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Social Media U Using social tools as a college journalist,  as a social citizen. For ACP July 24, 2009
Where did this stuff come from? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Source: Matt McDonald, BrandFlakesforBreakfast.com
Will social media kill journalism?
The good old days of journalism ,[object Object],[object Object],[object Object]
The new reality of journalism ,[object Object],[object Object],[object Object],[object Object]
So what do we use this stuff for? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
For promoting, sharing content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
May 2009: Social vs. Search ,[object Object],[object Object],[object Object],[object Object]
Share, promote content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Interviewing ,[object Object],[object Object],[object Object],[object Object],[object Object]
News gathering and research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Get story ideas ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
Find and cultivate sources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Reportingon.com – ask questions, get help from journos
 
Publishing with social tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Posterous
Blog and website integration ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Share/follow buttons
Pulling from Twitter
CoveritLive
Comment via SM
Ethics ,[object Object],[object Object],[object Object],[object Object],[object Object]
Personal Branding ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Personal Branding: Portfolio ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Personal Branding: Professionalism ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Experiment!! ,[object Object],[object Object]
Questions? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Social Media U

Notas del editor

  1. Thanks for coming! Our presentation is largely based on two panels we attended at ONA: 1. Top tech trends you haven't heard of (by Amy Webb, a reporter-turned-consultant who advises media companies looking to utilize new tech) 2. Using Twitter for Live Blogging   We'll talk a bit about these different technologies - and focus on things like Twitter more at the end - and talk a little about possible ways we could employ the trends here.     Tech guys, speak up in regard to what we're doing now to implement/consider some of these technologies.   We've also got some handouts, which we'll pass out later. 
  2. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  3. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  4. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  5. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  6. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device.
  7. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  8. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  9. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?