2. A G E N D A
Brief Overview
What is & How Supply Chain Works ?
About Apples Management
Outcomes
Implication for Supply Chain
3. APPLE. INC
1976–1980: Founding and incorporation
2022 Revenue US$394.22 Billion
2007–2011: Success with mobile devices
1980–1990: Success with Macintosh
4. Supply Chain Management
supply chain management is the management of the flow of goods and
services including all processes that transform raw materials into final
products between businesses and locations.
5. Apple’s Supply Chain Strategy
by Tim Cook
Cut down the key suppliers
Predict the demand more accurately and ensure
lightning-fast Apple inventory turnover.
Efficient synchronization of data
Maintain long-term and strategic relationships with suppliers.
Implement renewable energy sources
6.
7. Meet The Suppliers
Apple has 785 suppliers in 31 countries around the world
Major Suppliers Countries*
www.apple.com
Taiwan
US
China
Japan
United Kingdom
8. Fierce
Competition
Facing fierce
competition in the
market among other
brands
New Product
Development
New product lines should
feature cutting-edge
technology
Addressing
Labour Issue
Criticism over
Apple’s indifferent
attitude
Diversification of
supply chain Partners
Apple is required to
minimise the risks of
shortages of needed
components
IMPLICATION FOR
SUPPLY CHAIN
9. KEY
ADVANTAGES
On Managing its Supply Chain
Operations
Companies vital roles in
apple :
Foxconn is the largest supplier of
iPhones
LG Supplies the Screen for the
iphones
Sony Supplies the Cameras
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70%
50%
80%
35%
STRATEGY HUMAN
RESOURCES:
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STRATEGY HUMAN
RESOURCES:
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STRATEGY HUMAN
RESOURCES:
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#1
10. O U T C O M E S
Understood what’s going on behind the
scenes
Learn how to manage supply chain
costs effectively
Understood the Value Of Supply Chain
Learn to monitor critical indicators
11. R E F E R E N C E S
• https://www.studocu.com/row/document/sindh-madressatul-islam-university/supply-
chain/supply-chain-of-apple-case-study/8432847
• https://www.apple.com/supplier-responsibility/pdf/Apple-Supplier-List.pdf
• https://www.dynamicinventory.net/apple-best-supply-chain-management-
company/
• https://www.supplychain247.com/article/is_apples_supply_chain_really_the_no._
1_a_case_study