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Thriving in the Web 2.0 World: Facebook, Blogs and Wiki's, Oh My! National League of Cities State Municipal League Executive Directors Summer Meeting   Laura L. Efurd, ZeroDivide August 1, 2008
Confession: I am not a techie!
Web 2.0
What is Web 2.0? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web 1.0 Web 2.0 One-Way Communication Two-Way Communication Interactive Monologue Dialogue/Discussion Controlled Message Participatory Collaborative Spin Transparent  Authentic Competition Collaboration
Why You Should Care about Web 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Characteristics of the Web 2.0 World Decentralized Collaborative Transparent Interactive Real Time Power of the Collective Open   Creative
build community
 
 
 
spread the word
 
 
 
 
 
support your brain trust
 
 
 
 
Share Who You Are
 
 
get people to join your cause
Advocacy Web 2.0 Style ,[object Object],[object Object],[object Object],[object Object]
 
Laura L. Efurd [email_address] www.zerodivide.org

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League Of Cities Aug 2008