelopmentChap08 Creative Strategy Planning And Development
Chap08 Creative Strategy Planning And Development
Phoenix media & event
 
Characteristics of good advertising
Characteristics of good advertisingCharacteristics of good advertising
Characteristics of good advertising
Kinshook Chaturvedi
 

What's hot (19)

Vocabulary words
Vocabulary wordsVocabulary words
Vocabulary words
 
Marketing management
Marketing managementMarketing management
Marketing management
 
Belch 10e ch22_ppt
Belch 10e ch22_pptBelch 10e ch22_ppt
Belch 10e ch22_ppt
 
Brand Planning and Brand Potential - Introduction to Branding
Brand Planning and Brand Potential - Introduction to BrandingBrand Planning and Brand Potential - Introduction to Branding
Brand Planning and Brand Potential - Introduction to Branding
 
Positioning and branding with a small business
Positioning and branding with a small businessPositioning and branding with a small business
Positioning and branding with a small business
 
N.V. Advocacy Advertising
N.V. Advocacy AdvertisingN.V. Advocacy Advertising
N.V. Advocacy Advertising
 
The Marketing Concept
The Marketing ConceptThe Marketing Concept
The Marketing Concept
 
How to Develop Creative Advertising Strategy
How to Develop Creative Advertising StrategyHow to Develop Creative Advertising Strategy
How to Develop Creative Advertising Strategy
 
Brand strategy
Brand strategyBrand strategy
Brand strategy
 
Marketing mix
Marketing mixMarketing mix
Marketing mix
 
Chap08 Creative Strategy Planning And Development
Chap08 Creative Strategy Planning And DevelopmentChap08 Creative Strategy Planning And Development
Chap08 Creative Strategy Planning And Development
 
Brand Value chain
Brand Value chainBrand Value chain
Brand Value chain
 
Presentation on hierarchy models and dagmar approach
Presentation on hierarchy models and dagmar approachPresentation on hierarchy models and dagmar approach
Presentation on hierarchy models and dagmar approach
 
One last presentation
One last presentationOne last presentation
One last presentation
 
Advertising dagmar approach
Advertising   dagmar approachAdvertising   dagmar approach
Advertising dagmar approach
 
Communication models and advertising research
Communication models and advertising researchCommunication models and advertising research
Communication models and advertising research
 
Characteristics of good advertising
Characteristics of good advertisingCharacteristics of good advertising
Characteristics of good advertising
 
HariCV
HariCVHariCV
HariCV
 
Aida
Aida Aida
Aida
 

Viewers also liked

Viewers also liked (6)

Types of Advertising ppt
Types of Advertising  pptTypes of Advertising  ppt
Types of Advertising ppt
 
Types of advertisement
Types of advertisementTypes of advertisement
Types of advertisement
 
Corporate Advertising
Corporate AdvertisingCorporate Advertising
Corporate Advertising
 
Chap17 Public Relations, Publicity, And Corporate Advertising
Chap17 Public Relations, Publicity, And Corporate AdvertisingChap17 Public Relations, Publicity, And Corporate Advertising
Chap17 Public Relations, Publicity, And Corporate Advertising
 
Corporate Advertising
Corporate AdvertisingCorporate Advertising
Corporate Advertising
 
Types of advertisement
Types of advertisement Types of advertisement
Types of advertisement
 

More from Laith Eid, MBA, I-MEC (7)

JW Marriott Kuala Lumpur
JW Marriott Kuala LumpurJW Marriott Kuala Lumpur
JW Marriott Kuala Lumpur
 
Islamic Marketing
Islamic MarketingIslamic Marketing
Islamic Marketing
 
Islamic Branding
Islamic Branding Islamic Branding
Islamic Branding
 
Advertising Persuasive techniques
Advertising Persuasive techniques Advertising Persuasive techniques
Advertising Persuasive techniques
 
Marketing plan
Marketing planMarketing plan
Marketing plan
 
Brand_Branding_Identity
Brand_Branding_Identity  Brand_Branding_Identity
Brand_Branding_Identity
 
Fashion Marketing (Branding)
Fashion Marketing (Branding)Fashion Marketing (Branding)
Fashion Marketing (Branding)
 

Recently uploaded

Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...
Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...
Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...
ahmedjiabur940
 

Recently uploaded (20)

SP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdfSP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdf
 
Discover Ardency Elite: Elevate Your Lifestyle
Discover Ardency Elite: Elevate Your LifestyleDiscover Ardency Elite: Elevate Your Lifestyle
Discover Ardency Elite: Elevate Your Lifestyle
 
Distribution Ad Platform_ The Role of Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of  Distribution Ad Network.pdfDistribution Ad Platform_ The Role of  Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of Distribution Ad Network.pdf
 
[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered
 
Personal Brand Exploration Selk_Ingrid_DMBS_PB1_2024-01.pptx
Personal Brand Exploration Selk_Ingrid_DMBS_PB1_2024-01.pptxPersonal Brand Exploration Selk_Ingrid_DMBS_PB1_2024-01.pptx
Personal Brand Exploration Selk_Ingrid_DMBS_PB1_2024-01.pptx
 
Social Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendaySocial Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh Benday
 
Aiizennxqc Digital Marketing | SEO & SMM
Aiizennxqc Digital Marketing | SEO & SMMAiizennxqc Digital Marketing | SEO & SMM
Aiizennxqc Digital Marketing | SEO & SMM
 
Gain potential customers through Lead Generation
Gain potential customers through Lead GenerationGain potential customers through Lead Generation
Gain potential customers through Lead Generation
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
 
SALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptxSALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptx
 
SEO: A Beginner's Guide to Ranking Higher
SEO: A Beginner's Guide to Ranking HigherSEO: A Beginner's Guide to Ranking Higher
SEO: A Beginner's Guide to Ranking Higher
 
Crypto Quantum Leap - Digital - membership area
Crypto Quantum Leap -  Digital - membership areaCrypto Quantum Leap -  Digital - membership area
Crypto Quantum Leap - Digital - membership area
 
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night ServiceVIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service
 
2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.com2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.com
 
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdfMicro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
 
Taprank - Boost your Google reviews with personalized NFC cards
Taprank - Boost your Google reviews with personalized NFC cardsTaprank - Boost your Google reviews with personalized NFC cards
Taprank - Boost your Google reviews with personalized NFC cards
 
Rohtak Escorts Service Girl ^ 9332606886, WhatsApp Anytime Rohtak
Rohtak Escorts Service Girl ^ 9332606886, WhatsApp Anytime RohtakRohtak Escorts Service Girl ^ 9332606886, WhatsApp Anytime Rohtak
Rohtak Escorts Service Girl ^ 9332606886, WhatsApp Anytime Rohtak
 
The Impact Of Social Media Advertising.pdf
The Impact Of Social Media Advertising.pdfThe Impact Of Social Media Advertising.pdf
The Impact Of Social Media Advertising.pdf
 
Social Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendaySocial Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh Benday
 
Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...
Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...
Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...
 

Advertising types